fu ndamentals final

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Post on 30-Jul-2015

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1. FUNdamentals Where its fun to learn! 2. What we do

  • Tutor students from ages: 8-18 in small groups
  • Incorporate fun activities with learning
  • Make it affordable for all
  • Encourage participation with a reward system

3. Customer Insights

  • Interested activities: basketball, football, soccer, interactive games
  • Potential customers were willing to pay $50 - $200 per month

What subjects do you struggle with most Do you prefer group or individual tutoring?

  • 100% of students surveyed were willing to try a tutoring service

4. Where We Operate

  • Austin city area
    • District details
      • 86,100 students
      • 124 schools
  • Rent facilities
    • local high schools
  • Transportation
    • AISD partnership

5. Marketing Message

  • Our Slogan : FUN damentals , where its fun to learn!
  • Our Motto:
  • Our Mission: To provide quality tutoring for all economic levels and promote healthy living

Healthy Mind Healthy Body Healthy Life 6. Promotion Strategy

  • Getting the word out: brochures, posters, and online commercials
  • Partners
    • L ocal schools
    • Churches
    • Non-profit organization

7. Price Arrangement

  • Prices range from $50-$150 based on income
    • Confidential price subsidies given after verification

8. Price Comparison * based on a 12 hours of tutoring/month 9. Financial Estimates

  • Yearly revenue of $ 120,000
    • 100 students average price ($100 )
  • Yearly Expenses $158,400
    • $57,600 facilities
    • $28,000 advertising
    • $72,000 for tutor wages
  • Annual Grant and Sponsorship need $38,400
    • $46,080with incidentals of 20%

10. Funding

  • Grants
  • Fundraisers
  • Partnerships with NFL Play 60 and NBA Fit

11. Competitive Advantage

  • Active
  • Group Learning
    • (Individual Option)
  • School Partnerships
  • Flexible Pricing

12. Conclusion

  • We provide a fun, yet educational program for your children and teens at a good price
  • We help your kids stay on top of their work and stay in shape for setting up a better future.
  • LEARNING is FUN damental

13. Questions?