Get Organize. Get Proactive. Get Results

6 Findings About CRM and Radio Sales Force Management• We know surprisingly little about our core advertising customers• Sales turnover is a major disrupter• Only a small portion on accounts are being actively worked• Real prospecting and new business development is difficult, especially for our newest sellers • Reporting requirements are taking away from valuable selling time.• If difficult for managers to “manage” the

selling process

The Account List

Sellers can manage and track key account data and client interactions from one user-friendly screen, connected directly to their account on RAB.com.

The Account Dashboard

Account Manager’s unique account dashboard brings all of the elements of an account into a single, unified view.

Accounts | edit view

Accounts | record view

Accounts| researchWith one mouse-click, run a Find it Fast category search across key RAB databases

RAB members can click the green light before any account to see category specific research directly from RAB.com•Articles•Instant Backgrouds•Copy•Promotion•MP3

Account Manager works seamlessly with MS Outlook.

Accounts| Outlook

Accounts | emailEmail integrates with YOUR email

Click the email address to open an email message in YOUR email program, preloaded with the client’s email address.

Wendy: I’ll call you tomorrow about our new Spring Promotion. Details are attached. You’re going to really like this!

Thanks!

New Spring Promotion

Account | activities and remindersKeep track of important call history and upcoming events

Click to create a complete historical record of account activity including calls, CNA’s, appointments and more.

Account | presentations and ordersAdd presentations and create real-time projections

Reports | projectionsReal-time projections can be run anytime, anywhere

http://www.rab.com/rabRsa/am.cfm

Manager | workgroupsScales to manage an entire group or single sales organization

Manager | settingsAdjust program settings to meet your specific needs

Manager | reports

Report on a single individual or across your entire sales team.

RAB Account Manager:· Centralized account management and CRM all in on program· Real time tracking for account activity, reminders and presentations· Real-time account projections · Online accessibility · Tiered security· User defined account types, account activity codes,

projection weighting and station clustering· Interaction with MS Outlook· Fully hosted and supported by RAB· Full integration to key RAB research databases· PROposal Assistant · Free online training

Get Organize. Get Proactive. Get Results