fiscal rates & schedules · 2020. 12. 7. · rates and schedules 2021 print * these advertising...
TRANSCRIPT
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FISCAL RATES & SCHEDULES
2021/22
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FISCAL RATES & SCHEDULES
2021/22
WEE
KLY
MA
GA
ZIN
ES
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PRINTRATES AND SCHEDULES 2021
* These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle.* Hierdie advertensietariewe geld vanaf 1 Januarie 2021 en vervang alle vorige weergawes van enige tariewe en/of tariefkaarte wat Media24 Leefstyl vrygestel en/of gepubliseer het.
ADVERTISEMENT RATES• All advertising rates exclude VAT• Advertorial rates include standard production and photographic costs
INSERT RATES• All insert rates are for insertion costs only
STANDARD POSITIONS COMBINATION RATES LOOSE INSERTS rate excl vat per ‘000
BOUND IN rate excl vat per ‘000
FULL COLOUR PER INSERTION
ADVERTORIAL PER INSERTION
FULL COLOUR PER INSERTION
DPS R 203 145 R 219 645 DPS R 190 975 SINGLE PAGE R 550 SINGLE PAGE R 665
FULL PAGE R 101 565 R 109 825 FULL PAGE R 95 485 4 PAGES R 755 4 PAGES R 910
1/2 PAGE R 66 035 ADVERTORIAL FULL PAGE R 103 730 6 - 8 PAGES R 895 6 - 8 PAGES R 1 0751/4 PAGE R 40 635 1/2 PAGE R 62 065 12 PAGES R 1 000 12 PAGES R 1 240
2 COLUMNS R 81 260 1/4 PAGE R 38 205 16 - 20 PAGES R 1 135 16 - 20 PAGES R 1 365
2/3 x 3 COLUMNS R 81 260 2 COLUMNS R 76 405 24 PAGES R 1 295 SUBSCRIBERS subject to postage where applicable R 3 2201 COLUMNS R 40 635 2/3 x 3 COLUMNS R 76 405 32 PAGES R 1 5251/3 x 3 COLUMNS R 40 635 1 COLUMNS R 38 205 48 PAGES R 1 825
1/3 x 3 COLUMNS R 38 205 52 PAGES R 1 990
GUARANTEED POSITIONS BUYER’S GUIDE ACTION RATES
INSIDE FRONT COVER R 116 830 HEIGHT X WIDTH *CARRYING FEE R 550
INSIDE BACK COVER R 111 730 1/3 x 1 (80 x 60 mm) R 6 590 MACHINE/HAND INSERTION (random) R 370
OUTSIDE BACK COVER R 126 970 1/3 x 2 (80 x 125 mm) R 13 195 MACHINE/HAND INSERTION (specific page) R 490FIRST DPS R 223 450 1/3 x 3 (80 x 190 mm) R 19 780 *PASTE/GLUE-ON (specific page) R 1 160SECOND DPS R 223 450 2/3 x 1 (165 x 60 mm) R 13 195 BAGGING (contribution) R 320THIRD DPS R 223 450 2/3 x 2 (165 x 125 mm) R 28 440 BAGGING (with hand insertion) R 1 170ANY GUARANTEED FULL PAGE R 111 730 2/3 x 3 (165 x 190 mm) R 46 210 * Carrying fee must be added to glueing/bagging costs
1 COLUMN (250 x 60 mm) R 19 780COMBINATION RATES 2 COLUMNS (250 x 125 mm) R 46 210HUISGENOOT, YOU R 158 715 1/2 PAGE ON FRONT PAGE (127 x 190 mm) R 46 210
TO ADVERTISE
Please contact Elodie BooyensEmail: [email protected] Call: 083 657 9000
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RATES AND SCHEDULES 2021 DIGITAL
INSTAGRAM
47 648
YOUTUBE
21 500
PINTEREST
4 830
Source: GOOGLE ANALYTICS (OCT 2020)
WW
W.H
UISG
ENOO
T.COM
NEWSLETTER SUBS
39 145
FACEBOOK
495 081
TWITTER
135 038
UNIQUE BROWSERS
841 075
DIGITAL FOOTPRINT
1 584 317
BRANDED CONTENT PACKAGE
Digitorial 1
Boosted Facebook post 1
Sponsored Tweet 1
Newsletter sponsored blurb 1
Banner adverts - 100% Share of voice (Static or rich media) 1
Total cost R 49 825
CONTENT MARKETING PACKAGES
Display Display advert on editorial newsletter (1 banner) R0.25/ mailerPartnership Mailer Bespoke client newsletter (Max 60 000 mailers) R0.75/ mailer
EMAIL MARKETING
All rates excl VAT. These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle. *POA = Price on Application.
