Free People This is my Free People Store Presentation

Free People • Window Display

Store Size • The size of the store is approximately

at an average of 1,400sqft.

Free PeopleStore colors:

• Eggshell white• Wood walls

• Natural/ earth tone colors used for accessories

• Inside decorated tree branches

• Bohemian – chic vibe

Free People

Click icon to add picture

These are the store tags, logo, and advertisements.

Free People also has catalogues that they give out

to customers.

Free People• Merchandised Sold:

clothing

Free People• Merchandise Sold:

(accessories)

Free People• Customer Profile:

• This chain store is with association with the URBN.O INC.

• It has the same customer’s from the age range of 16 to a young woman.

• This wholesale retail store has locations all around New York, LA, and Chicago.

• FP are located in facilities like malls, boutiques, and retail-like facilities; which can explain the young influence and why it’s their most abundant customers.

• Competitors: Urban Outfitters, Lord and Taylor, Anthropology; etc.

Free People• Mannequins and Fixtures FYI ( the

lighting in the store was dim but had items to reflect it off of to make it seem bright and sparkly in the store)

Free PeopleSHOPPING BAGS(fabulous totes!!!)