Georgia Transmission Corporation

The Transmission Connection

Generation DistributionTransmission

GTC Project Location Map

Dresden-Heard

“NIMBY”(not in my backyard)

“BANANA”(build absolutely nothing anywhere near anyone)

“NIMTO”(not in MY term of office!)

Transmission Line Siting

Most power line and substation construction projects are completed without controversy.

Communicating GTC’s Key Messages

In Person Media Direct Mail

Awareness - Comprehension - Opinion - Support

Community Internal Stakeholders

Audiences and Messages

Messages• Underground Construction• Eminent domain• Working with communities• Economic Development

Audiences• Government officials• Civic & Community

Leaders• Media• Business Community

Reliability

GTC Ads

Underground

GTC Ads

Eminent Domain

GTC Ads

Reliability

GTC Ads

Economic Development

GTC Ads

Working with Communities

GTC Ads

Reliability

GTC Ads

Cooperation/Eminent Domain

GTC Ads

Underground

GTC Ads

Reliability

GTC Ads

Routing Lines

GTC Ads

GTC Direct Mail

Create slide showing Direct mail Letter and Insert

ACCG Corporate Partner of 2013