gfh ppt 2012 06 16 f (rt)
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This easy and affordable new web service can help your nonprofit capture some of the $250 billion Americans spend each year on traditional gifts.
GiftsForHumanity.org
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$250 billion a yearAt the same time your nonprofit needs more funding, Americans spend $250 billion a year buying gifts.
GiftsForHumanity.org
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Billions of gift dollars now available to nonprofitsMany people, tired of unwanted gifts, now make donations in a friend’s name to one of the few nonprofits that offer a gift-like experience. For instance, Heifer International raises $115 million a year.
GiftsForHumanity.org
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One of the hottest emerging trendsDonations as gifts are not just a holiday phenomenon. Consider births, birthdays, weddings, anniversaries, graduations and memorials. Couples everywhere are including donations as a part of their weddings.
GiftsForHumanity.org
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The secret is making a donation, given in a friend's name, feel like a gift to the donor and the recipient.
GiftsForHumanity.org
How to capture money normally spent on gifts
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Just calling a donation a “gift” isn’t enoughYou can’t attract money normally spent on gifts if you don’t make the experience really feel like a gift. For instance, people expect cards from loved ones, not a letter from a nonprofit.
GiftsForHumanity.org
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A partial solution: ChangingThePresent.orgOur team created this nonprofit site to provide a gift-like experience and channel gift money to nonprofits.
The New York Times called ChangingThePresent.org an “amazon.com of the nonprofit world.”
GiftsForHumanity.org
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Some of 400+ nonprofits using ChangingThePresent.org
GiftsForHumanity.org
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The next stepNonprofits like receiving donations from visitors to ChangingThePresent. Now they want their own sites so they can solicit gift donations from supporters without exposing them to competing organizations.
GiftsForHumanity.org
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The new solutionNonprofits can now get their own, private charitable gift sites that make donations feel like presents and attract new funding.
GiftsForHumanity.org
GiftsForHumanity.org
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An Extension of Your Own WebsiteYour GiftsForHumanity website provides visitors a wonderful gift-like experience
so you can attract money they normally spend on traditional presents.
GiftsForHumanity.org
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Your GiftsMake it tangible by displaying as many as 50 charitable “gift” opportunities from $1 to $5,000 to cover all your activities and a full range of price points.
GiftsForHumanity.org
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Detailed Gift PagesThere is plenty of room to tell your story and captivate visitors.
GiftsForHumanity.org
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A variety of occasions Visitors can create personal wish lists and registries for any occasion.
GiftsForHumanity.org
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Wish Lists and RegistriesThat encourages their friends to donate to your organization instead of buying them a traditional gift.
GiftsForHumanity.org
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Personalized printed greeting cardsVisitors can personalize printed greeting cards to make the donation feel like a gift. The $7 billion that Americans spend each year on greeting cards and the tremendous choice in every pharmacy show how important that is.
GiftsForHumanity.org
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Beautiful Personalized Printed Greeting CardsGifts for Humanity prints and mails the personalized cards. The cards include your branding, logo, and message, with a description and photo of the gift. The donor also promotes your organization.
GiftsForHumanity.org
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Beautiful Personalized Wedding Favors“Donations in lieu of wedding favors are gaining popularity.” – CNN “Instead of giving favors. . . a donation to their favorite charity" - Kara Corridan, Exec editor of Modern Bride magazine
GiftsForHumanity.org
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Position yourself to attract new donations
Donations from your supporters Supporters are far more likely to donate in their friends’ names when the experience feels like a gift.
Donations from friends of your supportersWish lists and registries make it easy for your supporters to attract donations from their friends.
Donations from new supportersSo few nonprofits offer a good gift experience that there is little competition for those gift dollars.
GiftsForHumanity.org
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Privacy
Exclusive FocusYour visitors will only see your web pages and content.
Your Data. Your FundsYou own all contact information and data. Donations go directly into your own PayPal account.
Peace of MindSend visitors to your organization’s gift pages with the same comfort you send them to your own donation page.
GiftsForHumanity.org
Private, Secure, Safe
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Built-in Social Media & MarketingState of the art tools to grow your following and attract more donations.
Now:
Newsletter sign-up
Facebook Like Box
Twitter feed
Soon:
Facebook Gifts page
Web banners
Search Engine Optimization (SEO)
Html marketing emails
GiftsForHumanity.org
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GiftsForHumanity is Software as a Service (SaaS)
A web-based service
No designing or programming for you to do
Nothing for you to install or maintain
Updates and new features are frequent and free
GiftsForHumanity.org
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Outstanding Return on Investment
Significant New Funding
Modest Fees
GiftsForHumanity.org
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Absurdly affordableDiscounted pricing shown in gold for the first 100 nonprofits.
Low annual fee: $500 Second year: free
Small transaction fee: 5% (plus credit card / PayPal fees)Compares very favorably with other fundraising channels.
Discounted price on printed greeting cards ($2.95)Paid by the gift-giver (cards are optional)
GiftsForHumanity.org
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[email protected]://GiftsForHumanity.org
Gift Money is Waiting for You. Let’s Get Started!
See a sample site at http://SampleNGO.GiftsForHumanity.org
GiftsForHumanity.org