**Banner rates are quoted as CPM
WEB BANNERSLeaderboard 728x90 R345**
Half page 300x600 R450**
Medium Rectangle 300x250 R380**
PROGRAMMATICLeaderboard 728x90 POA*
Medium Rectangle 300x250 POA*
Half Page 300x600 POA*
TAKEOVER Homepage (web and mobile)1440x900 (background branding),
728x90, 300x600, 300x250 (web), 300x50, 320x50, 300x250
(mobile)
POA*
VIDEO Pre- & Post Rolls 536x400, 10” POA*
EMAIL Newsletter Display Banner x 1 1200x500 R0,25 per mailer
MOBILE WEB BANNERSBanner 300x50, 320x50 R125**
Medium Rectangle 300x250 R380**
DISPLAY ADVERTISING
PACKAGES BASIC PREMIUM SUPER
1 Video R15 000 R30 000 R45 0003 Videos R30 000 R60 000 R90 0005 Videos R60 000 R120 000 R180 000
10 Videos R120 000 R240 000 R360 000
VIDEO
Refer to the POP! Rate Card for more information on the breakdown of the video packages.Timeline: Minimum of 2-3 weeks depending on the complexity and availability of resources.• 1 week to conceptualise the video content• 1 to 2 weeks to shoot & edit videos – excludes client approval. Maximum of 2 changes from client.All videos on Huisgenoot must be Afrikaans. Rates are excl. VAT.
TO ADVERTISE
Please contact Elodie BooyensEmail: [email protected] Call: 083 657 9000
-
DIGITALDISPLAY ADVERTISING & SPECIFICATIONS
1
2
3
4
Leaderboard 728x90 (39KB) Medium Rectangle 300x250 (39KB)
1
2
3
4 4
Content Marketing Display Options
Half Page 300x600 (39KB) Background branding 1440x900 (100KB)
5
6
Mobile WebBanner320x50 / 300x50 (9KB)
Mobile WebMedium rectangle300x250 (9KB)
HG banner300x250 (39KB)
7
6
5
7
Facebook blurb • Max 30 words• Custom call to action motivating readers to click on the link• Please provide us with the Facebook handle we should tag, along with the correct and relevant hashtag Feature image • 1200 (w) x 627 pixels (h)• If it is for an Afrikaans brand, copy on the image should be in Afrikaans• Max 1 small logo on image – no text on image • If it is a boosted post please make sure that the text on the image is no more than 20% Please use the following link to test this: https://www.facebook.com/ads/tools/text_overlay• Please make sure that the copy is in line with Facebook’s advertising guidelines. To review their guidelines click here: https://www.facebook.com/policies/ads/• Link to the client’s Facebook page Heading • Name of the article Introduction • Max 20-50 words (please note editorial discretion will be applied)
DIGITORIAL
Headline • Max 7 words Feature image • 600 (w) x 450 (h) pixels• Max 1 small logo on image – no text or graphics on image • Other images: as per above size• If it is for an Afrikaans brand, copy on the image should be in Afrikaans
Introduction • Max 30 words Body text • Max 200-500 words• If product-related provide clear specifications• Please include video embed links to any YouTube pages / channels and to client’s website (correct links)• Copy supplied will be rewritten in our tone – editorial discretion applies
TWITTERTwitter blurb • Tweet • Max 12 words (140 characters)• Links to digitorial or website via a shortened link• Tag client’s Twitter handle and relevant hashtag (please supply)
Feature image • If it is for an Afrikaans brand, copy on the image should be in Afrikaans• Will use the main / feature image from Facebook• Max 1 small logo on image. No text on the image itself • Please make sure that the copy is in line with Twitter’s advertising guidelines • To review their guidelines click here: https://support.twitter.com/articles/20169693
NEWSLETTER BLURB
Text • Max 20 words • Links to digitorial or website via button
Feature image • 600 (w) x 450 pixels (h)• Will use the main / feature image from the digitorial if applicable or not otherwise arranged• Max 1 small logo on image. No text on the image itself
FACEBOOK
INSTAGRAM
• As per editorial discretion
-
PRINTRATES AND SCHEDULES 2021
ADVERTISEMENT RATES• All advertising rates exclude VAT• Advertorial rates include standard production and photographic costs
INSERT RATES• All insert rates are for insertion costs only
STANDARD POSITIONS COMBINATION RATES LOOSE INSERTS rate excl vat per ‘000
BOUND IN rate excl vat per ‘000
FULL COLOUR PER INSERTION
ADVERTORIAL PER INSERTION
FULL COLOUR PER INSERTION
DPS R 134 510 R 149 305 DPS R 126 430 SINGLE PAGE R 550 SINGLE PAGE R 665
FULL PAGE R 67 265 R 75 500 FULL PAGE R 63 230 4 PAGES R 755 4 PAGES R 910
1/2 PAGE R 43 725 ADVERTORIAL FULL PAGE R 71 460 6 - 8 PAGES R 895 6 - 8 PAGES R 1 0751/4 PAGE R 26 890 1/2 PAGE R 25 275 12 PAGES R 1 000 12 PAGES R 1 240
2 COLUMNS R 53 800 1/4 PAGE R 25 275 16 - 20 PAGES R 1 135 16 - 20 PAGES R 1 365
2/3 x 3 COLUMNS R 53 800 2 COLUMNS R 50 585 24 PAGES R 1 295 SUBSCRIBERS subject to postage where applicable R 3 2201 COLUMNS R 26 890 2/3 x 3 COLUMNS R 50 585 32 PAGES R 1 5251/3 x 3 COLUMNS R 26 890 1 COLUMNS R 25 275 48 PAGES R 1 825
1/3 x 3 COLUMNS R 25 275 52 PAGES R 1 990
GUARANTEED POSITIONS BUYER’S GUIDE ACTION RATES
INSIDE FRONT COVER R 77 355 Height x Width *CARRYING FEE R 550
INSIDE BACK COVER R 73 955 1/3 x 1 (80 x 60 mm) R 4 945 MACHINE/HAND INSERTION (random) R 370
OUTSIDE BACK COVER R 84 060 1/3 x 2 (80 x 125 mm) R 9 835 MACHINE/HAND INSERTION (specific page) R 490FIRST DPS R 147 945 1/3 x 3 (80 x 190 mm) R 14 765 *PASTE/GLUE-ON (specific page) R 1 160SECOND DPS R 147 945 2/3 x 1 (165 x 60 mm) R 9 835 BAGGING (contribution) R 320THIRD DPS R 147 945 2/3 x 2 (165 x 125 mm) R 18 825 BAGGING (with hand insertion) R 1 170ANY GUARANTEED FULL PAGE R 73 955 2/3 x 3 (165 x 190 mm) R 30 625 * Carrying fee must be added to glueing/bagging costs
1 COLUMN (250 x 60 mm) R 14 765COMBINATION RATES 2 COLUMNS (250 x 125 mm) R 30 625HUISGENOOT, YOU R 158 715 1/2 PAGE ON FRONT PAGE (127 x 190 mm) R 30 625
* These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle.* Hierdie advertensietariewe geld vanaf 1 Januarie 2021 en vervang alle vorige weergawes van enige tariewe en/of tariefkaarte wat Media24 Leefstyl vrygestel en/of gepubliseer het.
