get stacked - rethink your analytics

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Get Stacked: Rethink your Data Analytics Quest for the right data pipeline solution. 1

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Page 1: Get Stacked - Rethink your Analytics

Get Stacked: Rethink your

Data AnalyticsQuest for the right data pipeline solution.

1

Page 2: Get Stacked - Rethink your Analytics

99% of all the data was

created in the past two

years.

All Rights Reserved. Copyright 2016 Telligent Data LLC I Made in San Francisco

Page 3: Get Stacked - Rethink your Analytics

Who we are

Lewis G. KingCEO

Gene F. PetersCTO

10+ years engineering

and data analytics

All Rights Reserved. Copyright 2016 Telligent Data LLC I Made in San Francisco

Page 4: Get Stacked - Rethink your Analytics

The Problem

Buy: Most existing data products are

too generic

Build: In-house pipelines have been

historically expensive

All Rights Reserved. Copyright 2016 Telligent Data LLC I Made in San FranciscoAll Rights Reserved. Copyright 2016 Telligent Data LLC I Made in San Francisco

Page 5: Get Stacked - Rethink your Analytics

Capturing complex data from cross-

platform applications is not simple.

All Rights Reserved. Copyright 2016 Telligent Data LLC I Made in San Francisco

Page 6: Get Stacked - Rethink your Analytics

Known Challenges

Build VS Buy

Existing data pipeline products

restrict complex analyses

Timely accessibility to data

becomes an issue

Purchasing an out-of-the-box

pipeline solution never works

as a long-term growth solution

All Rights Reserved. Copyright 2016 Telligent Data LLC I Made in San FranciscoAll Rights Reserved. Copyright 2016 Telligent Data LLC I Made in San FranciscoAll Rights Reserved. Copyright 2016 Telligent Data LLC I Made in San Francisco

Investing in an in-house

data pipeline can cost up to

$1M per year for top-notch

resources

Hiring top data science

resources can be an

extended cycle

Building infrastructure takes

time and the cost of

maintenance and relevance

is high

Page 7: Get Stacked - Rethink your Analytics

Don’t break the chain!

ClicksData

Back-end

Data

Front-endInsights

All Rights Reserved. Copyright 2016 Telligent Data LLC I Made in San FranciscoAll Rights Reserved. Copyright 2016 Telligent Data LLC I Made in San Francisco

Page 8: Get Stacked - Rethink your Analytics

{

"batch_info": {

"batch_id": "0e5f329947a943c1b8e28f5f8aabd439",

"total_events": 15

},

"ctx": {

"legacy_action": "navigation_controller",

"legacy_category": "Screen View",

"view_source": "navigation_controller"

},

"event": "view",

"event_data": {

"client_tstamp": "1463088249",

"event_id": "5ED1E3AD-A5BF-4982-994D-998F4FA6555E",

"type": "view"

},

"hammerhead_metadata": {

"Accept": "*/*",

"Accept-Encoding": "gzip, deflate",

"Accept-Language": "en-us",

"Connection": "close",

"Content-Length": "3781",

"Content-Type": "application/json",

"Host": "telligent.site.com",

"User-Agent": "User/2457 CFNetwork/758.3.15 Darwin/15.4.0",

"X-Forwarded-For": "172.20.1.62",

"X-Forwarded-Proto": "https",

"X-Newrelic-Id": "XQUFV1ZbGwUIU1FVAQk=",

"hash": "11347376379862639790",

"ts": "1463088249.66"

},

"header": {

"app_id": "app_ios",

"env": "production",

"session_id": "8f6647bd863045ec89c95e9995b5e274",

"source": "app",

"versions": {

"api_version": "2.16",

"app_version": "2.18.1",

"analytics_version": "0.0.1"

}

Growing companies, growing data

{

"userId": "lewisk",

"event": "Logged In",

"properties": {

"referrer": "http://www.google.com",

"url": "/landing/mypage.html",

"user_source" : "paid",

"number_of_logins" : 25

},

"context": {

"ip": "24.5.68.47"

},

"timestamp": "2012-12-02"

}

As a company evolves, its analytics become exponentially

more complex.

Third-party Services

In-house teams

All Rights Reserved. Copyright 2016 Telligent Data LLC I Made in San Francisco

Page 9: Get Stacked - Rethink your Analytics

Analytics Pipeline Req’sCapture Process Store

• RESTful API captures any

analytic event from any

source

• SDKs for iOS and

Javascript to capture

behavioral data from web

and mobile applications

• Near real time data:

End-to-end latencies of

less than 3 minutes

• Custom data enrichments

provided out of the box and

by request

• Provider-agnostic system

lets you use any cloud

storage (S3, Azure Blob,

Google Cloud)

• Seamless integration with

third-party visualization

and analytics tools

• Easy to integrate

• Cloud-based solution,

using any cloud infra

provider

• Customer-hosted

deployments (so you

own your own data)

Integrate

All Rights Reserved. Copyright 2016 Telligent Data LLC I Made in San Francisco

Page 10: Get Stacked - Rethink your Analytics

The Solution

Replace the in-house data engineering team

Capture every facet of user behavior

ZERO data loss & full transparency

All Rights Reserved. Copyright 2016 Telligent Data LLC I Made in San Francisco

Page 11: Get Stacked - Rethink your Analytics

The market spaceD

egre

e o

f Cust

om

izati

on

Cost

$2B

● $23B market

● 40% YoY growth

All Rights Reserved. Copyright 2016 Telligent Data LLC I Made in San Francisco

Page 12: Get Stacked - Rethink your Analytics

Do more with your data

Capture Process Store

All Rights Reserved. Copyright 2016 Telligent Data LLC I Made in San Francisco

Page 13: Get Stacked - Rethink your Analytics

Contact Us

All Rights Reserved. Copyright 2016 Telligent Data LLC I Made in San Francisco

facebook.com/telligentdata

twitter.com/telligentdata

[email protected]

angel.co/telligent-data

(415) 758-0155