Getting the Best out of Bett

An unofficial guide

2014 Edition

Terry Freedman

2 (c) 2014 Terry Freedman www.ictineducation.org

Getting the Best out of Bett1

An unofficial guide

by Terry Freedman

Over 170 great tips for getting the most out of your visit!

Including 7 completely new sections and over 40 completely new tips!

Plus research statistics from BESA.

Plus a floor plan2

This edition of the Guide has been kindly sponsored by

ICT Direct

Sponsorship opportunities

This publication has been sponsored by ICT Direct. If you would like to sponsor a future publication

or newsletter, or advertise with us, please ask for our Advertising and Sponsorship pack.

1 “BETT” is now officially referred to as “Bett”.

2 Zoom in to read the small print!

So what did you think of Bett? Once you’ve been, contribute to the 2014 Bett Review by

completing this form

3 (c) 2014 Terry Freedman www.ictineducation.org

Table of contents

Sponsorship opportunities ............................................................................................................. 2

Copyright etc ................................................................................................................................. 3

Acknowledgements ....................................................................................................................... 4

Introduction .................................................................................................................................. 4

16 Reasons to attend ..................................................................................................................... 5

7 Good reasons to attend: the ones to put to senior management ................................................ 7

10 Types of people who should attend .......................................................................................... 7

4 reasons to take pupils to Bett ..................................................................................................... 8

5 Reasons to take a technician or technically-minded person with you .......................................... 9

2 Reasons to take a non-technical person ...................................................................................... 9

15 events to attend ....................................................................................................................... 9

My 6 personal recommendations for BETT 2014 .......................................................................... 12

4 Things which are not ideal – and what you might do about them .............................................. 12

25 Things to do before Bett ......................................................................................................... 14

21 Things to do on the day........................................................................................................... 16

4 Ways to connect on social media .............................................................................................. 19

7 Things to do on a one day visit .................................................................................................. 19

Who has the budget? .................................................................................................................. 19

8 Sample questions to ask suppliers ............................................................................................. 20

10 points to address when presenting your case for purchasing a product or service ................... 20

5 Things to consider regarding seminars ...................................................................................... 21

8 Things to do after the show ...................................................................................................... 21

7 Ways to voice your own thoughts about Bett 2014 ................................................................... 22

2 Ways to have your students blog about Bett ............................................................................. 22

4 Other great sources of advice about Bett .................................................................................. 22

Conclusion ................................................................................................................................... 23

Floor plan .................................................................................................................................... 23

Copyright etc

This work is (c) 2014 Terry Freedman, and is licensed under the Creative Commons Attribution-NonCommercial-

ShareAlike 3.0 Unported License. To view a copy of this license, visit http://creativecommons.org/licenses/by-nc-

sa/3.0/ or send a letter to Creative Commons, 444 Castro Street, Suite 900, Mountain View, California, 94041, USA.

You may use and rework bits from this document for non-commercial purposes, but please acknowledge the source.

4 (c) 2014 Terry Freedman www.ictineducation.org

The right of Terry Freedman to be identified as the author of this work has been asserted by him in accordance with

the Copyright, Design and Patents Act, 1988.

Published by Terry Freedman Ltd for ICT in Education in Great Britain.

Visit www.ictineducation.org for articles on computing and ICT in education.

Acknowledgements

I should like to thank Mango Marketing for their information and assistance in the preparation of this guide. They

are a fantastic bunch, really helpful and pleasant to talk to. They may be found in the press office at the Bett Show.

Also, i2i Events for the floor pan (via Mango Marketing).

Introduction

January 2014 sees the annual, and ever-expanding, Bett Show in London. This will be its 30th anniversary. (On a

personal note, I have to say I find it slightly disconcerting to reflect that some people who will be attending Bett this

time won’t have even been born when it started.)

This will also mark its second year in the Excel centre in east London – for many years it was hosted in Olympia, in

west London, and before that, the Barbican. (See Education Technology and ICT at Bett: Big changes for 2013.)

I mention these facts because it is an indication of the growth of the importance of Bett that, over the years, it has

outgrown these iconic venues. Last year, for example, it attracted 35,000 visitors, from all over the world. Indeed,

Bett remains the largest event of its kind anywhere.

So what exactly is Bett, and should you go? Well, to be pedantic, Bett is an acronym for “British Education and

Training Technology”. Nobody uses the actual phrase any more; in fact, I just had to look “Bett” up to remind myself

of what it stood for.

Bett is a huge exhibition, with seminars and presentations playing a supporting role. That is the theory, anyway. In

practice, it would be very easy indeed to visit Bett and see almost nothing of the exhibition stands. All it requires is

attendance at two or three seminars, a couple of snack breaks, and a meeting or two, and the time has gone. For

that very reason, I tend to visit on at least two of the four days that the Bett show lasts. It’s exhausting, but it’s the

only way I can get to see all the things I’d like to.

Visitors to Bett don’t so much visit one event for several days but, in effect, several events, each lasting for one day.

It therefore lacks the sense of cohesion of a conference, even a very large one such as the ISTE Conference in the

USA.

On the other hand, comparing these single days with other one-day events would also be misleading. A one day

conference usually caters for a relatively small number of people (perhaps 100 or so at the most), and has a

restricted number of alternative options – if any.

Is any of this relevant? I think it is, because if you have never been before the vastness of it could come as a shock.

Planning is, I think, essential, even if it’s a fairly loose plan like “Morning: seminar; afternoon: exhibition”.

I should also add that part of the planning is deciding why you’re going. For example, it could be to check out the

latest technology, hear some speakers or to have a meeting with a specific person or company – or all three.

Furthermore, the nature of Bett does, as far as I am concerned, provide justification for asking for two or more days

out of school (or wherever you happen to work).

In this, the latest version of my annual unofficial Bett guide, I’ve introduced even more sections, which I hope you

find useful. They are:

Reasons to take pupils to Bett

5 (c) 2014 Terry Freedman www.ictineducation.org

Sample questions to ask suppliers

Reasons to take a technical colleague

Reasons to take a non-technical colleague

How to organise your time if you can attend for only one day

Who has the budget?

Ways to connect on social media

Things to consider regarding seminars

Points to address when presenting your case for purchasing a product or service.

One final point before we get started: I am not sponsored or paid by anyone connected with Bett to produce this

guide. I started it a few years ago because I thought it would be a good idea, and feedback from people who have

used this has continually confirmed that that is indeed the case.