TO ADVERTISE
Please contact Elodie BooyensEmail: [email protected] Call: 083 657 9000
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RATES AND SCHEDULES 2021 DIGITAL
INSTAGRAM
19 814
YOUTUBE
11 300
PINTEREST
575
WW
W.YO
U.CO.ZA
NEWSLETTER SUBS
14 331
FACEBOOK
234 351
TWITTER
144 280
UNIQUE BROWSERS
818 741
DIGITAL FOOTPRINT
1 243 392
Source: GOOGLE ANALYTICS (OCT 2020)
BRANDED CONTENT PACKAGE
Digitorial 1
Boosted Facebook post 1
Sponsored Tweet 1
Newsletter sponsored blurb 1
Banner adverts - 100% Share of voice (Static or rich media) 1
Total cost R 45 205
CONTENT MARKETING PACKAGES
Display Display advert on editorial newsletter (1 banner) R0.25/ mailerPartnership Mailer Bespoke client newsletter (Max 60 000 mailers) R0.75/ mailer
EMAIL MARKETING
All rates excl VAT. These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle. *POA = Price on Application.
**Banner rates are quoted as CPM
WEB BANNERSLeaderboard 728x90 R345**
Half page 300x600 R450**
Medium Rectangle 300x250 R380**
PROGRAMMATICLeaderboard 728x90 POA*
Medium Rectangle 300x250 POA*
Half Page 300x600 POA*
TAKEOVER Homepage (web and mobile)1440x900 (background branding),
728x90, 300x600, 300x250 (web), 300x50, 320x50, 300x250
(mobile)
POA*
VIDEO Pre- & Post Rolls 536x400, 10” POA*
EMAIL Newsletter Display Banner x 1 1200x500 R0,25 per mailer
MOBILE WEB BANNERSBanner 300x50, 320x50 R125**
Medium Rectangle 300x250 R380**
DISPLAY ADVERTISING
PACKAGES BASIC PREMIUM SUPER
1 Video R15 000 R30 000 R45 0003 Videos R30 000 R60 000 R90 0005 Videos R60 000 R120 000 R180 000
10 Videos R120 000 R240 000 R360 000
VIDEO
Refer to the POP! Rate Card for more information on the breakdown of the video packages.Timeline: Minimum of 2-3 weeks depending on the complexity and availability of resources.• 1 week to conceptualise the video content• 1 to 2 weeks to shoot & edit videos – excludes client approval. Maximum of 2 changes from client.Rates are excl. VAT.
