get out the vote: the last 6 contact points
TRANSCRIPT
The Last 6 Contact Points of Get Out the Vote
Samantha BeckOutreach Coordinator
Every day we are inundated with a storm of information…
http://www.apfm.info/education__trashed/test-2-tool-series/
That is why we need to bring the election to the forefront of the flood with the 7 points of contact rule!
7 Points of Contact
http://www.aauw.org/event/2016/01/its-my-vote-kickoff-webinar/
Step 1= DONE!
Contact Point 1: Pledge to Vote
Effective Subject Lines are:◦ Brief◦ Simple◦ Clear
Contact Point 2: Email Blasts
Key Social Media Platforms◦ Facebook◦ Twitter
Debt Free/GOTV Twitter Account
Social Media we use at the office:◦ Facebook
Ads MSCSA page Group pages
◦ Twitter◦ Linkedin
Contact Point 3: Social Media Visibility
Script◦ Take a look
Best times to call◦ Evening hours 4pm-8pm◦ We will have phone
banks at the office on 11/1,11/2,11/3, 11/4 & 11/7 from 4pm-8pm and one on Sunday, 11/6 from 6-9 pm
◦ We will also hold mobile phone banks.
Text to Vote Reminders
Contact Point 4: Phone Bank & Text to Vote Reminders
Posters Messages on screens around campus Message on Website
Contact Point 5: Passive Visibility on Campus
Example of passive visibility on campus courtesy of RCTC.
Tweet from SPC about an event they had. Could also go on website or message screens on campus.
Traveling Voting Booth Debate Watching Party What ideas do you have for a voter
education event?
Contact Point 6: Voter Education Event & Conversations
Make voting fun! This combines social media & in person
reminders.
Contact Point 7: Go to the Polls Photo Booth Nov. 7th & 8th
YES!!! Let’s do some brainstorming…
Can I use the 7 contact point method outside of GOTV???
http://ironpostmedia.com/creative-process/the-power-of-brainstorming/