Business ProposalSeptember 2010

Give a Kid a Backpack is tax deductible 501c 3 nonprofit organization that works towards enriching the lives of impoverished children around the world with backpacks filled with school supplies through the partnership with other nonprofit organizations.

• Low operating overhead• Over 70,000+ backpacks distributed throughout the world (150,000 pounds) since 2004.• Established nonprofit with track record• Established logistics partners which help avoid tariff fees• Established partners and network• 100% volunteer organization

•Tools for School•Hope for Education•Clean Out for Kids•Intercultural Awareness•Community Involvement

What are the plans for the future of Give a Kid a Backpack and Room It Up?

Market AnalysisTargeted Audiences a. General Public.- Our general target

audiences are people of all ages. b. Corporate.- A corporation’s social

responsibility is aligned to how they manage their business with clients, employees, and communities worldwide.

c. Nonprofits/Churches-Tax exempt nonprofit organizations submit requests to Give a Kid a Backpack for backpacks to be given to the children they serve.

Give a Kid a Backpack Brand

Ensure product quality and low cost. Respond quickly to sponsors/ donors concerns. Make it easy for our sponsors/donors to give us

feedback on our products. Provide setup and delivery service for the eventBe major distributor and participant 3-5 Back

to School Bash Events in other major cities in the U.S. The goal is to distribute 10,000 backpacks at each event per year.. The potential cities are Orlando, Baltimore, Louisiana, Chicago and/or Los Angeles.

Orlando Back to School Bash 2010 9000 Backpacks distributed

• Quality backpack• Pens• Pencils• Notebook• Pencil pouch• Two folders• Pencil sharpener• Eraser• Ruler• Box of crayons• Two glue sticks• Scissors• Note of encouragement

What is included in a Backpack fill with school supplies?

Give a Kid a Backpack and GKB Holdings Branding and Revenue By 2013…

 

Integrate Give a Kid a Backpack (nonprofit) and GKB for profit into the Room It Up Corporation.

Strong brand name -Back to School Bashes to take place in four + major cities throughout the U.S.

Generate $1 million annual revenues through the sales of GKB Holdings, grants, fundraising, donor, sponsors and a percentage of the RIU sales.

 Build relationships with Fortune 100 organizations. Expand distribution to 25+ countries.  Staff: 4-6 employees + 4 internship positions. The

staff would be divided into The goal is to distribute 100,000 backpacks per

year. Out of the 100,000 backpacks a year.  Support stainable projects such a building school in

underdeveloped, scholarship and water projects. Open a second in a Central American country.

FinancialRevenueGKB Brand backpacks for corporate, nonprofits, churchesDistribution shipping & handling In-kind donations from corporate and general publicGrants Individual donationCharitable missionFundraisersEvents

CostProgram Operations: All resources focused on training,

collection, facilities and shipping and distribution personnel

Fundraising: All resources for sales marketing, website, PR, proposals, business development, event.

Administration: All resources for management, office support and overhead.

Licensing fee of GKB brandGrant based upon: environmental, charitable mission, job

creation, operating expense, events

Company Responsibilities

 Give a Kid a Backpack nonprofit  National School Supply Recycling Building School Distribution to Impoverish children Educational Programs NGO Partnership Community partnership

GKB Holding Brand

Monetizes GKB brand Licensing GKB brand Backpack/ Educational Product sales by RIU Corporate /Nonprofit/ Churches Sponsorship sales.