TO ADVERTISE
Please contact Elodie BooyensEmail: [email protected] Call: 083 657 9000
-
DIGITALDISPLAY ADVERTISING & SPECIFICATIONS
7
5
6
Mobile WebBanner320x50 / 300x50 (9KB)
Mobile WebMedium rectangle300x250 (9KB)
Newsletter Banner1200x500 (39KB)
7
5
6
1
2
3
4
Leaderboard 728x90 (39KB) Medium Rectangle 300x250 (39KB)
2
3
4 4
Content Marketing Display Options
Half Page 300x600 (39KB) Background branding 1440x900 (100KB)
Facebook blurb • Max 30 words• Custom call to action motivating readers to click on the link• Please provide us with the Facebook handle we should tag, along with the correct and relevant hashtag Feature image • 1200 (w) x 627 pixels (h)• If it is for an Afrikaans brand, copy on the image should be in Afrikaans• Max 1 small logo on image – no text on image • If it is a boosted post please make sure that the text on the image is no more than 20% Please use the following link to test this: https://www.facebook.com/ads/tools/text_overlay• Please make sure that the copy is in line with Facebook’s advertising guidelines. To review their guidelines click here: https://www.facebook.com/policies/ads/• Link to the client’s Facebook page Heading • Name of the article Introduction • Max 20-50 words (please note editorial discretion will be applied)
DIGITORIAL
Headline • Max 7 words Feature image • 600 (w) x 450 (h) pixels• Max 1 small logo on image – no text or graphics on image • Other images: as per above size• If it is for an Afrikaans brand, copy on the image should be in Afrikaans
Introduction • Max 30 words Body text • Max 200-500 words• If product-related provide clear specifications• Please include video embed links to any YouTube pages / channels and to client’s website (correct links)• Copy supplied will be rewritten in our tone – editorial discretion applies
TWITTERTwitter blurb • Tweet • Max 12 words (140 characters)• Links to digitorial or website via a shortened link• Tag client’s Twitter handle and relevant hashtag (please supply)
Feature image • If it is for an Afrikaans brand, copy on the image should be in Afrikaans• Will use the main / feature image from Facebook• Max 1 small logo on image. No text on the image itself • Please make sure that the copy is in line with Twitter’s advertising guidelines • To review their guidelines click here: https://support.twitter.com/articles/20169693
NEWSLETTER BLURB
Text • Max 20 words • Links to digitorial or website via button
Feature image • 600 (w) x 450 pixels (h)• Will use the main / feature image from the digitorial if applicable or not otherwise arranged• Max 1 small logo on image. No text on the image itself
FACEBOOK
INSTAGRAM
• As per editorial discretion
-
PRINTRATES AND SCHEDULES 2021
*Distribution of H & Y commences on a Friday in the following areas only:· Gauteng CBD including Pretoria, Johannesburg, Roodepoort, Vereeniging and Benoni· Cape PeninsulaDistribution in all other areas from Mondays onward
ADVERTISEMENTS
SIZE TYPE (MM)HEIGHT X WIDTH
TRIM (MM)HEIGHT X WIDTH
BLEED (MM)HEIGHT X WIDTH
DPS 258 X 380 275 X 420 285 X 430
FULL PAGE 258 X 190 275 X 210 285 X 220
HALF PAGE HORIZONTAL 127 X 190 136 X 210 146 X 220
HALF PAGE VERTICAL 258 X 92 275 X 105 285 X 115
2 COLUMNS 258 X 124 275 X 135 285 X 145
1 COLUMN 258 X 59 275 X 70 285 X 80
2/3 X 3 COLUMNS 170 X 190 180 X 210 190 X 220
1/3 X 3 COLUMNS 84 X 190 94 X 210 104 X 220
QUARTER PAGE 127 X 92 136 X 105 146 X 115
STITCHED-IN INSERTS
SIZE TYPE (MM)HEIGHT X WIDTH
TRIM (MM)HEIGHT X WIDTH
BLEED (MM)HEIGHT X WIDTH
DOUBLE PAGE SPREAD 258 X 380 275 X 420 285 X 430
FULL PAGE 258 X 190 275 X 210 285 X 220
HALF PAGE HORIZONTAL 127 X 190 136 X 210 146 X 220
HALF PAGE VERTICAL 258 X 92 275 X 105 285 X 115
2 COLUMNS 258 X 124 275 X 135 285 X 145
1 COLUMN 258 X 59 275 X 70 285 X 80
2/3 X 3 COLUMNS 170 X 190 180 X 210 190 X 220
1/3 X 3 COLUMNS 84 X 190 94 X 210 104 X 220
LOOSE SUPPLEMENTS
SIZE TYPE (MM)HEIGHT X WIDTH
TRIM (MM)HEIGHT X WIDTH
BLEED (MM)HEIGHT X WIDTH
SIZE TYPE (MM) TRIM (MM) BLEED (MM)
DPS 253 X 360 270 X 400 280 X 410
FULL PAGE 253 X 180 270 X 200 280 X 210
HALF PAGE HORIZONTAL 127 X 180 135 X 200 145 X 210
HALF PAGE VERTICAL 253 X 92 270 X 100 280 X 110
* These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle.* Hierdie advertensietariewe geld vanaf 1 Januarie 2021 en vervang alle vorige weergawes van enige tariewe en/of tariefkaarte wat Media24 Leefstyl vrygestel en/of gepubliseer het.
