get noticed: your online presence
DESCRIPTION
How journalism students can build an effective portfolio and social media presenceTRANSCRIPT
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Get Noticed:Your Online Presence
January 3, 2013 | Tim Currie | @tscurrie
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In This Session
1. Why a portfolio site?2. Getting organized: focus, content,
visual representation3. Your social media presence4. Building your online presence5. Alternative portfolio treatments
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Why a Portfolio Site?
• Influence your ranking in Google• Shows you’re web-savvy• You can quickly update & correct
information
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Get Organized: Focus
What image do you want to convey?• Artistic – strong, large visuals• Tech – interactive content• Newsy – simple uncluttered design• Social – heavy integration with social
media
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Get Organized: Your Content
Capture Your Stuff:
• PDFs• MP3s• Videos in YouTube, Vimeo• High-res original images
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Get Organized: Your Content
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Get Organized: Profile Pic
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Get Organized: Profile Pic
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Get Organized: Profile Pic
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Social Media: LinkedIn
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Social Media: LinkedIn
Factors in the ranking …
1. Keywords
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Social Media: LinkedIn
Factors in the ranking …
2. How many people connect to you3. Who is connecting to you4. How many connections they are from
you5. How active those people are
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Build Your Online Site(s)
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WordPress.com vs .org
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Tumblr
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Tumblr
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Alternative Portfolio Treatments
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RebelMouse
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