THE WORLD’S

TOUGHEST ROW

3,000 miles from the

Canaries to Antigua

FOUR MINDS.

ONE OCEAN.

DEPARTS

SAN SEBASTIAN

DE LA GOMERA

12 December 2018

www.headstogetherandrow.org.uk

headstogetherandrow@gmail.com

@htandrow HeadsTogetherandRow HeadsTogetherandRow

THE CHALLENGE

• World record breaking attempt to become the fastest mixed four to row the Atlantic east to west

• 3,000 miles unsupported from La Gomera to Antigua in the Talisker Whisky Atlantic Challenge - the world’s toughest rowing race

• Each crew member will row two hours on, two hours off for 40-60 days

• We will face sleep deprivation, blisters, saltwater sores, seasickness, 40ft waves, 40˙C heat and hurricane strength winds

• More people have climbed Everest (c.4,000)

• It will be as much a mental as a physical challenge

2016/17 race tracker: www.taliskerwhiskyatlanticchallenge.com/race-tracker

THE CREW

ALISON WANNELL

JEREMY REYNOLDS

Alison Wannell, 39

Competitive rower

since university incl.

Regattas and Head of

the River races. “This

is the ultimate rowing

challenge - 2018 is the

year!”

Justin Coleman, 52

Veteran ocean rower

and successful

Mediterranean NOMAN

race 2015. “I’m excited

and a little scared, but

the thought of not

doing it is much, much

worse”

Jeremy Reynolds, 40

Experienced member of

the Trinity House rowing

team incl. Gt. River Race

(Thames rowing

marathon) winner in

class. “Having spent 7

years in the British Army, I

expect this challenge to

be on a new scale”

Toby Gould, 38 (Skipper)

Devoted member of the

Trinity House rowing

team. Gt. River Race

winner in class 2014-16

and English Channel row

2014. “Sleep deprivation

and the fear of what lies

ahead add up to the

hardest mental challenge

I’ve ever faced”

OUR BOAT

Woodvale 4, built 2010, tried and tested, two successful Atlantic crossings

29ft hull with three rowing positions, fore and aft cabins

Fast, stable and self-righting with highest specification safety and navigation equipment

OUR CHARITIES

Our mission: To help people talk more openly about their mental health while raising funds for Combat Stress and Mind

Heads Together is a campaign spearheaded by The Duke and Duchess of Cambridge

and Prince Harry to end stigma surrounding mental health and change the

conversation on mental health and well-being.

Combat Stress is the UK’s leading mental health charity for veterans, providing free

specialist clinical treatment and welfare support to ex-servicemen and women across

the UK with mental health conditions.

Mind is the leading mental health charity for England and Wales. They provide advice

and support to empower anyone experiencing a mental health problem. They campaign

to improve services and awareness.

The Marine Conservation Society is the UK’s leading charity for the protection of our seas, shores and

wildlife. MCS champions protection for marine wildlife, sustainable fisheries and clean seas and beaches.

We are very aware of the environment that will be our ‘home’ for 2-3 months and are also raising funds for;

PARTNERSHIP OPPORTUNITIES

Operational costs of £68,000 are required to get to the start line. We have flexible partnership packages which are equivalent to the different costs we need to meet, for example:

• Gold Partner £10,000 Safety and navigation equipment

• Silver Partner £5,000 Boat logistics and transportation

• Bronze Partner £3,000 Crew training - safety, navigation and technical

• Club 1000 £1,000 Solar panels

• Sponsor a Day £250 Daily expedition costs

• Club 100 £100 Feed the crew for a day (8,500kcal of specialist rations each)

WHAT WE OFFER OUR PARTNERS

Fantastic marketing opportunities 2016 race total PR value £6.7m, TV viewers 80.2m, social media reach 20.1m. Our campaign is in support of the high profile young Royals’ Heads Together campaign and, as mental health is a key concern in the public psyche, we are gaining significant interest in our challenge

Corporate social responsibility Contribute to our campaign’s aim to change the conversation around mental health. Help raise awareness of, and funds for, the essential work of Mind and Combat Stress

Be part of the adventure Despite the hardship that this challenge presents, it will also be a great adventure; one we wish to share with our partners as much as possible - be part of the experience!

MARKETING

• Your logo on our boat, website and crew clothing

• Mentioned as our partner during media interviews, in

promotional material, social media and press releases

• Use crew photos, video content and press releases in

your own marketing activities

View 2015/16 race marketing video at

https://vimeo.com/168018154

TV, PRESS & PR

SOCIAL MEDIA

BE PART OF THE ADVENTURE

• Extensive access to the crew before and after the race. Satellite phone calls during the race

• Signed crew photos with your company logo at the start and finish of the race

• Experience days on the boat as passengers or rowers

• Invitations to events including the official boat launch, fundraising nights and farewell party

• Special events can be arranged in conjunction with your organisation

• Keep one of the oars with your company’s logo after the race

THANK YOU FOR YOUR SUPPORT

www.headstogetherandrow.org.uk headstogetherandrow@gmail.com

07917 072 548 (Toby) 07702 280 360 (Alison) 07786 125 105 (Jeremy) 07889 176 050 (Justin)

@htandrow HeadsTogetherandRow headstogetherandrow

Heads Together and Row training row, Isle of Wight, April 2017