TO ADVERTISE
Please contact Elodie BooyensEmail: [email protected] Call: 083 657 9000
-
PRINTRATES AND SCHEDULES 2021
SCHEDULE
ISSUE DATE ON SALEBOOKING
& MATERIAL DEADLINE
ADVERTORIAL BOOKING DEADLINE
LATE SECTION MATERIAL DEADLINE
PRE-PRINTED INSERTS DEADLINE
08 Jul 21 02 Jul 21 07 Jun 21 03 May 21 25 Jun 21 21 Jun 21
15 Jul 21 09 Jul 21 14 Jun 21 10 May 21 02 Jul 21 28 Jun 21
22 Jul 21 16 Jul 21 21 Jun 21 17 May 21 09 Jul 21 05 Jul 21
29 Jul 21 23 Jul 21 28 Jun 21 24 May 21 16 Jul 21 12 Jul 21
05 Aug 21 30 Jul 21 05 Jul 21 31 May 21 23 Jul 21 19 Jul 21
12 Aug 21 06 Aug 21 12 Jul 21 07 Jun 21 30 Jul 21 26 Jul 21
19 Aug 21 13 Aug 21 19 Jul 21 14 Jun 21 06 Aug 21 02 Aug 21
26 Aug 21 20 Aug 21 26 Jul 21 21 Jun 21 13 Aug 21 06 Aug 21
02 Sep 21 27 Aug 21 02 Aug 21 28 Jun 21 20 Aug 21 16 Aug 21
09 Sep 21 03 Sep 21 10 Aug 21 05 Jul 21 27 Aug 21 23 Aug 21
16 Sep 21 10 Sep 21 16 Aug 21 12 Jul 21 03 Sep 21 30 Aug 21
23 Sep 21 17 Sep 21 23 Aug 21 19 Jul 21 10 Sep 21 06 Sep 21
30 Sep 21 23 Sep 21 30 Aug 21 26 Jul 21 16 Sep 21 10 Sep 21
07 Oct 21 01 Oct 21 06 Sep 21 02 Aug 21 24 Sep 21 20 Sep 21
14 Oct 21 08 Oct 21 13 Sep 21 10 Aug 21 01 Oct 21 27 Sep 21
21 Oct 21 15 Oct 21 20 Sep 21 16 Aug 21 08 Oct 21 04 Oct 21
28 Oct 21 22 Oct 21 27 Sep 21 23 Aug 21 15 Oct 21 11 Oct 21
04 Nov 21 29 Oct 21 04 Oct 21 30 Aug 21 22 Oct 21 18 Oct 21
11 Nov 21 05 Nov 21 11 Oct 21 06 Sep 21 29 Oct 21 25 Oct 21
18 Nov 21 12 Nov 21 18 Oct 21 13 Sep 21 05 Nov 21 01 Nov 21
25 Nov 21 19 Nov 21 25 Oct 21 20 Sep 21 12 Nov 21 08 Nov 21
02 Dec 21 25 Nov 21 01 Nov 21 27 Sep 21 18 Nov 21 12 Nov 21
09 Dec 21 03 Dec 21 08 Nov 21 04 Oct 21 26 Nov 21 22 Nov 21
16 Dec 21 10 Dec 21 15 Nov 21 11 Oct 21 03 Dec 21 29 Nov 21
30 Dec 21 24 Dec 21 29 Nov 21 25 Oct 21 17 Dec 21 13 Dec 21
SCHEDULE
ISSUE DATE ON SALEBOOKING
& MATERIAL DEADLINE
ADVERTORIAL BOOKING DEADLINE
LATE SECTION MATERIAL DEADLINE
PRE-PRINTED INSERTS DEADLINE
07 Jan 21 31 Dec 20 30 Nov 20 25 Oct 20 17 Dec 20 14 Dec 20
14 Jan 21 08 Jan 21 07 Dec 20 01 Nov 20 24 Dec 20 21 Dec 20
21 Jan 21 15 Jan 21 21 Dec 20 16 Nov 20 08 Jan 21 04 Jan 21
28 Jan 21 22 Jan 21 28 Dec 20 23 Nov 20 15 Jan 21 11 Jan 21
04 Feb 21 29 Jan 21 04 Jan 21 30 Nov 20 22 Jan 21 18 Jan 21
11 Feb 21 05 Feb 21 11 Jan 21 07 Dec 20 29 Jan 21 25 Jan 21
18 Feb 21 12 Feb 21 18 Jan 21 14 Dec 20 05 Feb 21 01 Feb 21
25 Feb 21 19 Feb 21 25 Jan 21 21 Dec 20 12 Feb 21 08 Feb 21
04 Mar 21 26 Feb 21 01 Feb 21 28 Dec 20 19 Feb 21 15 Feb 21
11 Mar 21 05 Mar 21 08 Feb 21 04 Jan 21 26 Feb 21 22 Feb 21
18 Mar 21 12 Mar 21 15 Feb 21 11 Jan 21 05 Mar 21 01 Mar 21
25 Mar 21 19 Mar 21 22 Feb 21 18 Jan 21 12 Mar 21 08 Mar 21
01 Apr 21 26 Mar 21 01 Mar 21 25 Jan 21 19 Mar 21 15 Mar 21
08 Apr 21 01 Apr 21 08 Mar 21 01 Feb 21 25 Mar 21 19 Mar 21
15 Apr 21 09 Apr 21 15 Mar 21 08 Feb 21 31 Mar 21 25 Mar 21
22 Apr 21 16 Apr 21 23 Mar 21 15 Feb 21 09 Apr 21 01 Apr 21
29 Apr 21 23 Apr 21 29 Mar 21 22 Feb 21 16 Apr 21 12 Apr 21
06 May 21 30 Apr 21 06 Apr 21 01 Mar 21 23 Apr 21 19 Apr 21
13 May 21 07 May 21 12 Apr 21 08 Mar 21 30 Apr 21 26 Apr 21
20 May 21 14 May 21 19 Apr 21 15 Mar 21 07 May 21 03 May 21
27 May 21 21 May 21 26 Apr 21 23 Mar 21 14 May 21 10 May 21
03 Jun 21 28 May 21 03 May 21 29 Mar 21 21 May 21 17 May 21
10 Jun 21 04 Jun 21 10 May 21 06 Apr 21 28 May 21 24 May 21
17 Jun 21 11 Jun 21 17 May 21 12 Apr 21 04 Jun 21 31 May 21
24 Jun 21 18 Jun 21 24 May 21 19 Apr 21 11 Jun 21 07 Jun 21
01 Jul 21 25 Jun 21 31 May 21 26 Apr 21 18 Jun 21 14 Jun 21*Distribution of H & Y commences on a Friday in the following areas only:· Gauteng CBD including Pretoria, Johannesburg, Roodepoort, Vereeniging and Benoni· Cape PeninsulaDistribution in all other areas from Mondays onward
* These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle.* Hierdie advertensietariewe geld vanaf 1 Januarie 2021 en vervang alle vorige weergawes van enige tariewe en/of tariefkaarte wat Media24 Leefstyl vrygestel en/of gepubliseer het.
