Flex Frame: Autoplay VideoA Video Flex Frame format that give readers an automated video experience, amplifying brand messages with powerful stories and product introductions.

PRODUCT DETAILS

Platform: Desktop and MobilePage Support: ROSCreative Dimensions Desktop: Responsive width (768px-1605px), 270px fixed heightCreative Dimensions Mobile: Responsive width (320px-414px), 380px fixed heightCreative Type: Responsive HTML5 creative, built by NYT, powered by SizmekUser Experience: The video will be muted when played without user initiation. When the ad is 50% or more out of view while the video is playing, the advertiser's logo will appear and the video will pause. The video will have pause/play and mute/unmute controls from the start of video play. The video file for auto play MUST be downloaded as part of the subload.

CLIENT SUPPLIED ASSETS

1 Logo (transparent .png); maximum width 145px, maximum height 50px1 Headline Message max characters: 301 Descriptor Message (optional) max characters: 351 CTA Message max characters: 151 Click-through URL(Optional) Third Party Tracking: Impressions + Clicks (up to 2 trackers accepted for each)

Mobile: ● Cover Image (.jpg or .png) free of text, logo, or branding: 828 x 760px

Image will crop to center for smaller screens to a min of 640 x 760px. Focal point of image must be at the center

● Video (.mp4, free of text, logo or branding): min :10 – max :30Full-bleed size: 828x828, Letterbox size: 16:9 Anamorphic: 2.35:1

Desktop 16:9: ● Cover Image (.jpg or .png) free of text, logo, or branding: 960 x 270px and 480 x 270,

on most screen sizes the image will be cropped to the center at 480 x 270px.*480 x 270 image must be focal point.

● Right Side Image (.jpg or .png) free of text, logo, or branding: 600 x 270px, Image will crop to center for smaller screens to a min of 275 x 270px. Focal point of image must be at the center

● Video: (.mp4, free of text, logo or branding): min :10 – max :30Aspect ratio: 16:9. Video Size: 480x270px. File Size: 10MB max

TECHNICAL SPECIFICATIONS

Max File Size: 200kb initial + 300kb subloadNo expansionsNo video looping White ads must have 1px legible border (#ccc recommended)Video autoplays with no sound.

Last updated: July 29, 2019. Questions? Contact richmedia@nytimes.com.

Desktop and Mobile Rendering

Desktop Anamorphic Widescreen: ● Cover Image (.jpg or .png) free of text, logo, or branding: 1100 x 270px, 635 x 270px and 480 x 270,

on most screen sizes the image will be cropped to the center at 480 x 270px*480 x 270 image must be focal point.

● Right Side Image (.jpg or .png) free of text, logo, or branding: 510 x 270px, Image will crop to center for smaller screens to a min of 355 x 270px. Focal point of image must be at the center

● Video: (.mp4, free of text, logo or branding): min :10 – max :30Video Size: 635x270px, File Size: 10MB max

** NYT may optimize video asset to adhere to technical specs.

Flex Frame: Autoplay Video Desktop | 16:9Examples of various creative details that impact responsiveness and treatment when responding.

Client Provided Cover Image Size: 960 x 270px

Cover Image (Left Side ) Safe Area: 480 x 270px

Client Provided Right Side Image Size: 600 x 270px Right Side Image Safe Area: 275 x 270px

Last updated: July 29, 2019. Questions? Contact richmedia@nytimes.com.

1605 x 270px

1350 x 270px

1070 x 270px

960 x 270px

Desktop Demo Link

Breakpoint Widths: 1605px, 1280px, 1100px, 960pxHeight: Fixed at 270, responsive

Flex Frame: Autoplay Video Desktop Anamorphic WidescreenExamples of various creative details that impact responsiveness and treatment when responding.

Breakpoint Widths: 1605px, 1280px, 1100px, 960pxHeight: Fixed at 270, responsive

Client Provided Cover Image Size: 1100 x 270px

Cover Image (Left Side ) Safe Area: 635 x 270px

Client Provided Right Side Image Size: 510 x 270px Right Side Image Safe Area: 355 x 270px

Last updated: July 29, 2019. Questions? Contact richmedia@nytimes.com.

Desktop Demo Link

1605 x 270px

1350 x 270px

1070 x 270px

960 x 270px

Flex Frame: Autoplay Video Mobile Aspect Ratio Examples of various creative details that impact responsiveness and treatment when responding.

Widths: 414px, 375px, 320pxHeight: Fixed at 380, not responsive

Mobile Flex Frame Demo (*must view on a mobile device)

Creative Safe Areas

Client Provided Image Size: 828 x 760px

Safe Area: 640 x 760px (Crop size for smaller screens.)

Safe Area for Text and Logo

Last updated: July 29, 2019. Questions? Contact richmedia@nytimes.com.