Fundraise with Kids' Food Basket!

You have the potential to make a difference in a child’s life by providing them with a Sack Supper each week night. Sack Suppers, are a well-rounded, nutritious evening

meal critical for the development of the brain and body.

At Kids’ Food Basket, we know that today’s children are the future of West Michigan and that’s what makes childhood hunger everyone’s concern. 1 in 5 children in

Michigan are affected by hunger. YOU have the ability to make an impact for local kids!

Gather your friends and family and coworkers today for support. Attacking childhood hunger has never been easier!

What's Inside?

Table of Contents

Page 2 - Brainstorming

Page 3 - Ideas for Giving

Page 4 - Pick your Impact

Page 5 - Communicate your Cause

Page 6 - Announce your Campaign

Page 7 - Say Thank You

Page 8 - Contact Us

Thank you for joining the attack on childhoood hunger! We are going to work together to help you launch your own customized campaign, reach your fundraising goals and make a tremendous impact. Let’s get started!

Brainstorming.Get inspired. What’s your purpose for this campaign?

Special Occasion

Honor aLoved One

ChallengeYourself

Host an Event

Season of Giving Education

Ask for donations to Kids’ Food Basket in lieu of presents for a special

occasion such as a birthday or wedding!

Give in memory of a friend or family member who impacted your life.

Take on a challenge such as a 5k, marathon, or a

triathlon; ask for donations per mile or to

donate on race day!

Host a golf outing, private shopping

experience, dine out, or any other event you can

think of!

Fundraise with us by asking for donations to

Kids’ Food Basket in lieu of presents during the

holiday season!

Start a campaign at your local school with students and teachers;

turn it into a competition between grades!

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Ideas for giving.1. Shop and Share

Shop and Shares are easy ways for businesses to give back—while getting their patrons involved too! They can take many different forms, like donating a percentage of a day’s profit or encouraging customers to make a personal contribution.

2. Social Media Movement Increase your social media presence by donating $1 for every new like or follower you receive.

3. Harness your creativity Do you have a special talent such as baking a delicious dessert, painting a portrait, knitting hats, building furniture, or any other specialty? Harness your creativity by doing what you love and selling it to friends and family for a donation to Kids’ Food Basket!

4. Stuff the BusCollaborate with the school transportation department to secure a school bus. Encourage your school or local community to “stuff the buss” full of wish list items and cash donations for Kids’ Food Basket.

5. Penny Wars Teams compete by decorating and filling jars with pennies with the object to collect the most pennies. Competitors can throw in other coins (and bills) in competing jars to throw off the penny total. The team with the highest penny total wins.

6. Car WashSelect a location and time that will offer significant public exposure.

7. Trash and TreasureA yard sale is a great way to get rid of all that extra stuff you aren’t using any more and help some amazing kids at the same time. Be sure to advertise the sale in advance to maximize traffic.

8. Benefit ConcertRaise the roof while you are raising money! Get a popular band or group of bands to sign on to donate a portion (or all) of the ticket proceeds.

9. Pancake Breakfast Host a public breakfast, charging a set fee for the meal. Do this around a holiday and secure a costume for Picture with Santa/Easter Bunny/etc.: Charge $5 per shot, less expensive than at the mall and for a great cause.

10. Trivia BowlCater to everyone’s competitive spirit and raise money at the same time! Charge a flat fee for people to participate. Create both individual and team challenges. And if you make it a family event, a special round for kids

Pick your impact.Set a goal!

100% of the donations raised in your campaign will go directly to your local Kids’ Food Basket! Every dollar impacts a child in your community.

100%

30%

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With $250 raised, you can provide sandwich bread for one full serving day at all three locations!

With $500 raised, you can provide carrots for one full serving day at all three locations! That’s 7,500 servings of carrots for one day!

With $750 you can provide enough bananas for every child we serve for one day. That’s 7,500 bananas!

With $1,500 you can provide enough each student with a hard boiled egg for one day of service at all three locations! That is roughly 7,500 eggs total!

