future group
TRANSCRIPT
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FUTURE GROUP
India’s Leading Business House
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SONE KI CHIDIYA
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Company Profile
Established in 1994 by Mr. Kishore Biyani
Retail forms the core business activity
Group subsidiaries are present in Consumer Finance Capital Insurance Leisure & Entertainment Brand Development Retail Real Estate Development Retail Media & Logistics
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Future Retail
Pantaloon Retail Flagship enterprise of the group Operations in 75 cities, & 65 rural locations
across India Employs around 30,000 people Listed on Indian Stock Exchanges Captures almost the entire consumption
basket of Indian customers
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Future Retail
Big Bazaar Hypermarket format Combines the look, touch & feel of Indian
bazaars with the choice and convenience of modern retail
In 2008, Big Bazaar opened its 100th store
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Future Capital Holdings
Offers financial services like Asset Management Future Money General Insurance Services Venture Capital Funds & Private Equity Funds
Operates a consumer finance arm with branches in 150 locations
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Other Group Companies
Future Generali Insurance venture of the group in partnership
with Italy’s Generali Group
Future Brands Brand development and IPR company
Future Logistics Provides logistics Distribution solutions
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Future Group
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Principles
Believes on developing strong insights on Indian consumers
Building businesses based on Indian ideas
The Group’s corporate credo is “Rewrite rules, Retain Values”
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Corporate DNA Analysis
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Corporate Brand Image
Vision:
They share the vision and belief that the customers and stakeholders shall be served only by creating and executing future scenarios in the consumption space leading to economic development.
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Mission:
We shall be efficient, cost- conscious and committed to quality in whatever we do.
We shall ensure that our positive attitude, sincerity, humility and united determination shall be the driving force to make us successful.
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Values and Beliefs Indianness: confidence in ourselves.
Leadership: to be a leader, both in thought and business.
Respect & Humility: to respect every individual and be humble in our conduct.
Introspection: leading to purposeful thinking.
Openness: to be open and receptive to new ideas, knowledge and information.
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Valuing and Nurturing Relationships: to build long term relationships.
Simplicity & Positivity: Simplicity and positivity in our thought, business and action.
Adaptability: to be flexible and adaptable, to meet challenges.
Flow: to respect and understand the universal laws of nature.
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MARKET, COMPETITORS,CONSUMERS
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Market
Market Size Value: $4.5bn
Market Growth Rate Value: 17% (India)
Seasonality: All year round.
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Market
Distribution Trends: Direct from Manufacturers.
Geographical Distribution: All over India. (Starting with Maharashtra).
Substitute/Complementary Products: Ayurvedic and Homeopathic Medicines.
Porter’s Forces Threat of new entrants : Yes Bargaining power of buyers : No
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Competitor Analysis
Number of Competitors : Few
Types of Competitors Major Players : Apollo Pharmacy, Guardian. Niche Players : Local Medical Stores. Future Players : Ranbaxy, Cipla.
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Competitors “Discounting is not the way as our margins
are not huge.
I want to see one or two more competitors getting to the service level.”
- Director,
Apollo Pharmacy
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SWOT Analysis of Competitors
Strength : Largest Private Healthcare provider.
Weakness : Falling Margins in Pharmacy.
Opportunity : Indian Healthcare Market will grow to $150bn by 2017.
Threats : Attrition rate will increase with surge in demand.
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Competitor Analysis
Competitor’s past behaviour Typical behavioural patterns Unusual steps taken
Positioning of top 3 competitors – Target Segment & Distinction
Competitor’s brand image
Competitor’s promotional strategies
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Consumer Research
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Consumer AnalysisResearch
Consumer Numbers: (Secondary) Existing Consumer base by:
Urban/Rural Region : Maharashtra.
Potential Consumer Base : Metropolitan Penetration of Product
Heavy.
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Consumer Behavior
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Consumer Behaviour: (Secondary and Primary)
Buyer Behaviour Process Who buys : Almost all consumer base. Key influences : Better consumer satisfaction.
Key reasons behind purchase Needs fulfilled : Yes. Preferences : Retail image for Future group.
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External factors influencing purchase
Traffic. Geographical Distance. Attachment with local stores.
Internal factors influencing purchase Cost Margins. Availability.
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InsightsConsumerMarket
CompetitorCompany
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Mayank Singhal – 146
Siddharth Jain – 122
Bhavik Shah – 144
Aditya Khandelwal – 131
Vikas Parasrampuria - 139
Thank You !!