16 Reasons to attend

It’s often difficult to get time out of school to attend a conference, but I think that if you can get to only one

professional development a year in England then Bett should be a priority. Some people dismiss it as a trade show,

the main reason for whose existence is to sell you stuff. Whilst the hard sell is certainly in evidence, I don’t see that

as a reason not to go. After all, you may see something you didn’t know existed, or find out more about something

you thought you already knew about. And in any case, you are not obliged to actually buy anything, or even to listen

to someone trying to sell you something (just smile and walk away.).

But there are also those seminars I’ve mentioned, and other aspects.

There are at least 16 good reasons to attend, these being to:

Hear some big name speakers for free

For example, this year, get to the Bett Arena early enough on the Friday and you’ll be able to listen to a talk by Lord

David Puttnam.

See what’s new or coming soon

Bett often features prototypes of new products, or proofs of concept. In 2011, for example, there was a lot of 3D-

related stuff. This is now, of course, becoming mainstream.

Not all of the things on display find themselves being produced, so you have to be careful of the hardware

equivalent of “vapourware”, but it can still give a pretty good indication of where things are heading.

Inform your financial planning

Had you seen 3D printers at Bett a few years ago you would have been able to see at first hand what they could do,

attended a talk or two about how they were starting to be used by some teachers, and obtained the details of some

companies in that field. That knowledge would have enabled you to draw up a capital spending plan/proposal that

included the use of 3D printing, to present to your senior leadership team.

Inform your strategic planning

This is slightly different to the preceding point. I am referring here to outlining trends in technology and pedagogy.

You may not have been in a position, a few years ago, to argue the case for spending money on 3D printers, but you

would have been able to describe the potential benefits of this sort of technology. Now, a few years later, when the

prices have come down to the extent that a 3D printer is an affordable item rather than a luxury one, you would be

in a good position to ask for money to buy one, having already sown the seeds from an educational benefits point of

view.

6 (c) 2014 Terry Freedman www.ictineducation.org

See new products demonstrated

Seeing a product in action, even if only for a few minutes, is often more useful than only reading about it in the

product catalogue – especially if it’s a brand new item.

Attend product launches

Bett is the place where companies launch new products, and it’s always nice to see them unveiled, perhaps with a

drink and a snack.

Attend specialised talks

Some companies run sessions on their stands, outside the official programme of seminars. It’s worth looking up the

exhibitors you wish to visit (if you know in advance), to see if they are doing something like this. To do so, look at the

Exhibitor area on the Bett website.

Attend training sessions, eg on how use a particular aspect of a program

Training sessions are run on product stands. They are demonstrations rather than hands-on learning opportunities,

but can nevertheless be very valuable.

Attend a seminar, eg on personalised learning, given by experts in their fields

There’s a wide range of topics being talked about, as you can see for yourself by looking at the Learn Live

programme.

Attend a parallel conference

See below.

Arrange one-on-one meetings with (potential) suppliers

Many of the larger suppliers have rooms available where you can arrange to meet to discuss your requirements. If

not, there are several cafés just outside the exhibition hall.

Have opportunities for networking

It never does any harm to make contact with like-minded people.

Pick up the latest Government or other official publications

It’s useful to be able to see what’s available, in case you missed it, but you may want to make a note of where you

can download it from rather than carrying loads of stuff home. Note that the DfE does not have a stand at the Bett

show, but some exhibitors may have publications containing details of particular aspects of government policy.

Pick up new ideas

I find that you have to really scrutinise the Bett programme. Don’t just look at the seminar programmes, but the

exhibitor list as well.

But do look through the whole exhibitor list because you might spot an interesting-looking company you haven’t

come across before.

Attend the “fringe” events

See 15 events to attend below.

Become (re-)energised and stimulated from the “buzz”

Although Bett is physically tiring it is also good for giving one’s enthusiasm a big boost.

7 (c) 2014 Terry Freedman www.ictineducation.org

7 Good reasons to attend: the ones to put to senior management

All of the reasons to attend that I’ve suggested above are valid, but they are personal, in a sense. That is to say, it is

not obvious from looking at the list how your school will benefit from your attendance at Bett. So here are 7

suggested arguments in your favour:

Best value

If you are considering major new purchases, such as tablets or managed services, you really ought to look at all the

product options available.

Find the suppliers

Bett isn’t really the kind of place you can talk business if you’re meeting a supplier for the first time, but it’s a good

place to start if you want to find out who the suppliers of a particular product or service are, with a view to meeting

with them later or, say, inviting them to submit a tender for work.

Meet the suppliers

If you already know the supplier you may be able to arrange to meet with them at Bett in order to discuss a

particular concern you have, or simply to reinforce the personal contact by having a chat combined with a perhaps

more in-depth look at new products or features than would normally be offered to visitors to their stand. The

benefits of this sort of personal contact may be difficult to quantify on a balance sheet, but they tend to manifest

themselves in ways like enjoying a faster response time to queries or, if there’s a problem, having a named contact

who actually knows you, and who perhaps can cut through the red tape on your behalf.

Show prices

Exhibitors at Bett often have special show prices, which are lower than their usual rates. It may be worth attending

the show to take advantage of such discounts.

Professional development

By attending seminars and talking to people on the stands, you will find out ways of improving what you do, which

can only benefit your workplace.

News update

Finding out about the latest technology and the latest thinking will put you in a prime position to advise the school in

a hot-off-the-press way.

Networking

Meeting other people doing a similar job is always a good idea in my experience. It’s useful for picking up fresh ideas

and learning of people, organisations or resources you may not have come across before.

You can bolster your case by ensuring, as far as possible, that any potential inconvenience to others is minimised, eg

by attending on a day or days when you have fewer teaching commitments, if possible.

10 Types of people who should attend

Educational Technology leaders

I think this is, to coin a phrase, a no-brainer. I am using the term “educational technology leader” to cover the whole

panoply of roles, such as e-Learning Director, ICT Co-ordinator, Head of Computing and so on.

Educational Technology teachers

Again, I think this is a no-brainer.

8 (c) 2014 Terry Freedman www.ictineducation.org

Student and trainee teachers

I think if we want the teaching workforce to become ever more “switched on” then attending Bett to see what’s

going on and what people are doing with the technology is an absolute must. It can be a real eye-opener.

Teachers of subjects other than ICT

You don’t have to teach ICT in order to attend Bett, because most if not all subjects are covered.

Also, it’s useful to know what new products and services are available which you may find useful in your teaching.

Other teachers in your department or team

If you work in an ICT team, there’s a good case for the school allowing others in your team to attend as well. The

more who go, the more scope you have for dividing Bett between you. For example, one could attend a seminar,

while another looks at software. Similarly, more seminars can be covered between you.

