FOTO Design-driven, tech-savvy, environmentally conscious businesses define the new marketplace of the twenty-first century. (Metropolis Magazine, January 2002)

High Market Growth Area

•The world office furniture market worth about $33 billion dollars

•32% annual growth in USA, 24% in Japan and 10% in European home office furniture market for the next 4 years

•About 60% of office furniture market is from FM and is expecting no growth till 2004

•The significant growth area is in SoHo & Home Office Products. It’s trend is toward cheaper & simpler products

•Distribution channels will be the determine factor for growth & consumer acceptance

•The US office furniture market is dominated by 6 companies and took away more than 50% of market

•The E-Process has profound impact on the office furniture market and will continuous it’s trend

Steelcase/

Pathway

Turnstone

Haworth

Allsteel

O’Sullivan

HON

Bush Office

Depot IKEA

60%market share

(Low-Growth Area)

DWR

Hi-Growth Area

(2002-2005)

Knoll A3

FOTO

Enterprise Office Furniture Market

SoHo Market

Technolo

gy A

dvanced

Izzydesign

Tradit

ional D

esign

HermanMiller

TeknionDNA

Workplace Transformation

FOTO WorkplaceTransformation

Technology

Hardware

Change Management

Learning &

Training

New HR

Challenge

Technology ASP/

Process Ware

Furniture

& Space Planning

•High-speed

•Multiple Fiber Connections

•Wireless Access Points

•24x7 Monitored Operations

•Expert Support Hotline

•Wireless Communication

•Video Conferencing|virtual meetings

•Smart IP phones

•Portable Computer

•Digital Input Devices (written/ voice)

•Bluetooth Technology

•Home | Office

Blurring

•Dramatic Increase

of Telecommuter

•Dynamic Team

Environment

•Flat Monitor|

whiteboard

•Self Managed Workteam

•Global Collaboration

•On-site Concierge

•Work|Live Balancing (well-

being)

•Streaming Audio & Video

•E-mail | V-mail

•Voice Activated Technology

•Broadband | Security | VPN

•Platform | Exchange

•Intelligent Agent

•Telecommuter (137 million)

•Part-time Employee (5 million)

•Free Agents

•Largest Growth of Workers

(age 16-24)

•Knowledge Sharing

•Skill Sets | Certification

•Help Desk | Computer

Training

•Well Being Development

•Strategic Alliances with

Best of Breed

Application & Service

Providers

•Managed Services

Designed for the

Medical Industry

•Complete Application & Service

Offering

•Network is Designed to Fulfill

Specific Customer Needs --No

Excess Overhead

•100% Operations Uptime

Guarantee

accessBIG is positioned to

deliver new and cutting edge

technologies for the Modern

Healthcare Service Providers

•One Stop Outsourcing

•Simple Procurement

•Real Time Data Accessibility

•Dynamic Flexibility

•No Internal Resource Required

•Industry Knowledge

•Network Services

•Security Technology

•Last Mile Connectivity

•Geographical Clustering

“EVEolution”

The busy, creative, unfussy, energetic professional women makes

her own choices in her Work, her Life and her Play. She is

confident and unpretentious. She has limited time, and wants

more accessible, better quality, comfortable, younger and more

colorful choices that can be efficiently located and attracted

shopped. She is adventurous and eclectic in her taste. The

Professional Women --- or the Baby-Boomer Women’s home is a

work in progress. They don’t just buy furniture, they grow their

own colorful environment, bit by bit, EVOLVING.

FOTO (GenX)

Letting Design Create The Future

Growth Strategy Map

Networking Club

Collaboration

Platform

Hybrid

Products

Outsourcing

E-Business

Technology

Value

Proposition

WorkPlace

Transformation

Design

Strategic

Alliances

Partners

Leveraging

Fast

Growth

Customer

Net Works

Innovalue Knowledge

base

Open Process Network

Leverage Growth

Strategy

FOTO

Value

Chains

Collaborative Team

• Novatrend is an innovalue implementation firm, we excel unexpected but

relevant results…

• Members:

– Development Strategist, Nick Young, C.K. Chang

– Product Design, Dale Fahnstrom, Michael McCoy, David Van den

Branden

– Marketer, Nick Young (NovaTrend)

– Design/Engineering, K.R. Shei Principle of Re2 Inc.

– Manufacture, (China/Taiwan)

– Promoter, CETRA – The eTrading Hub for Illuminating Opportunities

www.cetra.org (Milan, London, San Francisco, Hong Kong, Taipei) under the

National Design Award & G-Mark Brand .

From Concept to Manufacturing to Consumer, this collaboration focus on

SOHO environment, a highly mobile and knowledge exchange work place.

• A Office Workspace system provides integrated solution for 1 to 4 people.

The design concept incorporates the best of PAN, IP Telephony and including

voice, data, and broadband connection conjunction with a flexible piece of

furniture that has storage and work surface on one side and a versatile writing or

projection surface on the other.

Customer-centric Leadership

"CEO's will be rebadged 'chief experience officers.' Now to lead

the charge to better understanding the demand customers place on

the organization, CEO's must address demand side issues and the company's ability to react to

market shifts."

Clever; High quality; Innovative; Friendly; Fun (CHIFF)