from 0 to 130m organic downloads: how we can apply what we’ve learnt to help out indies - juanjo...

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Page 1: From 0 to 130m organic downloads: how we can apply what we’ve learnt to help out indies - Juanjo Monge, LabCave
Page 2: From 0 to 130m organic downloads: how we can apply what we’ve learnt to help out indies - Juanjo Monge, LabCave

©Lab Cave Games. All rights reserved 2017

+140MOrganic donwloads

+60MMonthly ad impressions

+350Games

Page 3: From 0 to 130m organic downloads: how we can apply what we’ve learnt to help out indies - Juanjo Monge, LabCave

©Lab Cave Games. All rights reserved 2017

Page 4: From 0 to 130m organic downloads: how we can apply what we’ve learnt to help out indies - Juanjo Monge, LabCave

PAST

©Lab Cave Games. All rights reserved 2017

Page 5: From 0 to 130m organic downloads: how we can apply what we’ve learnt to help out indies - Juanjo Monge, LabCave

PAST

©Lab Cave Games. All rights reserved 2017

Page 6: From 0 to 130m organic downloads: how we can apply what we’ve learnt to help out indies - Juanjo Monge, LabCave

PAST

©Lab Cave Games. All rights reserved 2017

Page 7: From 0 to 130m organic downloads: how we can apply what we’ve learnt to help out indies - Juanjo Monge, LabCave

PAST

©Lab Cave Games. All rights reserved 2017

ASO MVP MARKET UPDATE

Page 8: From 0 to 130m organic downloads: how we can apply what we’ve learnt to help out indies - Juanjo Monge, LabCave

PAST

©Lab Cave Games. All rights reserved 2017

Page 10: From 0 to 130m organic downloads: how we can apply what we’ve learnt to help out indies - Juanjo Monge, LabCave

©Lab Cave Games. All rights reserved 2017

PRESENT

Page 11: From 0 to 130m organic downloads: how we can apply what we’ve learnt to help out indies - Juanjo Monge, LabCave

©Lab Cave Games. All rights reserved 2017

PRESENT

My Magic Horse

Period A (No ASO Optimized) Period B (ASO Optimized)

19,106 57,914

+352%

Page 12: From 0 to 130m organic downloads: how we can apply what we’ve learnt to help out indies - Juanjo Monge, LabCave

©Lab Cave Games. All rights reserved 2017

PRESENT

Period A (No ASO Optimized) Period B (ASO Optimized)

3,950 17,850

+451%

Jurassic Run

Page 13: From 0 to 130m organic downloads: how we can apply what we’ve learnt to help out indies - Juanjo Monge, LabCave

©Lab Cave Games. All rights reserved 2017

PRESENT

SEARCH DATABASE SCORE REPORT

Page 14: From 0 to 130m organic downloads: how we can apply what we’ve learnt to help out indies - Juanjo Monge, LabCave

©Lab Cave Games. All rights reserved 2017

PRESENT

Page 15: From 0 to 130m organic downloads: how we can apply what we’ve learnt to help out indies - Juanjo Monge, LabCave

©Lab Cave Games. All rights reserved 2017

PRESENT

Page 16: From 0 to 130m organic downloads: how we can apply what we’ve learnt to help out indies - Juanjo Monge, LabCave

©Lab Cave Games. All rights reserved 2017

PRESENT

Page 17: From 0 to 130m organic downloads: how we can apply what we’ve learnt to help out indies - Juanjo Monge, LabCave

©Lab Cave Games. All rights reserved 2017

PRESENT

Page 18: From 0 to 130m organic downloads: how we can apply what we’ve learnt to help out indies - Juanjo Monge, LabCave

©Lab Cave Games. All rights reserved 2017

Summary – How to help indies?

ASO

UA & XP

MONETIZATION

DISTRIBUTION

Page 19: From 0 to 130m organic downloads: how we can apply what we’ve learnt to help out indies - Juanjo Monge, LabCave

Contact us!

Juanjo Monge

+34 91 099 13 95 [email protected]

labcavegames.com

juan.jose.monge