“My life purpose is to use my experience, passion, honesty and

humour to support and encourage others to find their sense of

self, confidence and beauty to lead joyful and fulfilling lives”

Chantal Vanderhaeghen, Founder of Franc Essential

About Franc Essential

The name Franc (pronounced ‘fronk’) comes from the French, meaning

“straightforward, open and honest.” The word is a perfect fit with the

Franc Essential philosophy, because we honestly care about your skin

wanting you to look and feel beautiful in a straightforward way.

Franc Essential’s beautiful skin care range is designed to create an

essential nurturing experience naturally each and every time you use

the products. It is elegantly simple to use, giving you the skin you love

to live in.

We help you to revitalize, balance and nourish your skin with natural

and organic ingredients creating a soft beautiful skin tone you have

always wished for.

We understand very well that you are looking for a product that provides

maximum effect with minimum effort in your busy daily life. The Franc

Essential range was designed to replenish, nourish and rejuvenate your

particular skin with four simple and easy steps; cleansing, exfoliating,

balancing and nourishing - beautifully simple.

There really couldn’t be a better way to take care of your skin.

100% Honest

Franc Essential; it’s all about elegance, simplicity, radiance, bliss; its ease of use and bringing the magic of nature to you.

Franc Essential is unique because of its elegance, simplicity, ease of use,

bringing the wonderful magic of nature to you and above all because

we care.

Scientifically formulated using the finest active and potent natural and organic ingredients

Elegantly simple, fuss-free skin care that delivers genuine visible long lasting results

Replenishes, nourishes, and rejuvenates at a deeper level leaving you with sensational skin

Brings skin back to life naturally, because of its balancing and hydrating properties

Protects your skin from irritation, reduces the effects of ageing and treats dryness, blemishes and scarring to give you beautiful, healthy and glowing skin

Gentle, safe and nontoxic

A business culture of ethics, integrity and honesty, promoting environmental sustainability and against animal testing

100% free of these potentially harmful ingredients:

- Sulphates- Artificial fragrances and colours- Parabens, mineral oils and petrochemicals- Thickeners, fillers, foaming or bulking agents- Animal derivatives

With a mission to live with love, kindness, grace and integrity to make a

difference in her life and the lives of others, Chantal made a commitment

to live this mission and fulfil her purpose; and through capturing the

power of natural ingredients, specifically essential oils, the Franc concept

was created.

Unique

Why it Works

Franc Essential makes a visible difference to the appearance, feel and

health of your skin because the products rejuvenate and penetrate at a

deeper level.

Your skin is the largest organ of your body and it does not act as an

impermeable barrier between your internal organs and the external

environment. In fact, your skin constantly interacts with and absorbs

chemicals and products you’re exposed to. That’s why we believe you must

take care to only expose your body to safe and nourishing ingredients in

the simplest way possible.

Franc Essential uses only the finest quality natural and organic

ingredients. Each ingredient in the range has been researched and blended

together to create a unique combination that gives you skin you will love.

The range is made without any of the chemicals and harsh substances

that have traditionally been found in skin care products. Only the barest

minimum of a mild preservative is added to maintain the integrity and

optimum function of each formulation.

When you use any of the Franc Essential range you can be assured that

what you are applying to your skin is full of all natural and effective

ingredients, leaving you with a feeling of total wellbeing and peace of

mind. It feels like magic on your skin naturally.

There are four main skin types. Franc Essential has produced a range of

skin care products that is designed to simplify your skin care routine,

giving you beautiful and lasting results and leaving you free to get on

with living!

Keep in mind that your skin type can be affected by changes to climate,

sun exposure, variations in diet, illness, stress, hormones, age and

insufficient water consumption. In cooler seasons, for example, you may

require a more intense moisturiser and in summer a lighter one.

But the most important thing is that, whatever your skin type, you follow

a regular and consistent skin care routine.

What is my skin type?

Normal skinIs perfectly balanced, being not too oily, nor too dry. Smooth, soft,

moist and plump looking; clear, small pores; few visible wrinkles, lines or

blemishes; looks and feels hydrated.

Dry skinIs either lacking in sebum or moisture, or both. Underactive sebaceous

glands cause skin to be dehydrated-looking, with lines and wrinkles; dull,

rough patches; feels tight with a tendency to be thin and brittle; pores are

invisible. Dryness is also a natural result of the ageing process.

Oily skinOveractive sebaceous glands can cause an oily appearance; shiny with

large pores; blackheads and blemishes; few wrinkles or lines. Oily skin may

or may not be accompanied by blackheads and pimples.

Sensitive skinIs a condition which can affect any skin but will usually accompany a dry

skin type. Sensitive skin can appear red, itchy, and flaky; low tolerance to

skin care products and cosmetics; dryness and burning. Skin often reacts

to the cumulative effect of one or more chemicals (and the way these

combine) over time, becoming sensitised and allergic, resulting in rashes,

redness and inflammation.

