franchising integrated approach system

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Franchising Approach Copyright © Business Unlimited 1

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Designing and Developing the Franchise Program تخطيط وتطوير برنامج حق امتيازFranchising Growth Strategy Planning and Implementation- تطوير وتطبيق استراتجيات نمو لحقوق الامتيازFranchise Operations Manuals – كتيبات ادارة حقوق الامتيازFranchise Training Manuals – كتيبات و برامج تدريب موظفي حقوق الامتيازFranchisors and franchisees training workshops تدريب اصحاب حق الامتياز وأصحاب الامتياز Franchisor and Franchisees Relationship Building بناء العلاقة بين اصحاب حق الامتياز وأصحاب الامتيازAuditing Existing Franchise Network - مراقبة و متابعة حسن اداء وعمل أصحاب الامتيازStrategic Franchise Marketing – التسويق الاستراتيجي لحقوق الامتيازFranchise Cash flow Management - ادارة التدفق النقدي لحقوق الامتيازFranchise Feasibility – دراسات جدوى لحقوق الامتيازBuying / selling a franchise – شراء وبيع حقوق الامتيازFranchisee Operation business planning – وضع خطط عمل لأصحاب حقوق الامتيازMaster franchise/sub-franchising area development – تخطيط وتطويرالاسواق لمنح حق امتياز إقليمي أو عالميFranchise marketing: attracting investors and recruiting franchisees تسويق الامتياز: جذب مستثمرون وجذب أصحاب امتياز

TRANSCRIPT

Page 1: Franchising Integrated Approach System

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FRANCHISING INTEGRATED

APPROACH SYSTEM

LEBANESE FRANCHISE ASSOCIATION

Members & Experts

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Make from an Idea …

…A Concept …

Franchising

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From a Concept …

…A Network …

From a Person …… A Team

Franchising

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Franchising a business is all about creating an offering that works for both the franchisor and franchisee. In this issue we will consider the five steps of franchising and how to get each right:

Franchising …

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BU five basic steps of franchising a business are as follows:

1

The Franchise Feasibility

Study:

 The document that states whether a business can be franchised and if so what the franchise model should look like.

2

Infrastructure

Development:

 Creates the systems and processes required to support a network of franchisees.

3

The Franchise

Agreement:

 The legal agreement between franchisor and franchisee.

4Operations

Manual:

 A detailed description of how the franchisee MUST run their business.

5

Franchisee

Recruitment:

 Identifies the most appropriate strategy for recruiting franchisees and creates the material to support the recruitment process.

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BU five basic steps of franchising a business are as follows:

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Through BU integrated approach system, we provide:A. Evaluation Services

B. Operational Services

C. Financial Services

D. Para-Legal Services

E. Marketing Services

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Through BU integrated approach system, we provide:

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PROFESSIONAL TRAINING PROGRAMS