girls who rock class of 2011 social media campaign
TRANSCRIPT
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Photo Credit: Emily Tan
Social Media Campaign for GIRLS WHO ROCK
2011
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Capabilities
• Blogger and Twitter influencer outreach
•Proficient in social media platforms: Twitter, Facebook, Blogger, Tumblr
•HootSuite for Twitter
•Write press materials/guest blog posts
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GIRLS WHO ROCK is an annual crowd-pleasing, change-making concert
supporting girls and education worldwide.
She’s The First is a not-for-profit that sponsors girls’
education in the developing world. We
encourage people, especially Millennials, to creatively fundraise for girls’ sponsorships with their online and offline
social networks.
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Top Twitter Influencer of #IWNY
@GIRLSWHOROCKNY is the #2 most influential Twitter handle of Internet Week New York, according to the
Social Media Monitoring and
research company Synthesio.
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As a result of my outreach 16 unique Twitter Influencers
tweeted about GIRLS WHO ROCK.
Combined these Twitter accounts reached a
total of 67,039 followers.
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Twitter Influencers Promoting GIRLS WHO ROCK
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Fundraising Powered by Social Media
GIRLS WHO ROCK more than doubled last years proceeds, raising $15,000+ to date. The money will help sponsor 29 girls at The Arlington Academy of Hope in Uganda.
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Photo Captions/Credits: Nina Sky (Marc Hall), JoJo (Kate Lord), Eddy (Emily Tan)
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Photo Captions/Credits: KimberlyNichole (Marc Hall), DJ Kiss (Kate Lord), Nikki Jean (Kate Lord)
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Photo Captions/Credits: Emcee Toure (Marc Hall), Data the Robot & Heather Knight (Marc Hall), Data (Kate Lord)