Cleanse – daily / twice daily

Cleansing removes dead skin cells, grime, make up and pollutants.

It is vital in unclogging pores and reducing skin blemishes, as

well as reducing the amount of toxins sitting on your skin after

exposure to urban air.

Exfoliate – regularly, after cleansing

Exfoliating allows the Franc Balancing Mist and Franc moisturiser

to penetrate your skin deeper, as it removes the outer layer of dry

and dead skin cells that lie beyond the reach of cleansers. Franc

Exfoliate is an especially gentle exfoliant that stimulates cell

renewal and blood circulation, leaving the skin feeling fresh,

clean and soft.

Balance – daily / as required

A balancing product like the Franc Balancing Mist will dampen and

soothe the skin. Balancing improves spreadability, absorption and

retention of a moisturiser without the stripping or irritating effect

of an alcohol-based toner. Freshen up throughout the day with

Franc Balancing Mist.

Moisturise – daily / twice daily

Moisturising hydrates, balances and repairs the skin, giving it a

supple, youthful, and an even glow. Your skin will feel soft, look

smoother and healthier. It also helps prevent and reduce those

fine lines and wrinkles that have a habit of creeping up on us.

Suggested Routine

Clea

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Bala

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Prep

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Hyd

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Moi

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Nor

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Clea

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Mis

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Seru

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plen

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Dry

Clea

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Mis

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eVi

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Seru

mRe

plen

ish

Oily

Clea

nse

Mis

t Lem

ongr

ass

Vita

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Clin

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Sens

itive

Clea

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Mis

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Seru

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Skin Type

The Franc Essential Product Range

Franc CleanseGently removes impurities and adds moisture All skin types

Franc Cleanse is a water soluble creamy textured cleanser, with a subtle fragrance of lavender and rose to uplift your spirits in your daily skin care routine. It will gently cleanse your skin and unclog your pores whilst maintaining your skin’s own moisture and oil balance. Your skin will be left feeling soft, refreshed and smooth. Cleansing also helps to give you flawless makeup.

Clients say “gentle yet effective.”

Franc ExfoliateGently promotes glowing skinAll skin types

An effective regular-use ‘deep clean’ that rejuvenates the skin as it goes beyond the reach of cleansing. Franc Exfoliate uses ultra-fine bamboo beads to remove dry, flaky cells and impurities, while natural oils nourish the skin to leave it soft, smooth and glowing. The gentle action of massaging it over your skin stimulates cell renewal and blood circulation preparing your skin for your mists, moisturisers, pre-tanning and make up application.

Clients say “the tiny grains massaging my skin are so luxurious.”

Franc Balancing MistHydrates, refreshes and balances - (Rose or Lemongrass)All skin types

Franc Balancing Mist prepares your skin for more effective absorption of your moisturiser and to set your makeup. Rose has more of a moisturising action and lemongrass is balancing and refreshing. The Mists are divine. They can be used at any time of day or night to refresh, hydrate and restore the essential balance to your skin, and to lift your spirits.

Clients say “divine and uplifting.”

Franc VitalFirming face and eye get with anti-oxidants. Plumping and softening effects All skin types

Franc Vital firms and lifts your skin to create youthful and bright skin as it helps to reduce the appearance of wrinkles and fine lines. Powerful anti-oxidants protect the skin by reducing the effects of free radical damage and helping to maintain the skin’s integrity, elasticity and suppleness. As it contains soothing ingredients, it is safe to use on the delicate area around the eye. It is also an effective primer before the application of makeup.

Clients say “immediate results in smoothing fine lines.”

Franc SerumIntense skin rescue For dry, damaged, scarred, normal or oily skin types

Franc Serum is a rich cocktail of active and powerful premium ingredients that hydrate, nourish and revitalise at a deeper level truly bringing your skin back to life. It encourages accelerated regeneration of skin and scar tissue repair by boosting cell renewal, protecting your skin against premature ageing and fine lines, nourishing mature, inflamed or irritated skin, and balancing oily and blemish skin.

Clients say “from day one my skin was brighter … magical effects.”

With essential omega 3 oils that keep you healthy and nourished internally, as well as Vitamins B, C, D and E, carrot oil is an active ingredient in Franc Serum for powerful, deep moisturising. Renowned for its anti-inflammatory and antioxidant properties, it contains high levels of beta-carotene to rejuvenate and hydrate dry or ageing skin.

Franc Replenish Daily moisture for radiant skinNormal and dry skin types

Franc Replenish is a vitamin-packed silky cream that maintains moisture and elasticity and balances your skin’s own natural oil production. It provides day-long protection against dryness giving your skin a smooth and youthful appearance. It nourishes and protects the skin reducing inflammation and itchiness caused by dryness.

Clients say “my skin feels hydrated and radiant.”

