fonts, images, licenses and intellectual property law

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FONTS: LICENSING & INTELLECTUAL PROPERTY LAW Frank J. Martinez, Esq. THE MARTINEZ GROUP PLLC

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Page 1: Fonts, Images, Licenses and Intellectual Property Law

FONTS:LICENSING &

INTELLECTUAL PROPERTY LAW

Frank J. Martinez, Esq.

THE MARTINEZ GROUP PLLC

Page 2: Fonts, Images, Licenses and Intellectual Property Law

COPYRIGHTAcceptable Subject Matter(1) Literary works (includes Font Software);(2) musical works, including any accompanying words;(3) dramatic works, including any accompanying music;(4) pantomimes and choreographic works;(5) pictorial, graphic, and sculptural works;(6) motion pictures and other audiovisual works;(7) sound recordings; and(8) architectural works.

Page 3: Fonts, Images, Licenses and Intellectual Property Law

COPYRIGHTAcceptable Subject Matter

LITERARY WORKS

BOOKSPOETRYPLAYSSHORT STORIESCOMPUTER CODE

Page 4: Fonts, Images, Licenses and Intellectual Property Law

COPYRIGHTAcceptable Subject Matter

musical works, includingany accompanying words

Orchestral WorksOperaMusical PlaysModern Songs

Page 5: Fonts, Images, Licenses and Intellectual Property Law

COPYRIGHTAcceptable Subject Matterpantomimes choreographic works

DanceChoreographyDance Notation

Page 6: Fonts, Images, Licenses and Intellectual Property Law

COPYRIGHTAcceptable Subject Matter

pictorial, graphic, Sculptural works

GraphicsPaintingSculpture

Page 7: Fonts, Images, Licenses and Intellectual Property Law

COPYRIGHTAcceptable Subject Matter

motion pictures and audiovisual works

MoviesTelevision Showsand others

Page 8: Fonts, Images, Licenses and Intellectual Property Law

COPYRIGHTAcceptable Subject Matter

sound recordings

Recordsvinyldigital

Page 9: Fonts, Images, Licenses and Intellectual Property Law

COPYRIGHT

Acceptable Subject Matter

architectural works

Page 10: Fonts, Images, Licenses and Intellectual Property Law

COPYRIGHTAcceptable Subject Matter – Again!

LITERARY WORKS

BOOKSPOETRYPLAYSSHORT STORIESCOMPUTER CODE

Fonts are Software!

Page 11: Fonts, Images, Licenses and Intellectual Property Law

Design: Julian Hansen

Presenter
Presentation Notes
Designer: Julian Hansen
Page 12: Fonts, Images, Licenses and Intellectual Property Law

making a font decision is a

DESIGN DECISION

not a legal decision

Page 13: Fonts, Images, Licenses and Intellectual Property Law

TYPE DESIGN font formats and the use of type has

evolved

Page 14: Fonts, Images, Licenses and Intellectual Property Law

DIGITAL IS THE RULE.

ALL FONTS ARE SOFTWARE

Page 15: Fonts, Images, Licenses and Intellectual Property Law

digital fonts mean

NEW DESIGN OPPORTUNITIES

EMBEDDING

FLASH TYPEANIMATION

WEBFONTS

Page 16: Fonts, Images, Licenses and Intellectual Property Law

MOBILESMART PHONES

TABLET DEVICES

Page 17: Fonts, Images, Licenses and Intellectual Property Law

E-READERS

Page 18: Fonts, Images, Licenses and Intellectual Property Law

IS MY USEALLOWED?

Page 19: Fonts, Images, Licenses and Intellectual Property Law

the End User License Agreement

READ

(EULA)

Page 20: Fonts, Images, Licenses and Intellectual Property Law

(hint: it’s a contract)

EULA?

SO, WHAT IS THE

Page 21: Fonts, Images, Licenses and Intellectual Property Law

yes, but not

THAT KIND

of contract.

Page 22: Fonts, Images, Licenses and Intellectual Property Law

ask yourMANAGERor theFOUNDRY

don’t be surprised with …

Page 23: Fonts, Images, Licenses and Intellectual Property Law

THE CYCLE OF MISERY

Page 24: Fonts, Images, Licenses and Intellectual Property Law

A LAWSUIT

oh, sh!#t.

Page 25: Fonts, Images, Licenses and Intellectual Property Law

Okay, how do I do that?

FOR YOU

MAKE THE EULA WORK

Page 26: Fonts, Images, Licenses and Intellectual Property Law

MAKE THE EULA WORK FOR YOU.

STEP 1: KNOW YOUR NEEDSTEP 2: INVESTIGATE OPTIONS

STEP 3: TECHNOLOGY CHANGED EVERYTHING

STEP 4: BUY THE LICENSE YOU NEED

Page 27: Fonts, Images, Licenses and Intellectual Property Law

How many workstations?

Do I need webfonts?

Do I need to distribute to outside designers?

Do I need to distribute to the client?

Do I have more than one physical office?

Should my client purchase the l icense?

KNOW YOUR NEEDSTEP ONE

Page 28: Fonts, Images, Licenses and Intellectual Property Law

Does the font have a design analog?

Where are the other choices?

Not every l icense option is posted.

Will my needs change over time?

INVESTIGATE OPTIONS

STEP TWO

Page 29: Fonts, Images, Licenses and Intellectual Property Law

Fonts are vir tual

Fonts never sleep

User habits drive uses

User habits drive needs

TECHNOLOGY CHANGED

EVERYTHING

STEP THREE

Page 30: Fonts, Images, Licenses and Intellectual Property Law

Posted l icense options address common needs

A license is a contract

Contracts are cooking—season to taste

Is your need l imited by types of uses or time?

Is your use solely for “pitching”?

Who really needs the l icense?

BUY THE LICENSE YOU NEED

STEP FOUR

Page 31: Fonts, Images, Licenses and Intellectual Property Law

Develop software use guidelines

Publish the guidelines

Make them a part of the employee handbook

Conduct a survey of workstations

Is software stored on servers?

BE PROACTIVE

Page 32: Fonts, Images, Licenses and Intellectual Property Law

UNLICENSEDSOFTWARE?

WHAT DO I DO IF I FIND

Page 33: Fonts, Images, Licenses and Intellectual Property Law

MANAGER

SEEK THE ADVICE OF YOUR

or

IN-HOUSECOUNSEL