gary sommers raise cash angel investor secrets

Copyright 2016 Eliances. All Rights Reserved

‘Secret Session ‘Raise Cash’

Gary SommersGS&A, LLC

(914) 582 [email protected]

Angel Investors

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Hard Work PerseveranceAttitude

There are no true secrets!



AngelInvestorAngel Investor

Understand These 3 Groups



Passionate about their causeReturns are important but not paramountHard to find

Angels



Not as passionate about their causeReturns are of paramount importanceNumbers and pro-forma’s are their guideMay be easy to reach but hard to succeed with

Investor



No two are alikeReturns are important but not everythingLess reliant on numbers and pro formatMay provide value added services

Angel Investors



Grants (public and private)FoundationsCompanies, Family Offices and IndividualsCrowd funding

Where do I find Angels?



Private EquityVenture CapitalCrowd Funding (professionally organized)Banks

Where do I find Investors?



Local Investment Groups: Desert Angels, VA Angels, Grand Canyon, ATIAAM - Ask around methodNewspapers, Magazines and Journals

Where do I find Angel Investors?



Prepare, prepare and prepare againGet to know your target (find common ground)Understand their whyEarn your time and understand their time

Now What?



0/30/60/90 first impressionWatch, Listen and react Engage with the person, not your presentationTalk first, handouts to follow (except for products)

Earning and Understanding time



What will get them interested in listening?What will you accomplish?What will you improve?What is new or different?

What to begin with



Understanding your cash needsRealistic ValuationPro-forma that is realisticExit Strategy

What do you need



HiresEquipmentOfficesLegal

What is the cash for?



Problem and SolutionMarketing / Sales StrategyCompetitionIP, Advisors and or other advantages

Slide Deck and Business Plan



AccountantLawyerExperts in your fieldExperts in other fields

Advisors for your business



Operating AgreementInvestment Agreement Accredited InvestorsTALK WITH A GOOD LAWYER

What else?



It is your business, TRUST YOURSELF

Final Advice



Questions?