CONFIDENTIAL

“Never doubt that a few caring

people can change the world.

Indeed, it is the only thing that ever has.”

- Margaret Mead

Giveback Version 1.0

• A socially conscious global movement

• Grounded in the arts and web-services technologies

• Effective delivery channel of media and information

• Actionable and measurable mechanisms for change

• Feedback and metrics driven

• Open platform

GIVEBACK.NET TODAY

- Developing technology to connect inspiring content to real world action.

- User generated news feed connecting to orgs

- Music focused fundraising connecting to orgs

“Inspiration. Action. Change”

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PERFECT STORM

CONTENT SITES USERS

ORGS

- Want to do something about issues they believe in but don't want to put in much effort

- Need new ways to reach new donors- Need new ways to reach existing donors.

-Need more accurate way of judging success besides viewership or ad revenue

-Can show impact of individual articles

-Can show impact of individual campaigns

Newly Developing, Sizeable Market Opportunity in Online Charitable Giving

Aggressive Growth Rate in Online Giving

Organizations Face Better Economics Marketing Online than Offline

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SOLUTION

A social movement of conscious doers creating targeting technology to

serve causes at the moment of inspiration on the web.

e-mail shamal@giveback.net for more info.

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DEMO• Music related causes today

• Artist campaigns: Michael Franti, Damian Marley, Bassnectar and FreQ Nasty

• Supporting orgs with a purpose and a plan for the funds raised

• Ethiopian health services, creating an irrigation channel for a remote village

• Music studio for a dis-advantaged kids club in the Bay area

• Data feed integration

• Photos from Flickr (Hunter’s Point Kids Club)

• Videos from YouTube

• Progress of the campaigns reported regularly

• Relate actions you take based on the content you read

• “Take Action” technology”

• Socially conscious Digg meets Delicious with future targeting engine

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Getting Involved• Call to arms: creative thinkers, activists, technologists

• Developers: contribute programming cycles

• Product Managers

• Open source development: take components and run with it

• Provide tangible value creating mechanisms

• Distributors: websites that want to make a difference

• Investors: fund software development only

• Enablers: if you’re motivated to change the world, reach out and help us all figure it out

Thank you!Questions?

shamal@giveback.net