It may be better for the school if different people attended on different days. However, an advantage of everyone

going on the same day is that people tend to talk on the way home about what they have learnt. In other words,

they usually end up doing more work than they might otherwise have done – which should please the Headteacher

or Principal.

Technicians and other support staff

If you are to have a shared vision for educational ICT in your school, it is essential for support staff to be included in

professional development opportunities, especially Bett.

For example, let’s assume that you are in the market for a virtual resources centre. Technical staff can ask the sorts

of questions that affect the underlying robustness of the hardware. For example, is it easy to create resources, is it

easy to back them up? What about the transition from your current VLE (if you have one) to the new Virtual

resources centre? Is it easy to give different people different levels of access?

Classroom assistants

Similarly, classroom assistants can ask the sort of practical questions that you may not think of. For example, is it

easy to change the cartridges in this new printer – especially when there is a class full of kids milling around?

Senior teachers

Again, taking the example of looking for a new virtual resources centre, they can ask questions which concern them,

such as “How easy is it to get reports on individual students’ usage of the resources across a range of subjects?”

Policy makers

It’s not unheard of for people in senior leadership positions (not only in schools but other organisations) to make

decisions based on an outdated or incomplete view of what technology is available for schools, and how it is being

used. They would find spending a day or two at Bett useful, I’m sure.

Pupils

If possible, you should bring pupils along for a day, for the following reasons:

4 reasons to take pupils to Bett

Given that they are going to be the main users of most of the stuff you look at and may buy, it makes sound

commercial sense to include them in the procurement process – including this research stage. (I picked up

this tip from Stephen Heppell, who will be at the Bett show again – see below.)

Most, if not all, pupils who attend Bett find it very exciting to see the new technology available.

You can have them write about it or, even better, blog about the experience.

You could use them as researchers, in the sense of both looking for and at products and services, and

interviewing exhibitors and visitors for podcasts, video podcasts or blog posts.

9 (c) 2014 Terry Freedman www.ictineducation.org

Obviously, make sure you follow all the appropriate procedures for taking kids out of school. I would suggest that

even if you are in a single sex school and intending to take only a handful of pupils to Bett, that you are accompanied

by at least one other appropriate adult.

5 Reasons to take a technician or technically-minded person with you

They can ask key questions relating to compatibility with existing products.

They can see right through “technobabble”.

They understand the infrastructure requirements.

You’re less likely to purchase solely on the basis of wishful thinking. This point ties in with the one

immediately above. For example, those lovely high-spec tablets you have your eye on may not work very

well with the school’s current wi-fi set-up.

If a technical colleague attends the show then it enables you to go to non-technical talks. In short, both

parties benefit by being able to concern themselves with the things they are best at.

2 Reasons to take a non-technical person

To remind yourself of the overall vision and “big picture”: X may not be the best product/service from a

specifications point of view, but may be the most optimum in the context of the school’s aims.

To enable you to look at the more technical aspects of a product or service.

15 events to attend

There are several parallel conferences and other events going on at Bett, so if you don’t want to attend any of the

Learn Live seminars or visit the exhibition area all the time, one of these (or parts of several of them) may appeal to

you.

I’ve not distinguished fringe events from mainstream events this year because the fringe ones have been going for so

long that they are mainstream now.

Please note: you have to register for some events, so do check the links given below in advance.

Bett Arena

This is a huge lecture theatre, in the round, where keynote speakers give talks. I have to say that last year it

reminded me of a Roman amphitheatre. Fortunately, nobody was thrown to the lions. Keynote speakers this year

include Sir Ranulph Fiennes and Lord David Puttnam. See the Bett Arena page for details.

Heppell.net

At the time of writing this guide, there isn’t a lot of detail about this series of events run by Professor Stephen

Heppell. In previous years, he has had lots of school children demonstrating what they can do. Check the Heppell.net

page for details as they become available.

Intel education

Intel’s education solutions, featuring real-life examples and case studies.

http://www.bettshow.com/Content/Intel-Education-at-Bett-2014

Learn Live

This is the main body of talks, covering a range of issues. The speakers are, for the main part, experts in ICT and

Computing. Many are teachers.

I’ll be chairing a panel discussion about assessment, on the Thursday at 2:30 called “Measuring what matters”, it will

feature expert panellists who will give their views briefly before throwing the whole thing open to the floor. By the

way, it’s in Theatre 3. I mention this just in case the link to the seminar changes between now and then.

10 (c) 2014 Terry Freedman www.ictineducation.org

I’ve written an article about it on the ICT in Education website: Assessing “soft” skills.

The esteemed panel will comprise, in alphabetical order, the following people:

Professor Margaret Cox, Professor of Information Technology in Education in The Dental Institute and The

Department for Education and Professional Studies: King's College London

Megan Power, Teacher

Sacha Van Straten, Head of Digital Literacy

Jonathan Bishop, Headteacher

Paul Hutton, Consultant

Crispin Weston, Consultant and “controversialist”

See the Learn Live page for details of all the seminars.

MirandaNet Unconference

Some interesting talks and discussions are going on in the afternoons, in the MirandaNet Lounge, Gallery Room 4.

These take the form of “Mirandamods”, which are a type of seminar involving both physical and virtual participants.

Topics include MOOCs (Massive Online Open Courses), games-based learning and video for learning. I’ll be chairing

the Games one.

See the programme for details.

Dr Christina Preston writes:

MirandaNet Fellows invite colleagues to join us in the MirandaNet Lounge; Gallery Suite 4, to participate at the start

of the 2014 programme of MirandaMods where an invited panel will discuss key educational topics. The

MirandaMods will be streamed live using Google Hangouts on Air and recorded to YouTube for later viewing. In

2014 the debates follow the interests of members who are setting up MirandaNet action research groups. Is there

one for you?

MOOCs: design, delivery and impact on the education industry;

Mobile connections and the school culture;

The value of games in learning;

The Impact of web-based video on professional development and pupil behaviour;

Using social media in careers advice;

Coding in the Computing Curriculum;

World Ecitizens: teachers from around the world talking about their practice in digital technologies.

At each MirandaMod face to face or online you can sign up to research groups meeting afterwards. In 2014 these

groups of educators will be publishing their collaborative research results, past and present, on international MESH

pathways. This research evidence we will be using globally to impact on policy makers like doctors do through their

Cochrane review. if you have some research you want to publicise, you want to learn something from others in your

field and/or you want to start a new action research project sign up now.

Places for the MirandaMods, face to face and online are limited so register as soon as you can today..

You can register for the individual sessions at http://www.eventbrite.co.uk/org/5446600173

Nasen conference

This takes place on the Thursday. Details:

http://www.bettshow.com/Content/nasen-Annual-Leadership-Conference-2014

11 (c) 2014 Terry Freedman www.ictineducation.org

Scandinavia@Bett

For the Friday only, a glimpse at what they’re doing over in Norway, Sweden and Denmark.

