forex marketing solutions - creative intelligence in action
TRANSCRIPT
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CREATIVEINTELLIGENCE IN ACTIONMARKETING SOLUTIONS FOR FINTECH
WWW.7MARKETZ.COM MARKETZ7
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7 MARKETZFinancial institutions
Investors
Insurance companies
Technology companies
Corporate service providers
SMBs (small and medium size businesses)
NGOs (non governmental organizations)
THE
MARKETZ7
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PRESENT IN 17 COUNTRIES
30+ TEAM MEMBERS WORLDWIDE
35+ FINTECH BRANDS
150+ INTERNATIONAL CAMPAIGNS
WWW.7MARKETZ.COM MARKETZ7
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STRATEGY MARKETING
WWW.7MARKETZ.COM
Market research,business strategy
and planning
Make your brand goviral with full-service
marketing agency
Learn fromprofessionals to bettermanage your business
TRAININGBRAND
Bring your brand tolife with creative
thinking
ANALYTICS
Analyse and optimisethe performance of
your campaigns
MARKETZ7
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MARKETZ7
BUSINESS
STRATEGYCustomer insight
Lead lifecycle management
Growth program
Market intelligence
Buyer personas
Business / Marketing plan
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MARKETZ7
BUILDING
BRAND
Marketing collateral
Brand message
Brand design
Unique selling proposition &
competitive advantage
Style guide
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MARKETZ7
DIGITAL
MARKETINGWeb design and development
Web performance optimisation
Inbound marketing
Campaign management
Editorial calendar
Content creation
SEM / SEO
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MARKETZ7
DIGITAL
MARKETINGAdvertising and PR
Social media
Media planning and buying
Email marketing
Conversion optimisation
Banners and landing pages
Video profiling
Marketing technology support systems
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SOME OF OUR CUSTOMERS
WWW.7MARKETZ.COM MARKETZ7
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MORE CUSTOMERS
WWW.7MARKETZ.COM MARKETZ7
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MORE CUSTOMERS
WWW.7MARKETZ.COM MARKETZ7
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MARKETZ7
OUR WORK
INTEGRATEDMARKETING
CLIENT: ADS SECURITIES LONDON
FISCAL YEAR: 2016
CHANNEL: WWW.ATOZFOREX.COM
MEDIA:
DISPLAY BANNERS
SPONSORED WEBINARS
ATOZ APPROVED DIRECTORY LISTING
RESULTS:
OVER 900 NEW LEADS GENERATED
2.3X AVERAGE CONVERSION RATIO
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MARKETZ7
OUR WORK
SOCIALCAMPAIGN
CLIENT: ORBEX LTD
LAUNCH DATE: FEBRUARY 2014
CAMPAIGN TITLE: #INVESTLIKEHER
TARGET PERSONA: WOMEN INVESTORS
CHANNELS: SOCIAL MEDIA, PR, PARTNERS
RESULTS:
ORGANIC AND DIRECT WEBSITE TRAFFIC
+25%
OVER 1000 NEW LEADS GENERATED
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MARKETZ7
OUR WORK
WEBSITEREDESIGN CLIENT: GDK OPTIMUS LTD
LAUNCH DATE: AUGUST 2015
WEBSITE: WWW.GDKOPTIMUS.COM
TARGET PERSONA: CORPORATIONS
SPECIAL FEATURES: RESPONSIVE, MULTI-
LINGUAL
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WHY CLIENTS CHOOSE7MARKETZ?
MARKETZ7
RESULT-DRIVEN TEAM
FULL-SERVICE AGENCY
CREATIVITY BACKED BY ANALYTICS
CUSTOM PROJECTS PER INDIVIDUAL CLIENT
ONGOING CAMPAIGN OPTIMISATION
FULL SUPPORT BEFORE, DURING AND AFTER PROJECT EXECUTION
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MARKETZ7
GROWTH OPPORTUNITIES
FOREXMost detailed broker directory
Online and offline educational campaigns
Sponsored webinars
Pro-Trader Challenge
Banners display & programmatic ads
AtoZ Forex Mag
PR & Interviews
Lead generation forms
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MARKETZ7
MOST DETAILED BROKER
DIRECTORY
Operating based on Approved Broker basis
15.000 monthly unique visitors
Top visited countries:
Malaysia, UK, Netherlands, South Africa
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WEBINARS
Sponsored Webinars give approved brokers
opportunity to reach hundreds of existing traders
in live environment and offer exclusive campaigns.
Guaranteed lead generation
Lowest CPL: $2.74 (Global)
Highest CPL: $78.6 (UK)
MARKETZ7
SPONSORED
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MARKETZ7
OFFLINE EVENTS
PRO-TRADERCHALLENGE
Exclusive training package by professional traders
Compulsory participation fee or Hybrid Fee
(E.g. Participation fee + minimum $1000 deposit with
the sponsor broker)
One sponsor broker per event
50 participants > 50 leads > 25-50 funded accounts
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FORMS
Integrate lead forms directly on AtoZForex.com
Collect leads from (branded) popups and specific pages
Define your target personas
Double opt-in email confirmation
Pay per lead or pay per week placement
Quality leads: only active traders and investors
MARKETZ7
LEAD GENERATION
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MARKETZ7
PROSPECTINGSOLUTIONS
7MARKETZ
DISPLAY:
Desktop and Mobile
Web browsers and Mobile apps
500 ad exchanges, including Apple iAd,
Facebook, Twitter, & Google
Based on BidIQ™ real-time bidding algorithm
CUSTOMISE:
Campaign start and end date
Country
Visited pages
A/B (split) testing
Campaign reporting
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MARKETZ7
PROSPECTINGSOLUTIONS
7MARKETZ
HOW IT WORKS:
1. A trader visits atozforex.com.
2. We capture trader’s demographic and behaviour data.
3. A trader leaves atozforex.com.
4. As the trader browses internet, he/she is shown your display ads on other websites.
5. Your ad captures trader’s interest.
6. A trader lands on your landing page and registers for an account.
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PROSPECTINGSOLUTIONS
You ONLY target ACTIVE TRADERS
Cross-device, cross-platform ads
Pay for impressions
Personal Campaign Manager
Programmatic buying technology
Granular reporting
MARKETZ7
MORE ABOUT
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CONTACT US
WWW.7MARKETZ.COM
YOUR INTERNATIONAL MARKETING PARTNER
YAGUB RAHIMOVSTRATEGY DIRECTOR
MARYNA BURUSHKINAMARKETING CONSULTANT
QUYEN NONGPROJECT MANAGER
MARKETZ7