getting started with woocommerce
DESCRIPTION
Using the free WooCommerce plugin, by WooThemes, this presentation steps through the process of installing & configuring the plugin, for first time eCommerce users. It shows how easy it is to add in all of your product data along with viewing your orders and sales reports.TRANSCRIPT
#wcmelbAnthony Hortin
@maddisondesigns
Getting Started with WooCommerce
#wcmelb @maddisondesigns
A WordPress eCommerce toolkit that helps you sell anything. Beautifully.“ ”
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✓ WooCommerce 2.0+ has been fully security audited by the leading WordPress security firm Sucuri.
✓ Use the reports to get a birds-eye view of your stores performance.
✓ Run complex coupon campaigns.
✓ Setup Intricate tax & shipping options.
✓ Customers can check out quickly and efficiently
✓ Allow customers to leave reviews & ratings for products.
FeaturesFeatures
Installs like any other WordPress plugin
Download from WordPress.org
Install from your WordPress dashboard
Download from WooThemes
Installing
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Activate & automatically install the default pages
Installing
Dashboard modules
Right Now
A statistical overview of your
store
Recent Orders
Lists your most recent orders
Recent Reviews
List your recent customer reviews
Monthly Sales
Shows sale quantities &
amounts p/mth
Where to find things
Shop Management
Orders
View & manageyour orders
Reports
View sales, customer & stock
reports
Coupons
View & addcoupons
Where to find things
Shop Management
Settings
Main WooComerceconfiguration
settings
System Status
Provides usefulsystem stats on
your site
Where to find things
Products
View & manageyour Products
Add Product
Add a newproduct
Categories
View & manage product categories
Product Management
Where to find things
Tags
View & manage product tags
Shipping Classes
View & manageshipping classes
Attributes
View & manageproduct attributes
Product Management
Where to find things
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First up, configure your WooCommerce settings
Configuring
General tab
✓ Define your store location, currency & allowed countries
✓ Configure whether customers can register accounts
✓ Enable/Disable Guest checkouts
✓ Enable/Disable use of Coupons
Settings
Catalog tab
✓ Default product sorting & shop contents(products and/or categories)
✓ Define product data fields (SKU, Weight, Dimensions)
✓ Define pricing format (Decimals, Seperators)
✓ Define image sizes (Catalog, Single product, Thumbnails)
Settings
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Pages tab
✓ Configure the core WooCommerce pagesMost can be left as default as they’re automatically set when you install the default WooCommerce pages
Settings
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Inventory tab
✓ Enable/Disable stock management
✓ Enable low/out of stock notifications
Settings
Tax tab
✓ Enable/Disable taxes & tax calculations
✓ Define whether shop prices are inclusive/exclusive of tax
✓ Ability to define multiple tax classes (Std, Reduced, etc.)
✓ Set tax rate based on country and/or state
Settings
Shipping tab
✓ Enable/Disable shipping calculations
✓ Enable/Disable multiple shipping methods
✓ Configure shipping rates based on Countries
Settings
Payment Gateways tab
✓ Enable/Disable payment gateways
✓ Configure settings for each payment gateway
Settings
Emails tab
✓ Define the name & email accounts to use for shop emails
✓ Upload an optional header image for your emails
✓ Enable/Disable when to send notifications
Settings
Integration tab
✓ Add your Google Analytics ID for tracking visitors
✓ Enable/Disable ShareThis social media sharing widget
✓ Enable/Disable ShareYourCart affiliate marketing tool
Settings
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Manage your products using
the Products menu
Managing Products
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Just like Post Categories, Product Categories allow you to group all your products.
✓ Drag ‘n drop to change their display order
✓ Add an image for each category
✓ Hierarchical, just like Post Categories
✓ Can also be added when adding a new product
Product Categories
Product Categories
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Product Tags are similar to Post Tags. They act as ad-hoc keywords for your products.
✓ Can be added when adding each product
Product Tags
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Shipping classes can be used to group products of similar type.
✓ Used by certain shipping methods to provide different rates to different products
Shipping Classes
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Attributes are used to define extra product data
✓ Commonly used with Variable Products for offering variations of a product. (eg. Small, Medium, Large)
✓ Drag ‘n drop terms to change their display order
Attributes
Attributes
Simple
Covers the vast majority of any
products
Grouped
A collection of related products
External/Affiliate
A product you list but is sold elsewhere
Variable
A product which has several different
variations
There are four types of Products
Products
Just like adding a Page or Post,you enter the product name & description
Adding Products
Product Data fields will change dependingon the type of product added
Adding Products
General Tab
✓ SKU (Stock Keeping Unit) to track products
✓ Regular & Sales price
✓ Tax Status and Tax Class
Adding Products
Inventory Tab
✓ Manage stock
✓ Allow/Disallow backorders
Adding Products
Shipping Tab
✓ Specify weight of product
✓ Specify dimensions
✓ Specify Shipping Class to group with other products
Adding Products
Linked Products Tab
✓ Manage Up-Sells — Products you recommend instead of the currently viewed product
✓ Manage Cross-Sells — Products you promote in the cart, based on the current product
✓ Make this product part of a Grouped product
Adding Products
Attributes Tab
✓ Assign an Attribute to give your product further information
✓ Attributes are a key component of Variable Products
Adding Products
Advanced Tab
✓ Enter optional notes to supply your customers
✓ Specify a custom ordering position for this item
✓ Enable/Disable customer reviews
Adding Products
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Variations Tab
✓ Used for managing data for Variable Products
✓ Create variations based on product attributes
✓ Variations can have their own SKU, Stock Quantity, Price, Weight, Dimensions, Shipping Class & Tax Class
✓ Individual product image can be selected for each
Adding Products
Adding Products
Short Description
Enter a short description ofthe product
Categories
Specify aCategory foryour product
Gallery
Add productimages to create
a gallery
Featured Image
Select a Featured Image for the
product
Other important content you need to add
Adding Products
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Orders are created when a customer completes the checkout process
✓ Only visible to Administrators and Shop Managers
✓ Orders have a status (Pending, Failed, Completed etc.)
✓ Orders can be added manually, if need be
Orders
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Use coupons to provide customers with discounts
✓ Discounts can be cart or product amounts/percentages
✓ Can include/exclude certain products or categories
✓ Specify an expiry date for limited use coupons
Coupons
Sales
View sales by day, month, product
& others
Coupons
List coupons used for purchases &total discounts
Customers
View signups,customers &guest sales
Stock
List your lowstock & out of
stock items
Viewing your stores performance
Reports
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WooCommerce Extensions allow you to add
extra functionality to your store
Extending WooCommerce
Payment Gateways
Take payments directly on your
store using eWay, ANZ, NAB & others
Table RateShipping
Setup highly customisable
shipping options
Product Finder
An advancedsearch for helping find products on
your site
Catalog VisibilityOptions
Turn your online shop into an
online catalog
Some common extensions
Extending WooCommerce
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WordPress Plugin Directoryhttp://wordpress.org/extend/plugins/woocommerce/
WooThemes WooCommerce site http://www.woothemes.com/woocommerce/
WooCommerce Documentationhttp://docs.woothemes.com/document/woocommerce/
WooCommerce Extensionshttp://www.woothemes.com/product-category/woocommerce-extensions/
Links to remember
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That’s all folks!☺
Thanks! Questions?
You can find me here...maddisondesigns.comeasywpguide.com@maddisondesigns