Franck Muller

For Mother’s Day Event

Client’s Brief

Event Date: Press session- 10, August 200914.00-16.00pmVIP session- 10- 11, August

200916.00-18.00pm

Venue: Franck Muller Boutique, Siam Paragon

Target Audience: - Press & Media- Franck Muller’s customer- SCB Platinum’s customer

Objective

- To create product awareness toward Franck Muller customer

- To introduce a promotion for mother’s day- To generate increased sell volume- To build a relationship between customers and staffs

Conceptual Idea

Mother’s day is a perfect time to communicate your warm feeling for your mother. It is a good idea to give unique

and special gift for mothers.

Theme

“ Timeless Love”“ Unconditional Love in Time”

Activity For Guests

Activity A: for all guests

Our guests will create a flower bouquet in their own personal style by a leading professional flower artist. All flowers can represent the meaning of one’s love toward their

mothers.

Blooming Blossom

Flower Artist Recommended:

Mr. Panithan Thongsathit Mr. Sakul Inthakul

Activity B: for all guests

More Than Words

All guests can design their own card to write something special for their mother. It will have a completed program on

touch screen computer composed of well-known artists’ picture. They can print it out immediately.

Recommended artists: M.L Jirathorn Jirapravad

Recommended artists: Naultong Prasanthong

Recommended artists: Pang Patareeda Prasanthong

Recommended artists: Oh Futon

Activity C: For customer who reserves watch in the event

Big Love in Little Bear

You can create a bear to match with a personality of your mother.Build a Bear workshop will provide you many kinds of bear,

materials, and clothing.

The best Mothers Day gift will be a music box. You can choose the meaningful song your mother’s like and give it to her.

Activity D: For customer who reserves watch in the event

Love Box

Invitation Card

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Banner

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PRESENTED BY3 6 5 G R O U P