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«From single-family to multi –family houses? Single-family house producers possibly need and should enter the market! Why and how to take that step? Experiences from Scandinavia Ole Feet, previously CEO, BWG Homes AS

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Page 1: «From single-family to multi –family houses? Single-family house producers possibly need and should enter the market! Why and how to take that step? Experiences

«From single-family to multi –family houses?  Single-family house producers possibly need and should enter the market!  Why and how to take that step?

Experiences from Scandinavia

Ole Feet, previously CEO, BWG Homes AS

Page 2: «From single-family to multi –family houses? Single-family house producers possibly need and should enter the market! Why and how to take that step? Experiences

BWG Homes – a Scandinavian player

PAGE 2

The business: Affordable quality housing Residential projects in the outskirts of the larger cities Production of single homes for customers with land Streamlined construction processes Long-term profitability at moderate risks More than 80 years in business and 200,000 homes

produced

Operations in Norway and Sweden

Approx. 1 100 employees including 630 carpenters and production workers

Owned by OBOS BBL

Operating revenue 2014: NOK 4 billion

Page 3: «From single-family to multi –family houses? Single-family house producers possibly need and should enter the market! Why and how to take that step? Experiences

Sweden

Page 4: «From single-family to multi –family houses? Single-family house producers possibly need and should enter the market! Why and how to take that step? Experiences

BWG Homes AB in brief

Production of prefabricated single and multi-family homes

Two strong brands – Myresjöhus and SmålandsVillan. Nationwide representation

Modern production facilities in Myresjö, Vrigstad and Sundsvall producing volume panels and box units (modules)

Land bank capacity of approx. 1 500 units

Produces approx. 800 homes per year Focus on residential projects in growth regions as

well as sales and production of single homes Expanding business to highly standardized multi-

family homes to increase the market share and utilize the production capacity

PAGE 4

Page 5: «From single-family to multi –family houses? Single-family house producers possibly need and should enter the market! Why and how to take that step? Experiences

Myresjöhus brand

Established in 1927 Single home portfolio of 50 house models for

private customers with own plot of land. 60% of revenues

40% of revenues from residential projects, professionals and partners

Land bank capacity of approx. 1 500 units Panel based production in Myresjö factory Assembled at the building site

Marketing and sales

Construction 20 % prefab, 80 % on site

Project development

Acquisitionof land

Project

ideaDelivery

Project planning

PAGE 5

Page 6: «From single-family to multi –family houses? Single-family house producers possibly need and should enter the market! Why and how to take that step? Experiences

PAGE 6

Hustype Kornett Hustype Accent

Hustype Lindgården

Page 7: «From single-family to multi –family houses? Single-family house producers possibly need and should enter the market! Why and how to take that step? Experiences

SmålandsVillan brand

Single home portfolio of 15 house models for private customers with own plot of land

93% of revenues from private customers with own plot of land. 7% of revenues from residential projects, professionals and partners

Box units (modules) produced in own factories in Vrigstad and Sundsvall

Completed at the building site; under roof within 1 day

Modules also used for row-houses and multi-family homes with two floors (Start Living concept)

Marketing and sales Project planning

Delivery

Construction 90 % prefab, 10 % on site

Project development

Acquisitionof land

Project

idea

PAGE 7

Page 8: «From single-family to multi –family houses? Single-family house producers possibly need and should enter the market! Why and how to take that step? Experiences

Start Living-concept – to be developed to 4 floors

PAGE 8

Page 9: «From single-family to multi –family houses? Single-family house producers possibly need and should enter the market! Why and how to take that step? Experiences

PAGE 9

Kärnhem in brief

Established in 2003. Lean organization, based in Växjö. 40 employees, including project development and factory producing wall panels

Acquired by BWG in April 2013 Core business is development of residential

projects. House building performed by external contractors

90% of revenues from housing co-operative projects (BRF)

10% of revenues from own residential projects Land portfolio with capacity for approx.