-
RATES AND SCHEDULES 2021 DIGITAL
INSTAGRAM
185 417
YOUTUBE
19 900
TWITTER
238 307
FACEBOOK
567 619
UNIQUE BROWSERS
848 240
DIGITAL FOOTPRINT
1 859 483
WW
W.DRU
M.CO
.ZA
BRANDED CONTENT PACKAGE
Digitorial 1
Boosted Facebook post 1
Sponsored Facebook Post 1
Sponsored Tweet 1
Banner adverts - 100% Share of voice (Static or rich media) 1
Total cost R 55 635
CONTENT MARKETING PACKAGES
WEB BANNERSLeaderboard 728x90 R345**
Half page 300x600 R450**
Medium Rectangle 300x250 R380**
PROGRAMMATICLeaderboard 728x90 POA*
Medium Rectangle 300x250 POA*
Half Page 300x600 POA*
TAKEOVER Homepage (web and mobile)1440x900 (background branding),
728x90, 300x600, 300x250 (web), 300x50, 320x50, 300x250
(mobile)
POA*
VIDEO Pre- & Post Rolls 536x400, 10” POA*
MOBILE WEB BANNERSBanner 300x50, 320x50 R125**
Medium Rectangle 300x250 R380**
DISPLAY ADVERTISING
PACKAGES BASIC PREMIUM SUPER
1 Video R15 000 R30 000 R45 0003 Videos R30 000 R60 000 R90 0005 Videos R60 000 R120 000 R180 000
10 Videos R120 000 R240 000 R360 000
VIDEO
Refer to the POP! Rate Card for more information on the breakdown of the video packages.Timeline: Minimum of 2-3 weeks depending on the complexity and availability of resources.• 1 week to conceptualise the video content• 1 to 2 weeks to shoot & edit videos – excludes client approval. Maximum of 2 changes from client.Rates are excl. VAT.
Source: GOOGLE ANALYTICS (OCT 2020)All rates excl VAT. These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/
or rate cards released and/or published by Media24 Lifestyle. *POA = Price on Application.**Banner rates are quoted as CPM
TO ADVERTISE
Please contact Elodie BooyensEmail: [email protected] Call: 083 657 9000
-
DIGITALDISPLAY ADVERTISING & SPECIFICATIONS
1
5
2
3
4
6
Leaderboard 728x90 (39KB)
Mobile Web Banner320x50 / 300x50 (9KB)
Medium Rectangle 300x250 (39KB)
Mobile WebMedium rectangle300x250 (9KB)
1
2
3
4 4
5
6
Content Marketing Display Options
Half Page 300x600 (39KB) Background branding 1440x900 (100KB)
Facebook blurb • Max 30 words• Custom call to action motivating readers to click on the link• Please provide us with the Facebook handle we should tag, along with the correct and relevant hashtag Feature image • 1200 (w) x 627 pixels (h)• If it is for an Afrikaans brand, copy on the image should be in Afrikaans• Max 1 small logo on image – no text on image • If it is a boosted post please make sure that the text on the image is no more than 20% Please use the following link to test this: https://www.facebook.com/ads/tools/text_overlay• Please make sure that the copy is in line with Facebook’s advertising guidelines. To review their guidelines click here: https://www.facebook.com/policies/ads/• Link to the client’s Facebook page Heading • Name of the article Introduction • Max 20-50 words (please note editorial discretion will be applied)
DIGITORIAL
Headline • Max 7 words Feature image • 600 (w) x 450 (h) pixels• Max 1 small logo on image – no text or graphics on image • Other images: as per above size• If it is for an Afrikaans brand, copy on the image should be in Afrikaans
Introduction • Max 30 words Body text • Max 200-500 words• If product-related provide clear specifications• Please include video embed links to any YouTube pages / channels and to client’s website (correct links)• Copy supplied will be rewritten in our tone – editorial discretion applies
TWITTERTwitter blurb • Tweet • Max 12 words (140 characters)• Links to digitorial or website via a shortened link• Tag client’s Twitter handle and relevant hashtag (please supply)
Feature image • If it is for an Afrikaans brand, copy on the image should be in Afrikaans• Will use the main / feature image from Facebook• Max 1 small logo on image. No text on the image itself • Please make sure that the copy is in line with Twitter’s advertising guidelines • To review their guidelines click here: https://support.twitter.com/articles/20169693
FACEBOOK
INSTAGRAM
• As per editorial discretion
-