Franc SensitiveNourishing, fragrance-free moisturiser Normal and sensitive skin types

Franc Sensitive is an unscented comforting and replenishing moisturiser forming a protective layer. It helps reduce irritated and inflamed skin as it has calming and soothing properties. It also balances oily and combination skin preventing moisture loss and drying.

Clients say “a remarkable difference in my skin’s appearance.”

Mature, sensitive, irritated or inflamed skin is nourished and soothed by apricot oil, derived from the kernel. This fine, easily absorbed oil is an essential ingredient of Franc Sensitive, containing Vitamin A and polyunsaturated fatty acids to prevent dryness and improve skin elasticity and suppleness.

Franc ClinicNaturally discourages blemishes For oily and blemish-prone skin types

Franc Clinic is a non-greasy, extra-light moisturiser that helps clear, calm and balance oily, blemished and acne skin due to its antibacterial and anti-inflammatory properties. It also assists with scar reduction, encouraging regeneration and repair of scarred skin tissue. It is easily absorbed and is an essential daily moisturiser for oil-prone skin.

Clients say “it is so liberating to have clear nice skin at long last.”

Recognised for its soothing and softening properties, sweet almond oil is used in Franc Body Melt for treating inflammation, itching, dry skin and chapped hands. This odourless oil is cold pressed from the kernel and contains Vitamins A, B1, B2 and B6 nourish and protect the skin, slowing the damage caused by free radicals.

Franc Body GlowExfoliates and stimulates. Energising!All skin types

Feel your skin come alive as you stimulate and refresh every inch of your body with this revitalising scrub. The Body Glow contains tiny polished walnut granules in a wonderful soft lotion that energises, buffs and stimulates circulation in your body. It is also fantastic on your feet before a home pedicure and makes the perfect pre fake tan treatment to get an even long lasting tan application.

Clients say “the product is honest and does what it claims to do.”

Franc Body MeltSoftens and nourishes skin. Delicious!All skin types

Franc Body Melt is a luxurious treatment to totally wrap your body in moisture leaving it soft and silky. It nourishes, protects and softens your skin from top to toe. And it assists in healing and soothing irritated and dry skin. As it is non-greasy, massage your hands regularly to promote healthy strong nails and protect them from dryness and ageing.

Clients say “a delicious succulent which nourishes my skin.”

Why is Franc different to other ‘natural’ skin care products?

Simply because it works. Franc Essential products use ‘botaniceuticals’

– genuinely effective plant-based ingredients that are safe for your skin

yet powerfully effective. Franc’s founder, Chantal Vanderhaeghen, spent

years collaborating and researching with cosmetic scientists to formulate

a skin care range that is healthy, natural and, above all, effective.

This combination makes Franc Essential a truly superior product in a

competitive industry.

Why does Franc work?

The Franc range addresses the four core skin health issues: cleansing,

exfoliating, balancing and nourishing. The ingredients used have a similar

composition to naturally occurring skin compounds, so they can penetrate

the skin and work actively with the cells of your skin. Low cost, synthetic

chemical compounds used in other products are aggressive and non-

penetrative, leaving a film on the skin’s surface, clogging the pores and

eventually ageing the skin prematurely.

How long before my skin starts to improve?

It takes a little time for your skin cells to regenerate and become healthy

after you begin to use Franc. Exactly how long depends on the condition

of your skin when you start using Franc, and the regularity of use. The

improvement may not be immediate, but you should start to notice that

your skin feels smoother and looks fresher after 3 to 6 weeks of use. Even

better, you will require less of your Franc products as your skin begins to

respond, as the Franc botaniceuticals have long-lasting hydrating and

nourishing effects. After time, you may also find that you require less

facial makeup.

Questions and Answers

Are the ingredients really natural?

Yes, and we also use organic ingredients wherever possible. Franc Essential

uses top grade raw, plant-based ingredients with no fillers, foaming or

bulking agents. The only non-natural ingredient we use is an extremely

low percentage of the mildest synthetic preservative available. In

combination with natural preservatives, this ingredient keeps your Franc

products in optimum condition and maximises shelf life.

Why do you use a preservative?

Franc Essential products contain organic, botanical ingredients that are

essentially raw foods. Left unprotected, these ingredients may degrade,

reducing the integrity and function of your skin care products. Franc

Essential therefore includes the barest minimum of a safe preservative

compound to prevent a decrease in effectiveness, and to prevent any

growth of bacteria, mould and rancidity. Our commitment to quality

means we are dedicated to protecting the products, allowing you to use

them with the best results, for a longer time.

Where Can I Purchase Franc Essential?

The Franc Essential range is available to browse and purchase online at

www.franc.com.au. The website lists Franc outlets in your area. It also

provides information on how to become a stockist.

Finally. A skin care ritual is an essential part of every day – a moment spent in quiet contemplation to nurture the body and soul. When we feel at ease with ourselves, we feel at ease with the world. Welcome to the Franc world.

telephone 08 9252 1638 email skin@franc.com.au

www.franc.com.au