FLOWTOWNATIM UKOH

What is Flowtown

• Flowtown is a social media marketing tool that helps businesses engage with customers.

• Started in July 2009 by Ethan Bloch, Dan Martell, David John, Andrew Ng, Assaf Arkin

What is Flowtown

• Flowtown is a data mining tool that searches all social networks for information for businesses about their customers.

What does Flowtown do?

• Using email addresses it scans all social networks to find your customers. It also allows the company add these customers to their personal social media accounts.

What does Flowtown do?

• It also determines who is an influencer in your database

• An influencer is someone who is most likely to make your information viral

Social Networks

• Flowtown mines data in the following social networks

• Facebook

• Twitter

• Linkedin

• Flickr

• MySpace

• Stumbleupon

The Flowtown Experience

• First it helps you get to know your customer by finding out what networks they belong to.

The Flowtown Experience

• Secondly, Figure out who your big influencers are ; Those that would get your brand noticed.

The Flowtown Experience

• Thirdly, Flowtown provides exact reports on the status of your database on these social networks.

The Flowtown Experience

• Fourthly, Flowtown allows you send invitations to your potential customers to add them on these social newtworks

The Flowtown Experience

• Lastly, Flowtown could be integrated with your company’s current CRM system.

Conclusion

• Flowtown is a great data mining tool that every company interested in marketing should purchase.

Questions

Time’s Up!

• About your speaker:– Name: Atim Ukoh– Email: a.ukoh@utoronto.ca– Social Media: @atimukoh– Quick bio: 4th Year DEM Student

www.flowtown.com