font type (and s i z e ) matters …especially for ‘distance’ viewing
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Lecture 05a. TECHNICAL COMMUNICATONS Spring 2014 - Althoff. Font Type (and S i z e ) Matters …especially for ‘distance’ viewing. Serif vs. non-serif (aka…sans serif). “Visual” Type. Computer Screen / Projection (think PowerPoint slides, then Internet browsing) - PowerPoint PPT PresentationTRANSCRIPT
Font Type (and Size) Matters…especially for ‘distance’ viewing
Serif vs. non-serif (aka…sans serif)
TECHNICAL COMMUNICATONS Spring 2016 - Althoff
Lecture 05a
“Visual” Type• Computer Screen / Projection (think
PowerPoint slides, then Internet browsing)
• Print (think handouts, exams, lab sheets, etc.)
• Media (think TV)
• Drive-bys (think street, business signs / signage, billboards)
Some background• “sans” is French for “_____________”• Can think of “extra” extensions as “_______” in
the serif font group….or as “__________” Ex. Rio Grande
• Times New Roman was designed for use in newspaper printing presses in 1932 and is not ideal for use in a modern printed book. It is also a very common font and can make a book appear amateurish—many “experts” strongly suggest selecting another serif font book type print.
Some more background….• ____________ are not easily readable on
computer monitors….the “little lines” may “flicker” more (although this is getting better with the improvement in monitor quality)
• Size matters….too…but that’s another day (although will offer: ___________ than 24 pt font is probably doing your audience/ students/colleagues a disservice)…suggest you at least go with 28 pt.
“Visual” Type• ________________________ - (think
PowerPoint slides, then Internet browsing)
Go with non-serif (sans-serif fonts)(except maybe scientific names)
Arial Franklin Gothic Calibri Trebuchet Comic Sans Tahoma
“Visual” Type
• ______ (think handouts, exams, lab sheets, etc.)
Go with serif Times New Roman Georgia Century Garamond Etc.
or san-serif Arial, Franklin Gothic, Calibri, Trebuchet, Comic Sans, Tahoma
“Visual” Type
• Drive-bys (think street, business signs / signage, billboards – bulletin board “stuff”)
Best use non-serif—especially for titles, headings, subheadings
But, if expect “close-up” reading…._________
FONTTYPE & SIZE
MATTER
Font Summary – PowerPoint Slides
• ______ serif fonts--unless for scientific/binomial names)
• ______ too small of font-- < 24 pt. is too small
• __________—do not switch (often…especially on the same slide) font types