Details on the Scandinavia@Bett page.

School leaders’ summit

There’s an interesting range of talks aimed at leaders. Many are not specifically concerned with ICT though. See the

School Leaders Summit page and follow the link to the list of seminars for details.

Speed learning

After a short keynote, attendees select a session to attend. Sessions take place at tables, and comprise a brief

introduction to a topic followed by a discussion. Sounds very much like the highly successful Collabor8 for Change

event I was involved in a couple of years ago, so it should be good: it’s a format that works quite well.

At the time of writing this guide there is a paucity of details about sessions, but you can find out more by emailing

Fiona Aubrey-Smith. More details on the Speed Learning page.

Teachmeet

Teachers and others sign up in the hope of being selected to give a 2 minute or 5 minute talk, on the Friday evening.

This year it is, as last year, being organised by Drew Buddy, known to many as @digitalmaverick, and others. This is

an event that you can speak at to share what you’re doing, and hear what other people are doing. It’s a fantastic

opportunity for networking in a friendly environment. See the Teachmeet page for details, and to sign up to give a

talk. (If you hate public speaking, you can opt to do a 2 minute talk; even the 7 minute option is not too terrible.

Note that you will have to obtain a ticket through the Eventbrite link given on the Teachmeet page. Tickets are

released in batches, and they tend to go quite quickly.

Teachmeet takeover

This is a feature of Bett in which some companies make time available on their stands for short presentations by

teachers throughout the show. See the Teachmeet Takeover page, where you can sign up to do a short talk or

presentation.

Technology in Higher Education Conference

Aimed at people involved in universities and colleges. See the Technology in HE page for details.

UKTI seminars

UKTI is concerned with trade and investment in the UK. This 4 day conference seems to be about commercial

opportunities and education in different countries.

http://www.bettshow.com/Content/UKTI-Seminars

Video conferencing for learning

A series of 30 minute seminars on the Friday. Full details here:

http://www.bettshow.com/Content/Video-Conferencing-for-Learning

Workplace Learning conference

I think the name of this conference is misleading in a way. It sounds like it’s all about vocational training, but in fact

there are sessions on leadership, improving brain function and expectations in a digital age, to name just a few. See

the Workplace Learning page for details.

12 (c) 2014 Terry Freedman www.ictineducation.org

My 6 personal recommendations for BETT 2014

I’m not sure this is a great idea, because it’s very much a personal view, but here are a few seminar sessions I like the

look of at Bett this year.

Wednesday

How to Teach Computer Programming. 15:30 Theatre 3

MirandaNet MirandaMod on Games, which I’m chairing. 16:30 MirandaNet Lounge; Gallery Suite 4

Thursday

Next Generation Content: Utilising video conferencing across the Curriculum to connect securely with

experts and industry 12:30 Bett Arena

Technology & Learning panel discussion I’m chairing on assessing “soft” skills 14:30 Theatre 3

Friday

National Curriculum 2014 and the future of assessment: Your chance to innovate Read more: http://www.bettshow.com/page.cfm/action=seminar/libID=1/libEntryID=149#ixzz2qYjXWKvJ This seminar is being given by Pete Yeomans.

Open Badges: A new way to recognise and credential achievement 12:30 Theatre 2

As I said, these are all personal preferences.

4 Things which are not ideal – and what you might do about them

Generally I like Bett, but there are a few things I’m concerned about this year. In the spirit of being a critical friend,

here they are:

Has Bett lost its focus?

Lord David Puttnam and Sir Ranulph Fiennes are featured, as already mentioned. I know that the application of

technology is potentially very broad, but I wonder if Bett is trying to be all things to all people?

I’ve noticed that this happens in a lot of cases, and not just conferences. Something is created that fills a niche, and

then it starts to grow and grow far beyond its original raison d’être.

I suppose that in the case of Bett this expansion reflects what’s happening in the world of education and beyond.

Technology is becoming ever smaller, cheaper, more powerful and, therefore, ubiquitous. I think it’s fair to say that

when Bett started 30 years ago it was very much aimed at a relatively small group of people, mainly IT Co-ordinators

and the like.

Well, things have changed. If you don’t like it, there’s something you can do about it on a personal level. That is to

focus only on the elements of Bett which appear to be aimed specifically at you and your role. For example, if you

are an ICT Co-ordinator you could simply ignore all the Further and Higher education stuff, and some of the work-

related learning. This will make Bett easier to manage, but you will run the risk of missing out on some useful

information and the “bigger picture”.

Is there too much choice?

This is an extension of the first point, to some extent. There are so many things going on at the same time that it’s

impossible to see and do all the things you might want to. That has always been the case, but now it seems worse.

In the short term, the only thing you can do, I think, is to be very focused in your visit. In the longer term, you could

express your preference for a different approach by contacting the organisers (see the contact details at the bottom

of http://www.bettshow.com/), writing about it on your blog (if you have one) or in other social media, or

completing my Bett Review form.

13 (c) 2014 Terry Freedman www.ictineducation.org

The wrong strands?

I think part of the problem is that there are some talks on similar themes going on at the same time, or at

overlapping times, under different headings. For example, there are several talks about assessment. Instead of

“Leadership” and “Workplace” strands, why not organise the seminars by topic, but colour-coded to indicate the

intended audience?

I suggested this last year, and was told it would be too difficult to do. I don’t think it’s an insurmountable problem

though. I did a similar thing, albeit on a smaller scale, when I helped to organise the Collabor8 4 Change event a

couple of years ago.

As for what you might do about it, if you agree with me, see the preceding point.

Seminar listings

This is related to the preceding point. The seminars are listed according to day, venue and event, as far as I can tell.

As you can see from the screenshot below, you choose the general sector of the seminars you want to attend, which

is logical enough. But if you are interested in school-related seminars, you have to start by selecting which venue you

want to go to, eg Theatre 1. This has a certain logic, but unfortunately is not the way most people think. The Schools’

seminars should all be listed in one table. In fact, it would be a lot easier and quicker to plan one’s day if all the

seminars were listed by day and time: who cares about the venue?

The Bett app (see below) helps a bit, but the situation is not ideal.

The solution is to click on one of the venues, eg Theatre 1, and use the Search facility. Type in a keyword, and clear

the “Theatre” field. This is pretty efficient, as illustrated below:

14 (c) 2014 Terry Freedman www.ictineducation.org

This will also work if you start by selecting one of the “Summits”, such as the School Leaders Summit. Click on the

Summit in which you’re interested, click on the “View all sessions...” link, and then you’ll see the search section.