1 300 units, mainly in the housing co-operative segment (BRF)

Produces approx. 150 homes per year

BRF Albinsroparken, Halmstad

Page 10: «From single-family to multi –family houses? Single-family house producers possibly need and should enter the market! Why and how to take that step? Experiences

PAGE 10

BRF Rynningsåsen, ÖrebroBRF Ullna Park, Täby

BRF Biskopskolonin, Växjö

Page 11: «From single-family to multi –family houses? Single-family house producers possibly need and should enter the market! Why and how to take that step? Experiences

Norway

Page 12: «From single-family to multi –family houses? Single-family house producers possibly need and should enter the market! Why and how to take that step? Experiences

PAGE 12

Block Watne in brief

Residential project development at affordableprices in the outskirts of larger cities and pressure areas

The strongest brand in the Norwegian market

Delivered approx. 100 000 homes since 1950

Produces approx. 550 homes per year

19 regional offices from Trøndelag and southwards

Row houses, multi-dwellings and low-rise apartments

97% of revenues from own residential projects

550 employees; including 350 carpentersResidential project Vardefjellet, Romerike

Page 13: «From single-family to multi –family houses? Single-family house producers possibly need and should enter the market! Why and how to take that step? Experiences

Same construction methods for all types of products

Residential projects: 97% of revenues.Land bank capacity of approx. 16,000 units

Single home portfolio of 24 house models for private customers with own plot of land

All construction at the building site; carried out by own employees

Marketing and sales

Construction on site

Project development

Acquisitionof land

Project

ideaDelivery

Project planning

PAGE 13

Page 14: «From single-family to multi –family houses? Single-family house producers possibly need and should enter the market! Why and how to take that step? Experiences

PAGE 14

Page 15: «From single-family to multi –family houses? Single-family house producers possibly need and should enter the market! Why and how to take that step? Experiences

Experiences and how to succeed

Page 16: «From single-family to multi –family houses? Single-family house producers possibly need and should enter the market! Why and how to take that step? Experiences

PAGE 16

1992

1993

1994

1995

1996

1997

1998

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

2011

2012

2013

2014

2015

E

2016

E

2017

E0

5000

10000

15000

20000

25000

30000

35000

40000

45000

50000

Detatched houses Multi unit houses

Total

Housing starts in Sweden 1992–2017

Source: Prognoscentret AB, September 2015

Page 17: «From single-family to multi –family houses? Single-family house producers possibly need and should enter the market! Why and how to take that step? Experiences

How to succeed - BWG experiences

PAGE 17

Wood is in itself an eco-friendly building material

Competence, dedicated staff, land bank and capital are fundamentals

Production of wood constructions is efficient and profitable due to easier administration and lower costs; assumed high degree of standardization

High degree of prefab production gives shorter construction period at the building site

Focus on continuous improvements in design and construction methods

Page 18: «From single-family to multi –family houses? Single-family house producers possibly need and should enter the market! Why and how to take that step? Experiences

How to succeed - BWG experiences, continued

PAGE 18

BWG achievements so far: More robust business with a wider

range of products Higher utilization of factories –

scaling effects Increased standardization Growing profitability

Going forward Home construction will be more

demanding due to more strict requirements to energy and environmental issues

Highly standardization and continuous improvements of products and production are key factors

Key figures BWG Homes AB

1H 2015 2014 2013

Revenues 1 083 MNOK 1 480 MNOK 1 319 MNOK

EBITDA 90 MNOK 73 MNOK 82 MNOK

EBITDA-margin 8.2% 6.0% 7.3%

Sales (units) 690 1 048 932

Homes delivered (units) 548 876 755

Page 19: «From single-family to multi –family houses? Single-family house producers possibly need and should enter the market! Why and how to take that step? Experiences

Thank you for your attention!

PAGE 19 BWG HOMES PRESENTATION