four things to keep in mind when reaching out to your readers

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Four things to keep in mind when reaching out to your readers

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Page 1: Four things to keep in mind when reaching out to your readers

Four things to keep in mind when reaching out to your readers

Page 2: Four things to keep in mind when reaching out to your readers

Publishing articles is one of the best ways to get noticed on the Internet

Page 3: Four things to keep in mind when reaching out to your readers

Publishing articles is one of the best ways to get noticed on the InternetBut there’s more to writing articles than just putting words on paper (or screen)

Page 4: Four things to keep in mind when reaching out to your readers

Publishing articles is one of the best ways to get noticed on the InternetBut there’s more to writing articles than just putting words on paper (or screen)If you want to produce quality articles, here are a few tips you might want to think about

Page 5: Four things to keep in mind when reaching out to your readers

Don’t ever lecture or talk down to your reader

Page 6: Four things to keep in mind when reaching out to your readers

Don’t ever lecture or talk down to your readerYou want to have a conversation with your reader (albeit a one sided one)

Page 7: Four things to keep in mind when reaching out to your readers

Don’t ever lecture or talk down to your readerYou want to have a conversation with your reader (albeit a one sided one)Pose questions!

Page 8: Four things to keep in mind when reaching out to your readers

Don’t ever lecture or talk down to your readerYou want to have a conversation with your reader (albeit a one sided one)Pose questions!Challenge conventional thinking

Page 9: Four things to keep in mind when reaching out to your readers

Don’t ever lecture or talk down to your readerYou want to have a conversation with your reader (albeit a one sided one)Pose questions!Challenge conventional thinkingBe controversial

(but never offensive to a person)

Page 10: Four things to keep in mind when reaching out to your readers

We break the rules for written grammar all of the time when we speak

Page 11: Four things to keep in mind when reaching out to your readers

We break the rules for written grammar all of the time when we speakTo write in a conversational style, write in the same way that you speak.

Page 12: Four things to keep in mind when reaching out to your readers

We break the rules for written grammar all of the time when we speakTo write in a conversational style, write in the same way that you speak.You can use contractions like “don’t” instead of “do not”

Page 13: Four things to keep in mind when reaching out to your readers

We break the rules for written grammar all of the time when we speakTo write in a conversational style, write in the same way that you speak.You can use contractions like “don’t” instead of “do not”You can start sentences with ‘but’, ‘and’, etc.

Page 14: Four things to keep in mind when reaching out to your readers

Three of the main ways to ensure your article gets read:

Page 15: Four things to keep in mind when reaching out to your readers

Three of the main ways to ensure your article gets read:

1. Provide information.• People search the Web looking for information

Page 16: Four things to keep in mind when reaching out to your readers

Three of the main ways to ensure your article gets read:

1. Provide information.• People search the Web looking for information

2. Entertain • people love entertaining content

Page 17: Four things to keep in mind when reaching out to your readers

Three of the main ways to ensure your article gets read:

1. Provide information.• People search the Web looking for information

2. Entertain • people love entertaining content

3. Be controversial • Don’t ever make personal comments but be

prepared to disagree with people

Page 18: Four things to keep in mind when reaching out to your readers

Publishing online is simply a matter of uploading your article to article directories

Page 19: Four things to keep in mind when reaching out to your readers

Publishing online is simply a matter of uploading your article to article directoriesOffline publishing (newspapers, magazines, etc) are subject to an editor’s review

Page 20: Four things to keep in mind when reaching out to your readers

Publishing online is simply a matter of uploading your article to article directoriesOffline publishing (newspapers, magazines, etc) are subject to an editor’s reviewDo your research

Read the periodical, check out the writing style

Page 21: Four things to keep in mind when reaching out to your readers

Publishing online is simply a matter of uploading your article to article directoriesOffline publishing (newspapers, magazines, etc) are subject to an editor’s reviewDo your research

Read the periodical, check out the writing styleWrite a sample article in the style of the periodical

Page 22: Four things to keep in mind when reaching out to your readers

Publishing online is simply a matter of uploading your article to article directoriesOffline publishing (newspapers, magazines, etc) are subject to an editor’s reviewDo your research

Read the periodical, check out the writing styleWrite a sample article in the style of the periodicalContact the editorial staff and ask if they are accepting submissions; attach your sample

Page 23: Four things to keep in mind when reaching out to your readers

Thanks for being here and good luck with your article writing