25 Things to do before Bett

Although I've written the following with Bett in mind, most of the points will apply to getting ready to go to any

conference.

Book in advance

Register online. Doing so will save you time when you get there.

Specially for visitors…

If you are coming from abroad, but also if you live in the UK but outside London, have a look at the “Getting there”

page for travel and accommodation information and FAQs. (Hover the mouse over the Getting There menu on the

main Bett page to see the range of sub-menus available.)

Look into travel cards and Oyster

Top up your Oyster card if you have one, or look into travel cards and Oyster.

Download the Bett app

It’s on the Home page, and contains details of all the sessions. It’s pretty good, in that it contains details of all the

events, and directories of exhibitors etc.

I think it would have been even better if it enabled you to personalise it by entering events in your calendar, and if it

had included this guide. Still, it’s a big improvement on having to walk around with a huge tome to find out what’s

on and where.

And it’s free.

Read the new Bett Blog

The posts there give a bit more information about aspects of the event. Most of the people who have an article

posted there (including myself) are independent of Bett as far as I know.

Read the Bett Digital publications

See the list of digital publications for details.

15 (c) 2014 Terry Freedman www.ictineducation.org

The Bett Update has quite a lot of information in it.

School leaders and ICT leaders may find Bett Leaders useful too.

Use Twitter for news

You can keep with news by following Bett on Twitter: @Bett_Show, and searching for #Bett_Show. I’ve been using

the tags Bett, Bett Show and Bett2014 in my blog posts and sometimes, like others, #Bett_Show and #Bett14 on

Twitter. But the official hashtag is #Bett2014.

Check out who else will be going

Oliver Quinlan has created a Google document on which you can list the day(s) you will be attending and what you’d

be interested in discussing with others. Obviously you can also see who else has entered their details. Link:

bit.ly/bett14rollcall.

Work out how to get there

See the online directions.

Print (or buy) a set of business cards

These are essential for entering competitions and, more importantly, for having information sent to you after the

show. Also, of course, for exchanging details with any new acquaintanceships you make at the show. You can create

a simple business card in Word (or similar), and you can buy perforated business card printer paper at a very

reasonable price.

Buy a set of good quality business cards

I have never really understood the idea of having cheap business cards to give to other people. In my opinion, cheap

business cards feel cheap. They’re fine for putting into boxes or jars for a prize draw, but not to represent yourself to

other people.

Your business card represents you. Do you really want to convey the impression, however subliminally, that you

don’t consider yourself worth investing a bit of money in?

Buy a business card holder

Taking a card out of a proper holder looks a bit more professional than fishing an old dog-eared one of your purse or

back pocket. It gives you a decent place to store others’ cards too.

Buy a small stapler

This is useful for stapling your business cards to various forms on stands, such as the ones they provide for entering

competitions. For some reason, exhibitors never seem to have a stapler themselves – must be a health and safety

rule. Completing the same contact information over and over again is tedious and time-consuming – and in my case

pointless because my handwriting is illegible.

Buy a notebook

I always carry a notebook and pen around with me, because I find it easier to make quick notes in the old-fashioned

way than trying to thumb out a note to myself on my phone. However, I am not quite living in the dark ages in this

respect though: I tend to use a Livescribe pocket notebook and pen.

Compile a stationery kit

This is probably not really necessary unless you intend to stay over and make loads of notes, but I’ll offer it anyway.

When I was an Ofsted inspector I put together such a “kit” so I could work on the train, in school and in the hotel,

annotating documents. Almost invariably, such tasks had to be done on paper, so I found having post-it notes,

highlighters and other bits and pieces like elastic bands, paper clips and, yes, that stapler again, pretty handy.

16 (c) 2014 Terry Freedman www.ictineducation.org

But the thing is, at Bett, you might as well pick up a load of post-it notes, notebooks and pens while you’re there.

And as for paper clips etc, exactly how much paper do you intend collecting?

Buy a good capacity USB stick

Sometimes someone will offer to let you have a document or presentation. If you have a USB stick with you they

may be able to give it to you right away rather than emailing it later.

Buy a good capacity memory card

If, for example, your camera takes an SD card, you ought really to take a spare one along if you intend taking lots of

video clips.

Buy a spare battery

For your camera, for instance, if you haven’t already got one.

Make lists

Prepare lists of questions to ask the suppliers of particular products, if you are looking to purchase something.

Different members of your team may have different questions, as suggested elsewhere: see 8 Sample questions to

ask suppliers.

Do some team planning

With your team, decide on who is going to do what (if others are going as well). It is a good idea to avoid the

temptation to fill every waking moment. I have found that you need to allow for serendipity, especially as some

exhibitors are not listed until the last minute. I have also found that every so often you need to find a place to have

coffee, think about what you have seen, plan ahead, and get rid of any unwanted paper you may have acquired on

your travels.

Organise cover lessons if necessary

If technicians will be attending as well, try and select a day when the school’s computer facilities tend not to be in

high demand, just in case something goes wrong. You should still ensure that at least one stays behind though.

Compile contact details

Prepare a list of phone numbers that the school secretary or someone else can contact for help if something

dreadful happens.

Think of your feet

Buy comfortable shoes if you don’t already have a pair. Walking around all day on a thick carpet on a concrete floor

is no joke.

Make a note of web access details

If you have the facility to do things like upload pictures from your phone to a website, or send an SMS to your blog in

order to publish it as a blog post, make sure you have learnt or written down the access details you need.

Find out my personal recommendations

See My 6 personal recommendations for BETT 2014.

An essential…

On the way to the show, buy a bottle of water, because show prices tend to be higher than outside.

21 Things to do on the day

Here are 21 suggestions for getting the most out of the experience. Now includes Freedman’s Rule of Free products

and paid-for products.

17 (c) 2014 Terry Freedman www.ictineducation.org

Check public transport

Check the TFL website every day before travelling, in case there are known delays.

Think of your feet (again)

Wear shoes with cushioned soles: the floor is concrete and therefore very tiring to walk on for a whole day.

Make sure you receive messages

Put your phone on vibrate if you can: in my experience, you can't hear your phone ringing above the noise.

Be prepared

It’s a bit of a pain, but take with you whatever chargers you need (eg for your phone) – especially if you’re staying

over.

Start by sitting down…

As soon as you have passed through the entrance, find somewhere to sit, and look through the bag you will have

been given. Remove any unwanted paper, and then look to see if there are any last-minute exhibitor entries, in case

there are one or two that you ought to visit. Then get your bearings.

