geospatial market model
DESCRIPTION
A Model for Analyzing Trends in the Market for Geospatial Data and Policy Implications. By Barney Krucoff, DCTRANSCRIPT
A Model for Analyzing Trends in the Market for Geospatial Data and Policy Implications
DraftDeveloped for the
National Geospatial Advisory Council
Barney KrucoffGIS ManagerDistrict of [email protected]
NSGIC Annual ConferenceCleveland, OhioOctober 6, 2009
No Barrier to Entry
Natural Monopoly
Publ
ic G
ood
Mass Consum
er Market
Traditional Emerging
Trad
ition
alEm
ergi
ng
Private Sector
LeadMap Wiki
Creative
Commons
Public
Secto
r Lead Public/
Private
Utility
Geospatial Data Market Model
10/7/2009 NSGIC Annual Meeting, Barney Krucoff 2
No Barrier to Entry
Natural Monopoly
Publ
ic G
ood
Mass Consum
er Market
Traditional Emerging
Trad
ition
alEm
ergi
ng
Private Sector
LeadMap Wiki
Creative
Commons
Public
Secto
r Lead Public/
Private
Utility
Where Do Various Data Layers Fit?
Urban AerialPhotography
RoutingData
Rural Aerial Photography
SpeciesSittings
Stream Gauges
Topo
StarbucksLocations
HSIP 1w/ DHS buy up
10/7/2009 NSGIC Annual Meeting, Barney Krucoff 3
No Barrier to Entry
Natural Monopoly
Publ
ic G
ood
Mass Consum
er Market
Traditional Emerging
Trad
ition
alEm
ergi
ng
Private Sector
LeadMap Wiki
Creative
Commons
Public
Secto
r Lead Public/
Private
Utility
Four Ways to Build & Maintain the Same Layer
New York StateNavTeq
OpenStreetMap.org
TIGER
GoogleMaps TeleAtlas
10/7/2009 NSGIC Annual Meeting, Barney Krucoff 4
Standards
Requirements
No Barrier To Entry
Natural Monopoly
Publ
ic G
ood
Mass Consum
er Market
Private Sector
LeadMap Wiki
Creative
Commons
Public
Secto
r Lead Public/
Private
Utility
Public Sector Role
Harness & Encourage. Use the data if it’s good enough.
For the Nation…
Regulatethough
contracts and
licenses.
License data. Don’t pay for
public data.Insist on
credit.
10/7/2009 NSGIC Annual Meeting, Barney Krucoff 5
Products
Services
No Barrier to Entry
Natural Monopoly
Publ
ic G
ood
Mass Consum
er Market
Private Sector
LeadMap W
iki
Creative
Commons
Public
Secto
r Lead Public/
Private
Utility
Private Sector Role
Cloud Platforms, i.e., Google address adjustment.
Services to the public sector.
Regulatethough
contracts and
licenses.
Own and license data.
Acknowledge public data.
10/7/2009 NSGIC Annual Meeting, Barney Krucoff 6
How a theoretical public-private partnership for parcels and addresses might work
No Barrier to Entry
Natural Monopoly
Publ
ic G
ood
Mass Consum
er Market
Traditional Emerging
Trad
ition
alEm
ergi
ng
Private Sector
LeadMap Wiki
Creative
Commons
Public
Secto
r Lead
Public/
Private
Utility
Parcel & AddressData
10/7/2009 Barney Krucoff, NSGIC Annual Conference, 10/6/05 8
No Barrier to Entry
Natural Monopoly
Publ
ic G
ood
Mass Consum
er Market
Private Sector
LeadMap W
iki
Creative
Commons
Public
Secto
r Lead Public/
Private
Utility
Public Private Utility Model in More Detail
Cash
Data
Data
Discounts/Licenses
10/7/2009 NSGIC Annual Meeting, Barney Krucoff 9
Public Side• The lead federal agency:– Advertises a competitive RFP to license a national
parcel map. • All governments (federal, state, local, tribal) are licensed
to use the data per the RFP. • Commercial rights are retained by the winning bidder(s).
– Select winner(s) based on “best value.”
Private Side• The winning entrepreneur(s) must:– Establish a cloud computing service and assemble all parcels into
a national map and database. (see Dr. Sean Ahearn, parcel spec presentation to NGAC.)
– Pay communities that are legal custodians of parcels ($0.50 / year / parcel). This includes communities that already put their data in the public domain. Further subsidies may be paid for rural areas & public lands. • Don’t pay communities that don’t meet specifications, schedules or
withhold distributions rights.
– Where communities withhold distribution rights, create the data from public records.
– Make money. Use/enforce the commercial rights to distribute national parcel data. This franchise is intended to allow bidders to in turn lower the price paid by the Federal government.
Problems Addressed by the PartnershipProblem Solution
Government can’t afford nationwide parcels
Get some cash from Internet media firms + enough public cash to cover rural areas & provide incentives
Current system rewards government data sellers over public domain providers
Every eligible government that meets standards gets the same fee
Licensed data is sticky, making it hard for various levels of government to work together
License includes government-to-government data sharing
Government is often not allowed to compete geospatial service firms on best value
Government leverages the free market by licensing data not buying mapping services
Other considerationsProblems Solutions
A 1-to-1 relationship between addresses & parcels is a “suburban legend”
Give users both parcels and addresses so they don’t try to substitute one for the other
This stuff is boring and expensive and few people pay attention
Cloud computing approach is efficient and novel enough to get attention
Include a Wiki/citizen participation component
Comments from citizens, real-estate agents, etc are channeled back the community which is the authoritative source of the data.
What other data sets could such a partnership be applied to?