global brand visual elements toolkit
DESCRIPTION
TRANSCRIPT
A refreshed BrAnd AttriBute
A I E S E C
A refreshed BrAnd AttriBute
impactful - inclusive - daring - dynamic - diverse
A refreshed BrAnd AttriBute
impactful - inclusive - daring - dynamic - diverse
Aiesec typography
eXtrA neW Aiesec typography > refreshed BrAnd AttriButes
abcdefghijklmnopqrstuvwxyz Arial family, for print and general use
abcdefghijklmnopqrstuvwxyz Verdana family, for web
abcdefghijklmnopqrstuvwxyz 1234567890 times new roman, for print, web and general use
abcdefghijklmnopqrstuvwxyz times new roman - regular
abcdefghijklmnopqrstuvwxyz times new roman - italic
abcdefghijklmnopqrstuvwxyz times new roman - bold
abcdefghijklmnopqrstuvwxyz times new roman - bolditalic
ABcdefghijklmnopqrstuVWXyz times new roman - regular
abcdefghijklmnopqrstuvwxyz times new roman -italic
abcdefghijklmnopqrstuvwxyz times new roman - bold
abcdefghijklmnopqrstuvwxyz times new roman - bolditalic
A refreshed BrAnd AttriBute
design rules:
Always use two or more different shapes!
the shapes must be recognisable!
use transparant or full color shapes!
the shapes are not meant to be used to spell out Aiesec!
Aiesec zWitserlAnd
global youth tobusinessforum
cc
examples
“youthbringsinnovation,enthusiasmand
freshnesswhichthenshapeupanewdynamic
businessera.” uongthuha-vietnam
c
an initiative of AIESEC
youthspeak2015
examples
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
c
cc
c
cc
c
c
an initiative of AIESEC
an initiative of AIESEC
an initiative of AIESEC
an initiative of AIESECpowered by
powered by
powered by
powered by