Prioritise your time

Aim to visit the most important exhibitors on your list first, in case you get waylaid or get too tired to continue.

Attend the opening keynote if possible

If you attend Bett on the Wednesday, ie on the first day of the show, it may be worth trying to attend the opening

keynote. The show is officially opened by a Government minister, who may announce new funding (unlikely these

days.) or a new development.

This year Bett is being opened by Michael Gove, the Secretary of State for Education in England. This takes place at

10:45 in the Bett Arena on the Wednesday. I think it will be interesting to hear what he has to say about ICT. You

never know, he may even announce more funding, eg for professional development.

Meet up with others

See Check out who else will be going.

Don’t dismiss the exhibitors

Some teachers have an unfortunate tendency to display a bit of an arrogant attitude towards exhibitors. While there

are undoubtedly some exhibitors who see education as fertile ground for easy pickings, in my experience most are

not like that. Many have been teachers themselves, and all of them will have consulted, and had their products

tested by, teachers before coming to market. So they probably have more experience of what works in the

classroom, albeit indirectly, than you might think.

In any case, it’s the exhibitors who make Bett possible in the first place. If you think they’re beneath you somehow,

that says more about you than it does about them, and you may like to read Pete Yeoman’s “No such thing as free”

for his (rather angry) take on this. In fact, read it even if you’re not like that because it’s a good read and spot on.

Think of your arms and your back

Do not collect loads of information: it weighs a lot after a while. That’s where your business cards come in: give them

to exhibitors you are interested in, and ask them to send you information after the show.

Don’t become a delivery person

Don’t collect loads of information on behalf of other teachers. I did that for years and as far as I know not one person

did anything different as a result. In fact, it was probably counter-productive because that sort of thing conveys the

impression that you are just a glorified mailman.

18 (c) 2014 Terry Freedman www.ictineducation.org

Pick up some water

If you get thirsty, look out for free water which may be provided on some stands.

A question to always ask

When you strike up a conversation with someone, or meet up with colleagues, always ask: “What have you seen

today that has excited you?” And then follow up on their suggestions.

Take photos

I always carry a camera around with me in order to take photos of products to remind me of them later, take photos

of slides in seminars, and take general photos with which to illustrate blog articles. I carry a camera as well as a

phone because (a) the photos are a better quality and (b) it means I keep my phone charged for a while longer.

Take videos

This suggestion isn’t mine. I think it was made by someone at Brainpop, if I understood Russell Prue correctly the

year before last. Take videos of products and product demonstrations. I think a potential extension of this is to

interview people about what they’ve seen, but you would obviously need to obtain their written permission to

publish the results. I did this last year, and you can see the results on my YouTube channel.

You could even video parts of the event just to give colleagues and students a taste of what it’s like.

Drop the plan

At some point in the day, forget your careful planning and wander around. You will be surprised at what you come

across that hasn’t been listed in any brochure. For example, good prices on some items, new publications, and

companies you have never heard of.

Pick up freebies

Pick up free copies of educational technology magazines – but bear in mind that some are little more than

collections of advertisements.

As well as the usual sorts of freebies like mugs and sets of pens, mouse mats and notepads, there are often more

useful ones. Some stands may have useful documentation available on USB sticks as well as paper.

If you are staying to the end, and you have deposited a coat in the cloakroom, collect it about an hour before the

end of the show, to avoid a long wait. That means around 5pm Wednesday to Friday, and 3pm on the Saturday.

The next two points are especially relevant if you are attending for more than one day, or have team members

attending on different days to yourself.

Be on the grapevine

Find out what others thought about products and events seen at the show. Use the tags Bett_Show, Bett14 and

Bett2014 for blog posts, and those tags with a # in front of them on Twitter. But see the Social media section below

as well.

Use Twitter

On the subject of Twitter, many of us have recommended that people’s Twitter name be included on the badge, but

it isn’t unfortunately. So write it on yourself.

You can use Twitter for arranging impromptu meetings with people by tweeting something like “Anyone fancy a

coffee and a chat at X?”

Refrain from buying

An odd thing to suggest, at first glance, but before signing on any dotted line in order to enjoy a “special show price”,

take time afterwards to check out alternatives. For example, I imagine quite a few companies will be launching new

19 (c) 2014 Terry Freedman www.ictineducation.org

schemes of work or lesson resources, but there are quite a few free ones available, so it’s worth taking the time to

do a proper evaluation of the various options available.

Arrange to have a free trial or free samples

This is the corollary of the preceding point: do ask for samples or a free trial so that you can fully compare the

commercial product with its free alternatives.

Freedman’s Rule of Free products and paid-for products:

Not everything that’s good is free, and not everything that’s free is good.

Corollary:

Just because something has a price doesn’t make it good quality.

Find out what I’m seeing and thinking about the show

Check the ICT in Education website for news and reviews about the show.

4 Ways to connect on social media

Twitter

The Bett Twitter name is @bett_show. The official tag is #bett2014, but some people prefer #bett14, as it’s slightly

shorter.

Facebook

Here’s the Bett Facebook page: https://www.facebook.com/pages/Bett_Show/171806589539248?fref=ts

LinkedIn

At the time of writing, the link seemed to be not working. There is a LinkedIn group called Bett London, which was

last updated officially in 2012, and a Bett Awards 2014 group. Some people have started discussions about

educational technology in the latter group.

YouTube

The Bett YouTube link is http://www.youtube.com/user/bettshow

7 Things to do on a one day visit

If you’re a first time visitor to Bett, it can be a bit overwhelming. If you can only attend for one day, the amount of

choice available makes the whole event seem even more daunting. Here are 7 suggestions about how to get the best

out of Bett in just one day.

Look at the exhibition stands.

If you’re looking for a specific type of product, plan the most ergonomic route in advance and visit the

relevant stands first.

Attend a seminar.

Attend another seminar. But bear in mind that most seminars last for 45 minutes, and you need to allow

time to get to them. This is not easy when the hall is packed full of people.

Whiz round the whole hall if you have time.

Network as much as you can.

Put your business card into prize draws.

Who has the budget?

According to recent research by the British Educational Suppliers Association (BESA), “there is an indication that

schools (especially academies) are moving control of budgets back to the centre.” The research found that:

20 (c) 2014 Terry Freedman www.ictineducation.org

19% of primary academies do not disseminate any of their teaching materials budget;

15% of primary academies disseminate none of their print or digital content budget.

The research goes on to say:

When it comes to teaching materials and equipment budgets (excluding books) it is clear that most head teachers

disseminate purchasing responsibility to subject leaders and departments. The exception ... is primary academies.

There is an indication that head teachers in these newly-formed academies are holding on to responsibility for

spending in this category of products.

