“Food for Thought” Finnebrogue Innovation Overview

3rd November 2010

“To be the Premium Craft producer of Choice for our

customers through our approach to people, innovation

and excellence.”

FINNEBROGUE MISSION

PRODUCTS

TURNOVER & PROFIT£4.0M

£4.5M

£8.1M

SHARE OF TURNOVER£4.0M

£4.5M

£8.1M

£4.0M

£4.5M

£8.9M

FINNEBROUGE VALUES

PEOPLE

• People Power

• Valued Staff

• Customers with Shared Passion

• Sphere of Influence

INNOVATION

• Be Different

• Know the Market

• Live It Everyday

• Knowledge = Power

• 2001– “Oisin” Venison farming standard

• 2004– UK First preservative free sausages

• 2009– Finnebrogue Sausage Craft– 100% Gluten free top tier range

• 2010– Melting Middle Stuffing Balls

INNOVATION MILESTONES

EXCELLENCE

• Delivering Innovation Every day

• Be the BEST!

• Setting the Bar High

• Invest in the Future

What’s in a name....

• Healthy Alternative• Gluten Free• Emotional Wellbeing

• Eco Friendly• Animal Welfare• Sustainability

• Shared Benefit• Product centred• Charity element

...FUN FOOD THATS GOOD FOR YOU AND GOOD FOR OTHERS TOO...