Five StrategiesTo Accelerate the Transformation to a Green

Economy

By Stacy Noland

UW Tacoma, MLS Program Tacoma, Washington

Tuesday, August 10, 2010

Reflection

R We Rdy?

The planet is getting hot…

…time is of the essence…

There is new and stronger evidence that most of the warming observed over the past 50 years is attributableto human activity.

Source: Intergovernmental Panel on Climate Change

…our addictions…

…are killing US!

…our economy….

…and our competitiveness!

“The United States could fall behind China and other countries in clean energy technology unless Congress passes energy legislation.”- US Commerce Secretary Gary Locke, May 22, 2010

Stop the Madness

About Moontown FDN

Mission

To Help People

Protect the Planet

Pursue Social &

Economic Prosperity.

BOP Approach

The Bottom of the Pyramid Approach presents us with a unique framework with which we can use market economics to address the challenge of urban poverty without having to renege the core principles of market economics. The BOP approaches are not social solutions to the problem of urban poverty; to the contrary they are economic solutions. The approaches postulate the creation of structured and efficient markets at the bottom of the economic pyramid. They also present the opportunity of partnering with non conventional economic sectors with the aim of tapping into the creative and innovative technologies and ideas that are mushrooming among BOP. - Dr. CK Prahalad entrepreneurs.

Youth Ecopreneurship & Sustainability

Building Science

Transportation

Solar

Wind

Bio Energy

Green Career IntroductionTeens 11th & 12th Grades

Problems Solutions

AcademicAchievement Gap

Unprecedented Environmental Challenges (e.g. Climate Change)

InnovativeProblem SolvingTechniques

Real World Learning Opportunities

Youth Ecopreneurship & Sustainability

K-12 Sustainable Design Project

Higher Education(2- and 4-year)

Community Partners (Industry/Business,

Agencies, non profit and community groups)

Career/Tech

Arts

Language Arts

Health/Fitness

Science

Math

Social Studies

Engagement and Achievement for

All Students

Design Sustainable Solutions to Real-World Problems

Alternative Assessment of

Student Learning

Systems for Sustainable Design1. Buildings2. Gardens3. Agriculture/Food 4. Forests5. Homes6. Schools7. Energy Production8. Water Management9. Waste10. Transportation11. Products12. Governance

Interdisciplinary Standards-based Learning

Youth Ecopreneurship & Sustainability

SWITCH Project

Green Career Readiness Young Adults (18-26 yrs.)

Video

5 Steps to Accelerate the Transformation to a

Green Economy for All

5 Steps to Accelerate the Green Economy for All

• Activate

Educate Advocate Collaborate Communicate Activate

A Multi-Pronged Approach

1 2 3 4 5

Acceleration Thru Education

• CommunicateA

B

C

Acceleration Thru Education

Clean & Renewable Energy

Solid Waste & Hazardous Waste Management

Agriculture, Fishery & Wildlife Management

Land & Water Conservation

Air & Water Quality Management

Transportation Design & Management

Sustainable Architecture & Green Building Design

Acceleration Thru Advocacy Federal

Regional

StateCounty

Municipal

Policies

Codes

Regulations

SubsidiesPrograms

You are either part of the problem OR part of the solution.

Acceleration Thru Collaboration

Green Economy

Education

Private

Public

NGO

Community

Labor

Spiritual

Crowdsourcing new ideas & solutions

Acceleration Thru Communication

Acceleration Thru Action

Accountability – reduce, reuse, recycle

Vote – the buggers out of office

Boycott – the evil doers

Invest – in sustainable programs

Protest – in a civil way

Call – your elected officials

Conclusion

Challenges• People (Habits)• Policies (Codes/Climate)• Profitability (Ill-liquidity)• Positioning (Herd mentality)• Promote Lifelong Learning• Partnerships (Mash-ups)

Opportunities• Thought leadership• Innovation• Investment• Inclusion• Reducing GHG• Partnerships

Huntsville, AL (aka Rocket City)

Hope, Optimism &

Belief in Possibilities…

Anything is Possible

Property President

Thank you

Strategy without tactics is the slowest route to victory.Tactics without strategy is the noise before defeat.

- Sun Tzu, Chinese General, Circa 500 B.C.