PRINTRATES AND SCHEDULES 2021
ADVERTISEMENT RATES
• All advertising rates exclude VAT• Advertorial rates include standard production and photographic costs
STANDARD POSITIONS GUARANTEED POSITIONS
FULL COLOUR PER INSERTION
ADVERTORIAL PER INSERTION
FULL COLOUR PER INSERTION
DPS R 76 845 R 90 550 FIRST DPS R 84 535
FULL PAGE R 38 425 R 45 285 INSIDE FRONT COVER R 44 185
1/2 PAGE R 24 980 INSIDE BACK COVER R 42 2551/3 PAGE R 15 365 OUTSIDE BACK COVER R 48 0301/4 PAGE R 15 365 ANY GUARANTEED FULL PAGE R 42 255GIVEAWAY R 4 275BUYERS GUIDE R 6 745
INSERT RATES• All insert rates are for insertion costs only
LOOSE INSERTS rate excl vat per ‘000 BOUND IN rate excl vat per ‘000
SINGLE PAGE R 550 24 PAGES R 1 295 SINGLE PAGE R 665
4 PAGES R 755 32 PAGES R 1 525 4 PAGES R 910
6 - 8 PAGES R 895 48 PAGES R 1 825 6 - 8 PAGES R 1 075
12 PAGES R 1 000 52 PAGES R 1 990 12 PAGES R 1 24016 - 20 PAGES R 1 135 16 - 20 PAGES R 1 365
SUBSCRIBERS subject to postage where applicable R 3 220
MATERIAL SPECIFICATIONS
SIZE TYPE (MM)HEIGHT X WIDTH
TRIM (MM)HEIGHT X WIDTH
BLEED (MM)HEIGHT X WIDTH
DPS 258 x 380 275 x 420 285 x 430
FULL PAGE 258 x 190 275 x 210 285 x 220
1/2 PAGE HORIZONTAL 127 x 190 136 x 210 146 x 220
1/2 PAGE VERTICAL 258 x 92 275 x 105 285 x 115
2 COLUMNS 258 x 124 275 x 135 285 x 145
1 COLUMN 258 x 59 275 x 70 285 x 80
2/3 X 3 COLUMNS 170 x 190 180 x 210 190 x 220
1/3 X 3 COLUMNS 84 x 190 94 x 210 104 x 220
1/4 PAGE 127 x 92 136 x 105 146 x 115
ACTION RATES
*CARRYING FEE R 550 *PASTE/GLUE-ON (specific page) R 1 160
MACHINE/HAND INSERTION (random) R 370 BAGGING (contribution) R 320
MACHINE/HAND INSERTION (specific page) R 490 BAGGING (with hand insertion) R 1 170* Carrying fee must be added to glueing/bagging costs
* These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle.* Hierdie advertensietariewe geld vanaf 1 Januarie 2021 en vervang alle vorige weergawes van enige tariewe en/of tariefkaarte wat Media24 Leefstyl vrygestel en/of gepubliseer het.
TO ADVERTISE
Please contact Elodie BooyensEmail: [email protected] Call: 083 657 9000
-
PRINTRATES AND SCHEDULES 2021
SCHEDULE
ISSUE DATE ON SALE BOOKING & MATERIAL DEADLINE ADVERTORIAL BOOKING DEADLINE LATE SECTION MATERIAL DEADLINE PRE-PRINTED INSERTS DEADLINE
14 Jan 21 08 Jan 21 04 Dec 20 10 Nov 20 11 Dec 20 11 Dec 20
28 Jan 21 22 Jan 21 04 Jan 21 08 Dec 20 08 Jan 21 08 Jan 21
11 Feb 21 05 Feb 21 15 Jan 21 22 Dec 20 22 Jan 21 22 Jan 21
25 Feb 21 19 Feb 21 29 Jan 21 05 Jan 21 05 Feb 21 05 Feb 21
11 Mar 21 05 Mar 21 12 Feb 21 19 Jan 21 19 Feb 21 19 Feb 21
25 Mar 21 19 Mar 21 26 Feb 21 02 Feb 21 05 Mar 21 05 Mar 21
08 Apr 21 01 Apr 21 11 Mar 21 15 Feb 21 18 Mar 21 18 Mar 21
22 Apr 21 16 Apr 21 25 Mar 21 02 Mar 21 01 Apr 21 01 Apr 21
06 May 21 30 Apr 21 09 Apr 21 16 Mar 21 16 Apr 21 16 Apr 21
20 May 21 14 May 21 23 Apr 21 30 Mar 21 30 Apr 21 30 Apr 21
03 Jun 21 28 May 21 07 May 21 13 Apr 21 14 May 21 14 May 21
17 Jun 21 11 Jun 21 21 May 21 26 Apr 21 28 May 21 28 May 21
01 Jul 21 25 Jun 21 04 Jun 21 11 May 21 11 Jun 21 11 Jun 21
15 Jul 21 09 Jul 21 18 Jun 21 25 May 21 25 Jun 21 25 Jun 21
29 Jul 21 23 Jul 21 02 Jul 21 08 Jun 21 09 Jul 21 09 Jul 21
12 Aug 21 06 Aug 21 16 Jul 21 22 Jun 21 23 Jul 21 23 Jul 21
26 Aug 21 20 Aug 21 30 Jul 21 06 Jul 21 06 Aug 21 06 Aug 21
09 Sep 21 03 Sep 21 13 Aug 21 20 Jul 21 20 Aug 21 20 Aug 21
23 Sep 21 17 Sep 21 27 Aug 21 03 Aug 21 03 Sep 21 03 Sep 21
07 Oct 21 01 Oct 21 10 Sep 21 17 Aug 21 17 Sep 21 17 Sep 21
21 Oct 21 15 Oct 21 23 Sep 21 31 Aug 21 01 Oct 21 01 Oct 21
04 Nov 21 29 Oct 21 08 Oct 21 14 Sep 21 15 Oct 21 15 Oct 21
18 Nov 21 12 Nov 21 22 Oct 21 28 Sep 21 29 Oct 21 29 Oct 21
02 Dec 21 25 Nov 21 04 Nov 21 11 Oct 21 11 Nov 21 11 Nov 21
16 Dec 21 10 Dec 21 19 Nov 21 26 Oct 21 26 Nov 21 26 Nov 21
* These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle.* Hierdie advertensietariewe geld vanaf 1 Januarie 2021 en vervang alle vorige weergawes van enige tariewe en/of tariefkaarte wat Media24 Leefstyl vrygestel en/of gepubliseer het.
