getting started with wordpress (startup institute summer 2013)
DESCRIPTION
WordPress is the premier content management system for those seeking an easy, user-friendly way to set up and maintain a website. In this class, we'll walk through the basics of getting your site live quickly, and cover best practices in : - selecting a website design - content strategy - using the WordPress dashboard to manage and maintain your website - fundamentals of SEO in a content management system.TRANSCRIPT
Getting Started with Word PressStart Up Institute
ROSS BEYELER @RBEYELER
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who is this guy?
Founder of Growth Spark.
BusinessWeek Top 25.
Babson College Alumni.
Start Up Institute Boston Hiring Partner.
Projects
Johnny Cupcakes
Continuum
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overview
Understanding WordPress
Setting up WordPress
WordPress Themes
WordPress Appearance
Using WordPress
Maximizing WordPress
Understanding WordPress01
what is a content management system?
what is a theme?
what are plugins?
WordPress.com vs. Wordpress.org
.com
Hosting platform for blogs
Free
Choose from pre-selected themes
Can’t add custom themes
Can’t add plugins
They take care of security, spam, backups, etc.
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.org
Free open-source software
Host it yourself ($7-12/mo)
Custom Themes
Add plugins
You’re responsible for security, spam, backups, etc.
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Setting up WordPress02
registering a domain
setting up hosting
installing WordPress
installing WordPress. . . today!
http://blogtempo.com
WordPress Themes 03
browsing Theme Forest
installing a theme
WordPress Appearance04
configuring a theme
managing widgets
Using WordPress05
adding posts
adding slides
adding pages
managing menus
Maximizing WordPress06
contact management form: gravity forms
site analytics tools: Google Analytics
seo tools: wordpress seo by Yoast
social media: AddThis
security: limit login attempts
WordPress backup: VaultPress
Resources
themes: ThemeForest
plugins: CodeCanyon
tutorials: WP Beginner
developing resources: WordPress Codex
questions?
growth spark growthspark.com & @growthspark
@RBEYELER