For Financial Institutions, Mobile Banking Is a Modern-Day Must

By Julio Herrera Velutini

Introduction

Julio M. Herrera Velutini currently serves as the chairman of an international bank with offices in Puerto Rico and Florida. Over the course of his career, Julio Herrera Velutini has successfully navigated trends in the financial industry, including the introduction of mobile banking.

Mobile Banking

Mobile banking is an increasingly popular financial tool, and recent studies indicate that banks can use mobile services to retain current customers and gain new ones. According to a Google study, 40% of mobile users will change banks if their current bank is not mobile-friendly. Financial institutions can retain consumer loyalty by offering preferred services such as mobile deposits, bill pay options, and electronic funds transfer.

Conclusion

Mobile banking is an increasingly popular financial tool, and recent studies indicate that banks can use mobile services to retain current customers and gain new ones. According to a Google study, 40% of mobile users will change banks if their current bank is not mobile-friendly. Financial institutions can retain consumer loyalty by offering preferred services such as mobile deposits, bill pay options, and electronic funds transfer.