fruits & vegetables in bayer cropscience

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Strategy & Aspirations Fruits & Vegetables in Bayer CropScience Frank Terhorst – Head of Fruits, Vegetables and Insecticides Monheim, 13 December 2012

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Presentation by Frank Terhorst – Head of Fruits, Vegetables and Insecticides at the Vegetable Future Fourm.

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Page 1: Fruits & Vegetables in Bayer CropScience

Strategy & Aspirations

Fruits & Vegetables in Bayer CropScience

Frank Terhorst – Head of Fruits, Vegetables and Insecticides

Monheim, 13 December 2012

Page 2: Fruits & Vegetables in Bayer CropScience

Agenda How does Bayer CropScience support its customers?

Our roadmap for Fruits & Vegetables

• Core portfolio

• Customer centricity & specialism

• Sustainable Crop Solutions

• Food Chain Partnership

• Vegetable Seeds business

Page 3: Fruits & Vegetables in Bayer CropScience

• Vegetable Future Forum • December 2012

How we supportour Fruits & Vegetables customers

Page 3

Bayer is a well-established and strong partner for key players along the F&V value chain

• Grow high-value crops by providing best-in-class seeds

• Protect harvests by offering innovative solutions – including chemical and biological modes of action – to fight diseases, insects and weeds

• Better market fruits and vegetables by connectinggrowers to the global value chain  

We have a solid reputation for helping growers to:

Our expanding network of 7,400 agronomists reaches

out to growers on a daily basis in more than 120 countries

– helping growers to meet the food industry’s needs

Page 4: Fruits & Vegetables in Bayer CropScience

• Vegetable Future Forum • December 2012

1 2

4

3Developing and enhancing our innovative portfolio for Fruit & Vegetable crops

Expanding teams ofFruit & Vegetable experts around the globe

Building Sustainable Crop Solutions for horticulture which integrate chemistry and biology

Breeding andprovidingbest-in-classVegetable Seeds across the globe

Rejuvenate the core Crop Protection business

Reinvent customer- centricity along value chain

Rebalance and refocus innovation

Extend Seeds footprint infocused crops

5

We have identified five strategic levers for F&V to fuel our company strategy

Page 4

Connecting partners along the entirefood chain

Page 5: Fruits & Vegetables in Bayer CropScience

• Vegetable Future Forum • December 2012

Best-in-class pipeline for Fruit & Vegetable crops

Page 5Page 5

1st strategic F&V lever

Small Molecules

Biologics

Seeds

Sustainable Crop Solutions

• Higher yield

• Supreme quality

• Convenience

• Risk management

Grower benefits:

• AlionTM

• MoventoTM

• SivantoTM

• Serenade®

• Sonata®

• Requiem®

• 700 new varieties in 10 vegetable crops until 2016

• LunaTM

• EmestoTM

Innovation enables us to offer tailor-made crop solutions

Page 6: Fruits & Vegetables in Bayer CropScience

• Vegetable Future Forum • December 2012

1st strategic F&V lever

Example: Reducing fresh produce waste in horticulture – Luna™ “extended vitality” concept

Page 6

• Efficacy of Luna™ against visible pathogens

• Preventive protection against latent/problematic diseases

• Harvestingdisease-free produce

• Treatmentduring growingperiod

• Shelf-life

• Commercialization

• Tasting

• Transportation

• Storage

• Processing

• Latent/problematic diseases do not develop so quickly

• Extended shelf-life and storage time

In the field

Luna “extended vitality” concept

In the food/value chain

ha

rve

st

Page 7: Fruits & Vegetables in Bayer CropScience

• Vegetable Future Forum • December 2012

Example: Reducing fresh produce waste in horticulture – Luna™ “extended vitality” concept

Page 7Page 7

1st strategic F&V lever

Green beans in the Netherlands (2011) – 19 days after harvest

Control Luna Privilege

Page 8: Fruits & Vegetables in Bayer CropScience

• Vegetable Future Forum • December 2012

Expanding our dedicated Fruit & Vegetable teams around the globe

Page 8Page 8

2nd strategic F&V lever

Establishing dedicated Fruit & Vegetable crop teams• Developing and transferring best practice for local horticulture• Leveraging global presence and strengths

Developing and sharing specialist know-how • Knowing the crop from seed-to-shelf for mutual benefits• Providing training/coaching in the horticultural segment

