Gaming Standards Association

Year of Implementation!

What is GSA - Our Mission

GSA is an international trade association representing gaming manufacturers, suppliers, operators.

We facilitate the identification, definition, development, promotion, and implementation of open standards

to enable innovation, education, and communication for the benefit of the entire industry.

Year of Implementation!

Our Platinum Members

Year of Implementation!

2005 Board Of DirectorsChair Lyle Bell Seminole Tribe of FloridaVice Chair Mark Lipparelli Bally Gaming and SystemsSecretary John Boushy Harrah’s EntertainmentTreasurer Fred Lychock R. Franco USA

Jeanne Marie Wilkins Argosy GamingBob DelRossie Aristocrat TechnologiesJoe Bailo Atronic AmericasDerrik Khoo eGentingSteve Sutherland Konami GamingBrendan O’Connor Multimedia GamesRon Harris Rocket GamingJon Berkley TransAct TechnologiesMoti Vyas Viejos GamingRob Siemasko WMS Gaming

Year of Implementation!

Organization

Year of Implementation!

Membership Growth

8

22

38 35 37

59

7668

0

10

20

30

40

50

60

70

80

1998 1999 2000 2001 2002 2003 2004 2005

Year

Members

Platinum

Gold

Silver

Others

Total

Year of Implementation!

Membership Composition

Operators/Hotel17%

Manufacturers48%

OEM18%

Affiliates6%

Advisors11%

Year of Implementation!

Global Membership

N. America60%

Europe20%

Australasia11%

Japan9%

Year of Implementation!

Association Milestones1998 - Gaming Manufacturers Association (GAMMA) formed

2001 - Operators invited to join the organization

2001 - GAMMA becomes the Gaming Standards Association (GSA)

2002 - Regulatory Advisory Committee to include regulators

2004 - Formal standards are released for GDS, BOB, and S2S

2004 - BOB and GDS simulators are developed (alpha test)

2005 - Formal implementation training program for developers

2005 - First S2S installations operational in Alabama and Florida

2005 - GSA announces its BOB V1.1 and S2S V1.1 standards

2005 - GSA releases GDS toolkit

2005 – GSA releases BOB Host and EGM Simulators

2005 - GSA opens its standards to the world

2005 – GSA and IGT join forces

Why Standards?

Year of Implementation!

Dataflow without Standards

Year of Implementation!

Dataflow with Standards

What are our Standards?

Year of Implementation!

Gaming Standards Drive Business Value

Year of Implementation!

Enable Communication on Three Levels

GameControl

CoinAcceptor

CoinHopper

NoteAcceptor

Printer

TouchScreen

Game & Peripherals

GDS

Progressive

Slot Accounting

Voucher Manager

Player Tracking

Game to Systems

BOB

Coin/BillCounters

S2S

S2S

Kiosks

Point ofSale

Class IIServers

S2S

System to System

S2S

Year of Implementation!

How Were They Developed? Developed by members of Gaming Standards Association

(GSA): Operators Game and Peripheral Manufacturers System and Lottery Suppliers Regulators

Cross-pollination of ideas

Much richer protocols than can be developed by any one company alone

Year of Implementation!

Better interoperability between different manufacturers’ equipment All 3 protocols (GDS, BOB, S2S) work together by design

More & better choices Buying decisions can be based on quality, options and cost-

effectiveness, rather than adhering to a proprietary solution

Reduce operational costs Simpler, repeatable solutions Deploy new technologies quickly Maximize utilization of staff resources

Result = Improved Efficiency

Year of Implementation!

Value PropositionVisibility

Standards enable data communication on three levels – GDS, BOB, S2S and provide 360 degree visibility of patron behaviors, playing habit, game preferences, dining, hospitality, entertainment activities…

Portability More choices, simpler repeatable solutions, higher quality, Exit option

Investment Protection Open standards are more robust Ensures smooth migration path to achieve new functionality

Increased ROI Increase revenues by 360 degree visibility on customer data Decrease costs by using more effective and efficient tools to manage, analyze and evaluate productivity and profitability of operations

GSA’s Three Standards

Year of Implementation!

Three Complementary Standards

GDS – EGM to peripheral devices.

BOB – EGM to back-end systems.

S2S – System to system and system to non-EGM devices, e.g. kiosks.

All three standards are designed to work together as a total solution.

Year of Implementation!

Companies supporting GSA Standards Aristocrat Asahi Seiko Atronic Gaming Bally Gaming & Systems CashCode Coin Mechanisms, Inc. Cirsa Harrahs Entertainment IGT JCM Konami Gaming Mars Electronics

MGM MoneyControls Multimedia Games NRT Nova Gaming Progressive Gaming Revive Partners R Franco Rocket Gaming Seminole Tribe WMS Gaming

Q & A