garden designer business cycle
TRANSCRIPT
1. New business leads and new revenue streams
2. Save time and money pre-build
3. Save time creating garden maintenance
plans
4. Customer retention and
upsell
5. Transfer garden
THE TYPICAL BUSINESS CYCLE FOR GARDEN DESIGNERS
Garden planning and sign-off
Sign–offRetain valuable clients
End relationship and reduce ongoing support overhead
Build
1. New business leads and new revenue streams
New garden audit service for £ fee
Remove objections Business listing
BUSINESS CYCLE - SHOOT SUPPORT
1. New business leads and new revenue streams
2. Save time and money pre-build
New garden audit service for £ fee
Remove objections Business listing
Researching plants Creating planting lists Multi-plant add Vectorworks
BUSINESS CYCLE - SHOOT SUPPORT
1. New business leads and new revenue streams
2. Save time and money pre-build
3. Save time creating garden maintenance
plans
New garden audit service for £ fee
Remove objections Business listing
Researching plants Creating planting lists Multi-plant add Vectorworks
BUSINESS CYCLE - SHOOT SUPPORT
Create client garden maintenance quickly
Monthly emails Delight customers
1. New business leads and new revenue streams
2. Save time and money pre-build
3. Save time creating garden maintenance
plans
4. Customer retention and
upsell
New garden audit service for £ fee
Remove objections Business listing
Researching plants Creating planting lists Multi-plant add Vectorworks
Your branding on gardens and emails Sharing and collaboration Avoid ‘horror of horticulture’ &
protect your brand Charge an annual £ fee
BUSINESS CYCLE - SHOOT SUPPORT
Create client garden maintenance quickly
Monthly emails Delight customers
1. New business leads and new revenue streams
2. Save time and money pre-build
3. Save time creating garden maintenance
plans
4. Customer retention and
upsell
New garden audit service for £ fee
Remove objections Business listing
Researching plants Creating planting lists Multi-plant add Vectorworks
5. Transfer garden
Hand over at the end Charge one off £ fee
BUSINESS CYCLE - SHOOT SUPPORT
Create client garden maintenance quickly
Monthly emails Delight customers
Your branding on gardens and emails Sharing and collaboration Avoid ‘horror of horticulture’ &
protect your brand Charge an annual £ fee