Building centres of expertise and fostering partnerships• Developing differentiating crop solutions and exploring

value-adding industry partnerships

Understanding and meeting customer needs• Listening and learning; partnering and developing

optimal crop solutions for our global customers

Page 9: Fruits & Vegetables in Bayer CropScience

• Vegetable Future Forum • December 2012

Developing Sustainable Crop Solutions for horticulture

Page 9Page 9

3rd strategic F&V lever

Sustainable agriculture is at the center of our efforts to strive for environmental protection, economic security and social responsibility

Tool to measure in-farm contributions towards a moresustainable horticulture:

• Provides a practical approach using performance indicators out of all sustainability areas (economic, environmental, social)

• Supports decision-making at farm level for tailor-made solutions adapted to the needs & priorities

• Demonstrates continuous improvements over time

Measuring sustainability viaAlternative methods use together with pesticides

Crop productivity

MRL compliance country of consumption

Worker training plan

Collection PPP packaging waste by certified authority (Valorfito)

Training ICM

Traceability systems

Water protection from point source pollution: Wastewater treatment systems

Plant protection product use compliant with label

Triple rising, empty containers

Buffer strips

Spraying program adapted to the crop need

Resistance management

Crop post harvest loss

Biodiversity training

100%

80%

60%

40%

20%

Sustainability

Environmentalprotection

Socialresponsibility

Economicresponsibility

Page 10: Fruits & Vegetables in Bayer CropScience

• Vegetable Future Forum • December 2012

Example: Developing sustainable potato production in Chile

Page 10Page 10

3rd strategic F&V lever

• Implement the Bayer Sustainability Radar to measure contributions towards sustainable agriculture

• Minimize input requirements through customized plant protection programs and protection of water resources

• Train farmers in the safe use of crop protectionproducts and application technologies

• Current project scope: 9 growers (2,000 ha)

EconomicEnvironmentalSocial

Page 11: Fruits & Vegetables in Bayer CropScience

• Vegetable Future Forum • December 2012

Connecting partners along the entire Food Chain

Page 11Page 11

4th strategic F&V lever

Farmer ProcessorExporter/ Importer Retailer Consumer

Food Chain Partnerships Business initiative project

Generating added value for all partners in the food value chain by facilitating partnerships with a focus on key crops

Food Chain Partnership – Our Philosophy

Bayer CropScience provides Sustainable Crop Solutions to farmers

What can we offer?

Seeds Products Services

Page 12: Fruits & Vegetables in Bayer CropScience

• Vegetable Future Forum • December 2012

Food Chain Partnerships worldwide

Page 12

240 projects

40 crops

30 countries

Case study brochures available on www.foodchainpartnership.com

Connecting partners along the entire Food Chain

Page 12

4th strategic F&V lever

Page 13: Fruits & Vegetables in Bayer CropScience

• Vegetable Future Forum • December 2012

Providing best-in-class Vegetable Seeds

• 2,500 varieties in 28 vegetable crops, marketed under the Nunhems™ brand

• Global no. 4 in Vegetable Seeds

• Recent acquisition of the Abbott & Cobb melon/ watermelon seed business

• Specialized crop advice and varieties with beneficial agronomic and quality traits

• Strong innovation & use of marker-assisted breeding technologies to direct variety development

• Innovative solutions: e.g. IntenseTM – The Chef’s Tomato; melons with enhanced flavor; long-storage onions; high-yielding cucumber plants

Page 13Page 13

5th strategic F&V lever

Page 14: Fruits & Vegetables in Bayer CropScience

• Vegetable Future Forum • December 2012

Example: IntenseTM – Customer-driven innovation

Intense™ can be used for a number of recipes with much better results than with regular tomatoes

Page 14Page 14

5th strategic F&V lever

Full-flesh tomato with high density

• Excellent cutting characteristics• Long storability• High processing yield, little waste• Convenient for food-service applications:

Pizzas, pre-cut salads, sandwiches

Page 15: Fruits & Vegetables in Bayer CropScience

Bayer CropScience – Your partner-of-choice for sustainable

vegetable production around the globe!

Page 16: Fruits & Vegetables in Bayer CropScience

Forward-Looking Statements

This presentation may contain forward-looking statements based on current assumptions and forecasts made by Bayer Group or subgroup management.

Various known and unknown risks, uncertainties and other factors could lead to material differences between the actual future results, financial situation, development or performance of the company and the estimates given here. These factors include those discussed in Bayer’s public reports which are available on the Bayer website at www.bayer.com.

The company assumes no liability whatsoever to update these forward-looking statements or to conform them to future events or developments.

Page 17: Fruits & Vegetables in Bayer CropScience

• Vegetable Future Forum • December 2012Page 17

ThankYou!