Here are some more statistics:

Primary academies disseminate 43% of their teaching materials budget to teachers;

The equivalent figure for secondary academies is 83%;

Primary non-academies disseminate 80% of the teaching materials budget down to teachers;

The equivalent figure for non-secondary academies is 63%.

From “Procurement in Authority Schools and Academies”, BESA, August 2013.

8 Sample questions to ask suppliers

What does it do?

Does it do X, where “X” is a broad functional specification. (Eg, “Will it enable all pupils to use the printer

from any device?”)

What does it cost?

What online and/or phone help is available?

Can you provide me with details of three reference sites?

What is the interoperability/compatibility of this product with other products we already have (eg the

information management system your school uses)?

What are the minimum hardware/infrastructure/operating system/software requirements for this product

to work?

What is your fix time, ie the time you take to sort a problem out? NB: Do not ask what their response time is,

because that tells you nothing. You could receive an automated response immediately, but not receive

actual assistance for several days.

10 points to address when presenting your case for purchasing a product or service

If you work in a school where the budget is controlled centrally, you will need to think carefully about how to

present the case for spending money on ICT-related products and services. Here are a few suggestions:

Find out as much as you can about the product, what it does, best value suppliers and so on – see the

section above for questions to ask suppliers. Make sure these findings are included in your submission to the

senior leadership team or Headteacher.

Bear in mind the difference between features and benefits. Features are what the product does; benefits

answers the “so what?” question. How will buying this product benefit the pupils/teachers/parents/school?

How would the purchase help to address the school’s ICT strategy?

How would the purchase help to address the school’s vision and overall policy?

How would the purchase address a shortcoming identified by Ofsted?

How would the purchase enable the school to address the needs of disadvantage groups within the school?

How would the purchase help to improve parental engagement?

How would the purchase help to enhance school-community working?

How would the purchase enable the ICT/Computing staff to do their job more effectively?

21 (c) 2014 Terry Freedman www.ictineducation.org

5 Things to consider regarding seminars

Is the topic relevant to you and your professional goals?

What makes the speaker qualified to talk on the subject?

Is the speaker trying to sell you something? Nothing wrong with that, but it would have been better if the

seminar description had made it clear that that would be likely.

What is the speaker’s situation? For example, suppose the talk is about how Method X of teaching computer

programming, and Method X sounds brilliant. It might be useful to know if the speaker has one day off

timetable a week and a budget of £10k per annum.

Have you learnt anything genuinely useful? I was going to write “new”, but actually even old stuff can be

useful because it’s easy to forget things you used to know. And sometimes even mundane and obvious

things need stating.

8 Things to do after the show

There is always a danger that no matter how good an event is, it will turn out to have very little impact in the longer

term, as you forget what you saw and more pressing concerns vie for your attention. Here are 8 suggestions for

preventing that from happening.

Meet your team

(If you have one.) Arrange a team meeting for as soon as possible after the show. Have each team member say what

three things most excited them, and three new ideas they picked up, plus what needs to change in your current

practice. OK, “three” is an arbitrary and artificial number, but you get the idea.

Plan ahead

Draw up an action plan for following up. That may take the form of arranging visits to other schools, or

demonstrations from suppliers, or introducing some new ideas into your lesson plans.

Meet the leaders

Arrange a meeting with the Headteacher or other senior leader as soon as possible after your team meeting. The aim

is to discuss with them what you learnt at the show that may impact what you are doing, or the school’s plans. If you

discover that you are ahead of the game and don’t need to change anything at all for the time being, that is in itself

an outcome that needs to be conveyed to your boss.

Make sure that you are well-prepared for the meeting, especially if you will be suggesting changes in what the school

does, or you wish to ask for extra funding.

Also take into consideration whether your boss is a shoot-the-messenger type, if you need to report back on a new –

and unwelcome – Government direction.

Give feedback

Give feedback to the rest of the staff on any key messages you picked up from the show. This is as much for

diplomatic reasons as anything else: for some reason, there are people who believe that spending 12 hours travelling

and walking around all day along with thousands of other people is the equivalent of a day off.

Be patient

Allow at least a week after the show to hear from any suppliers to whom you gave your business card.

And again:

22 (c) 2014 Terry Freedman www.ictineducation.org

Be on the grapevine

Find out what others thought about products and events seen at the show. Use the tags mentioned earlier, and

searching the blogosphere for posts about Bett, eg on Technorati.

Find out what I’ve seen and thought

Check the ICT in Education website for news and reviews about the show.

Share what you’ve seen and thought

See below.

7 Ways to voice your own thoughts about Bett 2014

If you would like to comment on your own experiences of the Bett show, you may like to do one or more of the

following:

Offer to contribute an article...

... to our newsletter and the ICT in Education website;

Add your own comment to one of my blog posts about Bett

Look here for my articles on Bett 2014. Keep revisiting that link for further articles as time goes on.

Contribute to the 2014 Bett Review ...

... by completing this form;

Write your own blog about Bett ...

... and then let me know the link;

Tweet about it ...

... using the hashtag #Bett2014;

Comment about it in Facebook ...

... if you have an account;

Comment about it ...

... in the Bett Linked-In group, if you’re a member of Linked-in.

2 Ways to have your students blog about Bett

If you have taken students with you, get them to share their experiences. This sort of thing is happening anyway (and

has happened in previous years).

Ways that your students could share their experiences include:

Write articles ...

... on your school’s blog. (If you sign up to Quadblogging your students will be virtually guaranteed to receive

comments on their efforts.)

Student reflections

Contact me about publishing some student reflections on the ICT in Education website.

4 Other great sources of advice about Bett

Clearly, the advice in this guide is the best (), but you may find the following useful as well:

Bett for beginners

by Ian Addison. Ian’s guide is very succinct, and includes links to other people’s advice too.

23 (c) 2014 Terry Freedman www.ictineducation.org

12 Ways Bett can help improve your school

by Doug Woods. Some very practical advice from a veteran Bett attendee.

The Bett Show 2014 – A SecEd Guide

A “glossy” publication, the SecEd guide includes useful sections, including predictions of where educational

technology is going and some background information from the British Educational Suppliers Association (BESA).

Tech trends at Bett 2014

Some good tips from Casio’s Gemma Platt, including a reference to “iTods” – a term I hadn’t come across before. It

means toddlers who are using tablets.

Conclusion

The Bett show is a great opportunity to bring yourself up to date on new developments, try out products, carry out

research and meet new and established professional acquaintances. But as ever, good planning is essential to ensure

that you get the most out of it.

