#gearupgirl @gearupgirl @bicyclensw @sophiebartho

7% of Australian women use a bicycle for transport.

Heart Foundation Women and Cycling Survey 2013

Gearing up to shift

the gender imbalance

• More males ride than females and the imbalance is more pronounced with age

• 55% of Women On Bikes Survey2 respondents indicated that they don’t have access to safe on road facilities

• 52% of women ride on their own, and would like access to women who ride at the same level3

• 1 in 5 women felt uncomfortable riding outdoors due dealing with traffic and the perception for the required apparel3

Challenges to cycling for women

1. ABC National Cycling Strategy 20132. Cycling Australia Women’s Stakeholder fndings 20133. Heart Foundation Women and Cycling Survey 2013

Riding does not provide the capacity to transport childrenHeart Foundation Women and Cycling Survey 2013

• 3 in 5 adults are overweight or obese = 12 million people• 1 in 4 children are overweight or obese• and these rates are rising

• 80% of our children aged 5-17, not getting enough exercise• Active Healthy Kids Australia Report Card recognised the direct

link that fewer children are walking or riding to school

Bicycle riding will be an essential part of Australia’s future

We need more women riding

More bums on bikes

Events – love your ride

Nickers or no nickers – that is the question!

Ambassadors

Role Models

Inspiration

80% very or extremely valuable in encouraging everyone to ride more often.

Gear Up Girl participants

“who cycle daily” have more than

doubled

58% they would cycle more as a result of the ride

Leadership

“Being on my bike is better than sitting next to some drunk on the train…and I can cycle in heels!"

Heart disease is the No.1 killer

of Australian women