glass ceilings for women and men in media

Magamba Network

Gender & Media Workshop

Glass Ceilings for women & men in media

Magamba Network Gender & Media Workshop 2

Discover the barriers women still face in the media industry and how we can facilitate change.

Understand basic indicators in creating a gender policy that allows for women participation in media.

Learn how different media platforms offer different opportunities and challenges for women in media.

Objectives


What change would you like to see at Magamba that can help eliminate barriers to entry for women?

Why do you feel this focus is particularly important? Whom would you work with? Where would you focus your efforts? Make a personal pledge towards promoting this change. When can you get started (what are your next steps)?

Group Activity


In 2013 there were 200 million less women internet users than men in the world. ITU Broadband Commission for Development

In total, there are more women (54%) on Facebook. On average, links posted by women get more comments and more ‘likes’ than those by men, and they post more links in every category that the researchers had introduced for the study, except for politics and satire. Baresch et. al. (2011)

Women send more tweets than men on Twitter. Association for Progressive Communications (APC)

Women report five percent more stories online than in the traditional mediums combined: 42% of news published online are reported by women.

Women in Social Media


1. What barriers still exist in your community that limit women’s participation in the media industry?

2. How can we deal with these challenges?

3. Who can you reach out to help promote behaviors and attitudes that discourage gender bias?

4. What type of community-based activity or grassroots campaign could help get more women taking active roles in the media field?

Discussion questions


Develop a gender policy and gender aware ethics and practice codes, with action plans and targets for implementation;

Engage with community media organisations and citizens’ media networks to advance gender equality in content production;

Establish gender quotas for senior posts and board positions and monitor progress against targets;

Publish gender equality plans and mechanisms for monitoring progress; and, Publish gender-disaggregated data on job applications, shortlisting and appointment

by level. Publish gender-disaggregated data for promotions.

Gender Action Plan


The glass ceiling for women in mainstream media globally is 37% and it has not changed in 10 years.

Social media presents both opportunities and challenges to women in the media field. The platform still largely unregulated remains gender blind.

To confidently create space for women in media, we need to create and implement sound gender policies and action plans in our organisations.

Community involvement and teamwork will increase the impact we can have.

Summary

glass ceilings for women and men in media

Leadership & Management