ft asset management. ft asset management - introduction 5 global editions ft managed funds service...

14
FT Asset Management

Upload: emory-marshall

Post on 28-Dec-2015

225 views

Category:

Documents


3 download

TRANSCRIPT

FT Asset Management

FT Asset Management - introduction

5 Global Editions

FT Managed Funds Service

FT.com

Pensions & Investment Events

Pensions Titles

dpn print advertising options

• Spotlights/ sponsored article in dpn:

- 2 page article on topical theme of client’s choice including contact box and logo

€ 18,500

• dpn Advertising options:

• Double page spread € 17,500• 1 full page colour advert: € 9,250• 1 half page colour advert: € 6,000• Quarter page € 4,250• Cover wrap € 25,000• Belly band € 17,500• Belly band glued into DPS € 30,000• Flying page € 25,000• Bookmark € 15,000• Tip-ons: Price on application

dpn supplement/ dossier Sponsorship

• Full Sponsorship Package

– 2 pages editorial comment– Full page colour ad– Sponsor logo on front cover of supplement– 50 word sponsor profile including key contact details + logo

• Price: €20,000

• content will be drawn from dpn and our network of freelance experts as well as from providers

dpn Roundtable Sponsorship package

Print:

dpn Roundtable discussion:dpn Roundtable discussion:

• High-level discussion on a chosen topic between industry experts, chaired by the editor.

• dpn roundtable package to include:

– One representative from sponsor to take part in a roundtable discussion

– Roundtable write up to include 6-8 pages editorial

– Consultation on the main discussion topic, the drawing up of a provisional agenda etc

– Consultation on selection of participants (institutional investors)

– One full page colour advertisement within the write-up of the roundtable

– Electronic copy of the write-up (for sponsor’s own marketing)

– Corporate logo in article

– Joint sponsorship (Min 2 other sponsors) rate: € 17,000

– Exclusive sponsorship rate: POA

– Online extensions outlined later in this document.

dpn Roundtable calendar / schedule 2012*

• Asset Management topics:

• • April/May• Real Estate• Bond Management

• June/July• Absolute Return

• August/September• Administration/Global Custody•• October/November • Emerging Markets• Risk Management

Bonus Issue Bond Management

• December/January• Sustainable Investment• infrastructure

• Pensions Management topics to be included:

• - risk based equity regulation• - pension pooling

– *subject to change

Offering 3 different advertising positions; Banner, Skyscraper & Button. This website is used regularly to catch up on what is happening and what has happened within the German pensions industry.

Page Impressions – 5,378

Ad Impressions – 16,134

Unique Users – 2,292

Visits – 2,838

Pages Per Visit – 1.89

DPN-Online

dpn–online.com advertising options

• dpn-online.com reaches 3,500 pension fund trustees and institutional investors every month.

• This is a niche high – value audience, very engaged in DPN content

• digital advertising:• Skyscraper € 3,000 (monthly)• Leaderboard € 2,000 (monthly)

Leaderboard

Skyscraper

• Print + online roundtable extension:– Edited video to appear on dpn-

online, linked to print roundtable package.

– Video to consist of follow up interview with sponsor expert following the completion of the full roundtable. Full roundtable won’t be videoed.

– Possibility for further promotion on FT.com with co-brand traffic driver advertising targeted at institutional investors within the German market (additional budget).

– Live for 2 months

– €25,000 (Print + Online)

dpn online option 1: Roundtable print + digital package

Client advertising

Video interview with sponsor to be incorporated into the roundtable editorial piece on dpn-online.

dpn online option 2: Micro site hosted by dpn-online.com

To secure higher traffic and increase interest from our audience we suggest hosting a themed micro site instead of a sponsored article. This translates into:

– Video interview with client expert on theme to be agreed with dpn editorial.

– Dpn-online to host professionally edited interview within micro site on dpn-online. Micro site to be focused on key investment/pensions theme to be agreed with FT editorial.

– On the micro site one client sponsored article – supplied by client in German.

– On the micro site at least one dpn editorial article on the same theme i.e. emerging markets (agreed with dpn editorial)

– A button on dpn-online.com homepage to link to micro site: i.e. ‘dpn’s page on emerging markets’

– Sponsor owns leaderboard and skyscraper positions on the micro site

– 1 half page ads in dpn to promote the micro site – Rate: € 8,000 (2 - months)

This is an example of a GSAM micro site we carried with npn-online.com.

Client advertising

Client Ad

Client’s expert in edited video interview

dpn-online.com: Option 3 – sponsored article example:

The following options will allow the sponsor

to have a dominant e-campaign in

co-op with dpn-online.com:

- sponsored article with picture - prime position on dpn website- €4,500 (2 months)

The sample on the right has been taken

from a GSAM campaign on the npn website

Production schedule 2012 for dpn

dpn Materials deadline Materials deadline Publication date

(sponsored editorial) (advertising)

Feb/March 30st January 13th February 27th February

April/May 2nd April 16th April 30th April

June/July 4th June 18th June 2nd July

August/September 20th August 3rd September 17th September

October/November 8th October 22nd October 5th November

Bonus issue

December/January

29th October

19th November

12th November

3rd December

26th November

17th December

ADVERTISEMENT &LOOSE INSERT SPECIFICATIONS

• Full page type area 266 x 178 mm

• Full page trim size 297 x 210 mm

• Full page bleed size 303 x 216 mm

• DPS type area 266 x 390 mm

• DPS trim size 297 x 420 mm

• DPS bleed size 308 x 426 mm

• Half horizontal 130 x 192 mm

• Half vertical 274 x 92 mm

• Half DPS 130 x 402 mm

• Quarter vertical 130 x 92 mm

• Quarter horizontal 65 x 192 mm

For more information contact:

Name: Eve BucklandTelephone: +44 (0)207 775 6324Email: [email protected]

www.ft.com