I hope you found this guide useful. Please note that I’m not working for Bett or its organisers, and that all these

suggestions have been offered in good faith.

If you enjoyed reading this and found it helpful, please visit the ICT in Education website, where you will find many

articles on ICT and computing in education.

Also, consider subscribing to our free newsletter – you will not be spammed.

Floor plan

Please see next page.

Lifts for Bett conference

facilities

Lifts for Bett conference

facilities

Lifts for Bett conference

facilities

Lifts for Bett conference

facilities

Lifts for Bett conference

facilities

Lifts for Bett conference

facilities

TS TS TS TS TS TS TS TS TS TS TS TS TS TS

N2

VISITORS’ENTRANCE

N4

VISITORS’ENTRANCE

N6

VISITORS’ENTRANCE

N8

VISITORS’ENTRANCE

UKTI VILLAGES

CUSTOMHOUSE

DLRTHIS WAY

PRINCEREGENT

DLRTHIS WAY

UKTIExport

Theatre

PRESSOFFICE

The Distance Project and Project Partners

In association with

SCHOOLSLEARNLIVE 3

HIGHERED

LEARNLIVE

TECHTRAINING

LIVE A

SEN ZONE

SENLEARN

LIVE

SCHOOLSLEARN

LIVE2

BAR

RICOH CAFÉ

SALES OFFICE

BETT ARENA

SCHOOLSLEARN

LIVE1

CAFÉ

THE DISTANCEPROJECT AND

PROJECTPARTNERS

HEPPELLFEATURE

B50

C179

F190

F268

E250

B320

F520

F530

E370

C540

B510

C221

F381d

F381e

F381f

F381a

F381b

F381c

C230

F492

E350

D350

G230

E300 E334

F421F380

D270

SN70SN50

SN44

SN60SN38

E240

D240

E200

D200

E210

D210

C270C260

E60

B498

G410

G450

G420

A470A460

A450

A420

D340

B476

C250C240

D136D110

E100

B86

C380

D100

E126

E110E70

C102

B260

E136

C116

D60

B358 B368

C360

A290 A400A370A350A280A260A190A130A90A80

B1

B3

B15

G370

G350

G330G300

G260G220

G200

G170G140

G130G124G120G90G60

F178 F198

F188

E148

D146

F238

F228

E180

D180

E230

D230

B154 B166

C190

C222C218

C214

C210

D298

C345

C340

B276

C140

C136

B348

B340

F142 F137

B290

B283

C310C298

B236

B228

C410

C387

C98 C160

C152

D284

B82

F70

F77

C186

B388

B382

B66

F301

A230 A250

C478

B304B136

B322

B440

B318

F352

B330

A300

B310

B295

B296

A40

B328

B338

B334

C75C76

A380

SN28

A376

B62

B60

C451

SN92

B150

B142

A7

C304

F156 F353F355

A330A100 A120

F302

F328

A340

C290

G216

F312

C308

F118

C159

C477

F410 F413

F409

C155C151

F500

B448

B447

B314

C474

C470

F54

B78

F425

F446

F389

A486

B130

B74

A4 A6

F338

G460

B40

UK1

F126

C72

C68

F78

F74

A506

F334

F333

B200

B190

A508

D320 D330

F393

F122

F121

A490

D84

B153

F248

F258 F278

C280 C330

C320

SN10

A298

B329

B299

A210

F66

G503

C170

G272

F65

F61

F292 F291

F430

F124F89

F82

C200

F346

F358

B11

F342

F86

F362

F288

B300

F279

B141

A480

C226

C215

E324

E330

F438

A180

G100 G240

E320

C519

B460

B98

G210

B250

G304

B454

C494

E118

D118

C369 C390

B34

B22

B30

B25

B378

F62

F476

G110

F442

C80

G380G310G150

F368

A502

SN2

SN6

F488F484

F487

F475

B244

C473

C469

SN18

C510

C488

C493

C500

C514

C515

B149

B327

C513

C516

F416

F100

E323

F372

G430

F429

B501

C528 C527

D360

F510

F509

E340 E344

D300

E301

E302 E303

SN72

SN73

SN74

SN39

SN41

SN40

SN61

SN62SN63

SN65

SN67

SN69

SN95

SN94

B477

C532

C526

C525

E360

F497

F271

F274

E282

B126

B129

B211

G171

E283

A451

SN30

SN17

F290

F153

SN37

B83

F81

C492

B294

E128

F240

B326

F155

F85

SN89

SN87

SN88

B444

B445

B73

B72B68

B453

SN16

SN3

G74

F200

G212

SN51

SN90

B7

B77

B79

F129

B88

B462

F465

F460

F462

F463 F464

SN100

D90

C88

B270

C89

G268

C224

F186

F83

B214

G218

B222

F132

D286

C529

B461

B463

E91

F316

F154

F477

A503

IN3IN2 IN4IN5IN14

IN12 IN11 IN10

IN9

IN7

D250 D285

E92

F158

D361 D362

IN1

IN8F450

C523

C370A

C501

B464

D251

C484

C483 C485

C487

A160

F88

B75

F277

F275

E362

E373

C502

F276

B480

B502

A10A8

SN91

F432

B23

C100

C77 C530

C517

F318

B461a

F241

B479

F447

D359

D357

F482

F449

D358

G470

C251

F317

F102 F104 F108

F93F97F98F99

D342

D334

B383

F94

B478

F92

F95

F501F496

F273

F473

F106

F401

F403

C99

G412

F402

G500

G501

G502

UK20

G504 G505

E345

E346

F110F419

B482

F109F112F111

F115F116

G61 G62

F63F67

F386

F394

F113

F354

F87

SN42

E50

D50C50

D62

D61

D71

D70

D72

C101

B31

B63

B65

UK22 UK24 UK26

UK40 UK41UK3

UK5

UK7

UK9

UK11

UK13

UK15

UK17

UK31

UK33 UK35 UK37

UK39

UK21UK23 UK25 UK27

UK42 UK43UK30

UK32 UK34 UK36UK44 UK45

UK46 UK47UK48 UK49

UK50UK51UK52 UK53

B286

B285

B221

B465 B469

B212

F392F390

F385F406

F485

B441B443

F384 F404

B467

B468

F387

C400

C389

SN5

C381C382 C383 C384

C385

SN4

B490

B487

B486

B485

B275

B489

G341 G342

C350

F337F336

A509

SN19SN20

F339

MOBILE CHARGING POINTSSPONSORED BY

This indicates exhibitors who have a product that has been shortlisted for the Bett Awards 2014. The list of winners is available on 23rd January 2014 - for details go to www.bettawards.com Floorplan correct at time of going to press

FLOORPLAN