Communicate your cause.How to Launch Your Campaign

Step 1. Launch your page at www.kidsfoodbasket.org• Make sure to personalize your campaign page by adding a photo and sharing why the issue of childhood

hunger is important to you. Don’t forget to name your campaign!

Step 2. Announce your campaign on social media• Update your cover photo, share progress with your followers, and get them excited about joining the

attack on chilldhood hunger with you!

/kidsfoodbasket @kidsfoodbasket @kidsfoodbasket

Step 3. Email close family and friends• Reach out to your closest family and friends with a personal invitation to join you in raising funds to

provide local children with nutritious Sack Suppers. See below for a sample email, then make sure to personalize it and make it your own!

Dear ________,

1 in 5 kids in Michigan is affected by childhood hunger. Together, we can change that.

Kids’ Food Basket attacks childhood hunger by providing nutritious evening meals to local children and engaging our community through volunteering and education.

By joining my campaign, you can help ensure that lunch is not the last meal of the day for nearly 7,500 kids.

Every gift makes a difference. Thank you for your support!

Kindly,

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Announce your campaign.Marketing

Once you have established your personal commitment and gotten your family and friends involved, it’s time to launch your campaign on social media! In addition to this tool kit, we will provide you with our logo and style guide to utilize with your promotions.

Let your social media community know the progress that you have made and be sure to thank people who have already donated.

Communicate your cause the following ways...

Social Media• Post on your personal social media outlets 1-2 times per week. Rotate between thanking

those who have given, updating them on your progress and sharing your passion about the attack on childhood hunger

• Create an event page for your campaign on Facebook and invite your family and friends and/or create a seperate campaign page

• Use a creative hashtag to gain followers for your campaign• Post pictures of your progress and tag @kidsfoodbasket • Use social media outlets such as Instagram, Twitter, Facebook and Snapchat

Kids’ Food Basket provides 7,500 Sack Suppers to local

children each weekday so they can learn and live well. You can make an impact on the life of a local child. Join me today in the

attack on childhood hunger!

#JoinTheAttack

#JoinTheAttack on childhood hunger

with me so local kids can reach their full

potential!

Thank you for everyone who has generously

supported my campaign! You are helping ensure

lunch isn’t the last meal of the day for local kids.

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Say thank you.Express Gratitude

A Story to ShareIn 2000, Sibley Elementary School of Grand Rapids was struggling. Kids’ Food Basket started serving Sack Suppers in 2003, when more than half of the students were missing class each day, and it sat in the bottom five percent of Grand Rapids schools by state academic standards. Today, Sibley has risen all the way to the top five percent of state schools!

Retired Sibley principal, Mary Ann Prisichenko, believes that kids receiving regular nutritious evening meals from Kids’ Food Basket helped them be healthy and nourished, and played a major factor in this turnaround over the past decade.

Send an email to your family and friends that gave to your campaign and thank them for their generous support. See below for a sample email, but don’t forget to personalize it before sending out to family and friends!

Dear _______,

Thank you for donating to my Kids’ Food Basket campaign. Thanks to you, I was able to raise $____ which will help provide nearly 7,500 children in West Michigan with a nutritious Sack Supper each weekday so they can learn and live well.

Through this experience I have learned the imporance of empowering my community to join the attack on childhood hunger. I encourage you to get more involved with Kids’ Food Basket by starting your own fundraising campaign!

1 in 5 Michigan children is affected by hunger. Together, we can change that! If you want more information about Kids’ Food Basket, check them out at www.kidsfoodbasket.org.

Gratefully,Your Name

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Our team is here to help and to answer any questions you may have along the way. Please feel free to reach out!

peer2peerfundraising@kidsfoodbasket.org

Contact us.

Have questions? Contact us!

www.kidsfoodbasket.org616.235.4532

“Thank you for the Sack Suppers! The Sack Suppers that you give us help make the world better. They help us do our homework and help us run. They help us stay healthy. The Sack Suppers help us not to be hungry. It makes us strong so we can keep going. It makes us think better. The Sack Supper makes me feel pleasant at the end of every day.” - Hailey

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