gett and prisma join forces to launch custom #getturban filter · artificially intelligent cloud...

Gett and Prisma Join Forces To Launch Custom #GettUrban Filter Two tech disruptors challenge status quo in marketing. JULY 14, 2016 Gett , a global ondemand company available in more than 60 cities worldwide, including NYC, London and Moscow, today launched a sponsored filter on the new hit app Prisma . Prisma is a free iOS app that transforms photos into stunning works of art using neural networks and artificially intelligent cloud processing. Since debuting in the Apple App Store in June, the app has quickly attracted millions of users and become a runaway success globally. Millions of Prismaenhanced images are being shared on Instagram, Twitter and Facebook every day. By launching a custommade, sponsored filter on Prisma, Gett is challenging traditional approaches to marketing & brand awareness. Challenging traditions is the norm for Gett, with unique pricing models (surgefree globally; $10 black car flat rates anywhere in Manhattan*; fixed fare black cabs in London), innovative features (e.g., future bookings), and groundbreaking services (e.g., 10minute Papa John’s Pizza delivery in Moscow). Gett is the leading ondemand transportation player in Europe, and is growing in New York. Beginning today, Prisma will offer the new “#GettUrban” filter, an urban scene in shades of gray, purple and yellow, which transforms photos into Prismaenhanced images that resemble drawings. “Both Prisma and Gett are great examples of how even new industries can be disrupted through bold, innovative thinking, and cuttingedge technology,” said Shahar Waiser, Gett’s founder and CEO. “We are therefore thrilled to collaborate with Prisma on launching the #GettUrban filter, and hope that millions of Gett and Prisma consumers will use it to create memorable works of art.”

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Gett and Prisma Join Forces To Launch Custom #GettUrban Filter

Two tech disruptors challenge status quo in marketing.

JULY 14, 2016 Gett, a global ondemand company available in more than 60 cities worldwide, including NYC, London and Moscow, today launched a sponsored filter on the new hit app Prisma. Prisma is a free iOS app that transforms photos into stunning works of art using neural networks and artificially intelligent cloud processing. Since debuting in the Apple App Store in June, the app has quickly attracted millions of users and become a runaway success globally. Millions of Prismaenhanced images are being shared on Instagram, Twitter and Facebook every day. By launching a custommade, sponsored filter on Prisma, Gett is challenging traditional approaches to marketing & brand awareness. Challenging traditions is the norm for Gett, with unique pricing models (surgefree globally; $10 black car flat rates anywhere in Manhattan*; fixed fare black cabs in London), innovative features (e.g., future bookings), and groundbreaking services (e.g., 10minute Papa John’s Pizza delivery in Moscow). Gett is the leading ondemand transportation player in Europe, and is growing in New York. Beginning today, Prisma will offer the new “#GettUrban” filter, an urban scene in shades of gray, purple and yellow, which transforms photos into Prismaenhanced images that resemble drawings. “Both Prisma and Gett are great examples of how even new industries can be disrupted through bold, innovative thinking, and cuttingedge technology,” said Shahar Waiser, Gett’s founder and CEO. “We are therefore thrilled to collaborate with Prisma on launching the #GettUrban filter, and hope that millions of Gett and Prisma consumers will use it to create memorable works of art.”

http://www.gett.com/

http://prisma-ai.com/