Global Best Practice

Best Practice Title: Medical Division SharePointCountry: AustraliaTeam Members: Samantha Gaunt (Medical Division)

Program DescriptionGoal/Objective

Design a central portal to house information relevant/ useful to the Sales Team.

To increase collaboration, communication and discussion between team members

Encourage idea generation, response times, and feedback initiatives

Establish a speedy channel for data distribution Decrease email circulation for discussion type

communication System to be easily accessible, quick to view and

engaging Usage measurable

BackgroundSituation Analysis

Large databases timely for information download, nor live web feeds

No central hub housing sales resources and tools

Numerous different communication channels

What was done ? Used the existing 3M Source

SharePoint Platform Surveyed Sales Team for requirements Built structure, folders Content Collation and upload managed

internallyProduct Managers all responsible for

information to be uploaded Send to one Product Manager for upload and maintenance

Marketing and Launch to Medical Team

Program Results

Increased sales representative involvement

70% User involvement (Marketing and Sales)

Improved idea generation and discussion

Easier access to data from remote areas 24/7

Lessons Learned Team vary in usability levels, uptake

and engagement Power users, early adopters and laggards

Content providers different levels knowledge about web based systems and time requirements

Requirement for centrally managed internal marketing and usability generation

How to replicate in other countries?-Implementation Steps

Survey sales team for requirements Discuss with marketers objectives, input

requirements Contact US web team to create access Design Template

Test Template design with field force Build Framework, Templates and Structure Write Marketing Plan Collate content Launch Usability Test

Additional Information-Relevant to best practice

Initial Discussion, Team Involvement Planning Process, frameworks, usability Communication Interactive Launch/Demonstration