fund of design unit 4 module 4 understanding basic technical aspects of color in print and digital...
TRANSCRIPT
The following slides look at generally accepted color meanings and their application in designs.
Color
Fundamentals of DesignUnit 4: ColorModule 4: Understanding Basic Technical Aspects of Color in Print and Digital Processes
Red is a hot color and is often used to express excitement, passion, violence, confidence. Screams for attention.
Fundamentals of DesignUnit 4: ColorModule 4: Understanding Basic Technical Aspects of Color in Print and Digital Processes
Blue is a cool color representing serenity, quiet, dignity, strength, youth, and positive energy
Fundamentals of DesignUnit 4: ColorModule 4: Understanding Basic Technical Aspects of Color in Print and Digital Processes
Yellow is considered cheerful, happy, optimistic, and positive
Fundamentals of DesignUnit 4: ColorModule 4: Understanding Basic Technical Aspects of Color in Print and Digital Processes
Green – another cool color – represents nature, growth, nurturing, and stability
Fundamentals of DesignUnit 4: ColorModule 4: Understanding Basic Technical Aspects of Color in Print and Digital Processes
Purple is considered to be royal, dignified, and sophisticated. Sometimes considered feminine.
Fundamentals of DesignUnit 4: ColorModule 4: Understanding Basic Technical Aspects of Color in Print and Digital Processes