geopolitics, crises, and corporate strategy paul bracken march 20, 2015 gnam week
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KEY STRATEGY MEASURES
• Market Share• Buyer Power• Growth• Efficiency & pricing• Deterrent to entry• Outsourcing
• What businesses should I be in?
• Where?• Capital Market Logics• Political risk• Cross cutting technology
(e.g. cyber security)• Learning and agility• Environmental scanning
system
Business Corporate
AREA CASE ISSUES
Political Risk Walmart de Mexico; Africa Oil & Gas
Host & home government risk, transparency
Technology Apple; Samsung; Lenovo, First mover to disrupt; or second mover; or fast second mover
Corruption Siemens balance compliance with competitive drive
Agility IBM; Walmart Local vs. global balance, design, & “taste”
CORPORATE STRATEGY ISSUES
ISSUE CASE
Political Risk Walmart de Mexico; Africa Oil & Gas
Own government risk, transparency
Technology Apple; Samsung; Lenovo, First mover to disrupt; or second mover; or fast second mover
Corruption Siemens balance compliance with competitive drive
Agility IBM; Walmart Local vs. global balance, design, & “taste”
CORPORATE STRATEGY ISSUES
• “Strategic” methodology is the overall methodological approach: scenarios, environmental scans, multiframing, etc.
• “Tactical” methodology = particular components of the study: macroeconomics, game theory, Porter 5 forces
Divide the study into two parts: strategic and tactical
POLITICAL AND STRATEGIC ENVIRONMENTS
STRATEGIC
• Actors: Countries, Groups, IOs
• Changes in tax, regulation, acceptability of products,
POLITICAL
• International Politics (US-Russia, US-China, China-Japan, etc.)
• Domestic Politics (US, others)