-
PRINTRATES AND SCHEDULES 2021
ADVERTISEMENT RATES
• All advertising rates exclude VAT• Advertorial rates include standard production and photographic costs
STANDARD POSITIONS SPECIAL POSITIONING
FULL COLOUR PER INSERTION
ADVERTORIAL PER INSERTION
FULL COLOUR PER INSERTION
DPS R 75 675 R 95 790 INSIDE FRONT COVER FP R 43 510
FULL PAGE R 37 855 R 47 895 OUTSIDE BACK COVER R 47 325
1/2 PAGE R 24 585 INSIDE BACK COVER R 41 6251/3 PAGE R 15 120 1ST DPS (PG 4 -5) R 83 2651/4 PAGE R 11 350 ANY GUARANTEED FULL PAGE R 41 625GIVEAWAY R 4 735BUYERS GUIDE R 4 735
INSERT RATES• All insert rates are for insertion costs only
LOOSE INSERTS rate excl vat per ‘000 BOUND IN rate excl vat per ‘000
SINGLE PAGE R 550 24 PAGES R 1 295 SINGLE PAGE R 665
4 PAGES R 755 32 PAGES R 1 525 4 PAGES R 910
6 - 8 PAGES R 895 48 PAGES R 1 825 6 - 8 PAGES R 1 075
12 PAGES R 1 000 52 PAGES R 1 990 12 PAGES R 1 24016 - 20 PAGES R 1 135 16 - 20 PAGES R 1 365
SUBSCRIBERS subject to postage where applicable R 3 220
MATERIAL SPECIFICATIONS
SIZE TYPE (MM)HEIGHT X WIDTH
TRIM (MM)HEIGHT X WIDTH
BLEED (MM)HEIGHT X WIDTH
DPS 258 x 380 275 x 420 285 x 430
FULL PAGE 258 x 190 275 x 210 285 x 220
1/2 VERTICAL 258 x 92 275 x 105 285 x 115
1/2 HORIZONTAL 127 x 190 136 x 210 146 x 220
1/3 VERTICAL 258 x 59 275 x 70 285 x 80
1/3 HORIZONTAL 84 x 190 94 x 210 104 x 220
1/4 PAGE 127 x 92 136 x 105 146 x 115
ACTION RATES
*CARRYING FEE R 550 *PASTE/GLUE-ON (specific page) R 1 160
MACHINE/HAND INSERTION (random) R 370 BAGGING (contribution) R 320
MACHINE/HAND INSERTION (specific page) R 490 BAGGING (with hand insertion) R 1 170* Carrying fee must be added to glueing/bagging costs
* These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle.* Hierdie advertensietariewe geld vanaf 1 Januarie 2021 en vervang alle vorige weergawes van enige tariewe en/of tariefkaarte wat Media24 Leefstyl vrygestel en/of gepubliseer het.
TO ADVERTISE
Please contact Elodie BooyensEmail: [email protected] Call: 083 657 9000
-
PRINTRATES AND SCHEDULES 2021
SCHEDULE
ISSUE DATE ON SALE BOOKINGS DEADLINE (ADS & ADVERTORIALS)
MATERIAL DEADLINE PRE-PRINTED INSERTS DEADLINE
07 Jan 21 31 Dec 20 23 Nov 20 04 Dec 20 07 Dec 20
21 Jan 21 15 Jan 21 15 Dec 20 24 Dec 20 04 Jan 21
04 Feb 21 29 Jan 21 04 Jan 21 15 Jan 21 18 Jan 21
18 Feb 21 12 Feb 21 18 Jan 21 29 Jan 21 01 Feb 21
04 Mar 21 26 Feb 21 01 Feb 21 12 Feb 21 15 Feb 21
18 Mar 21 12 Mar 21 15 Feb 21 26 Feb 21 01 Mar 21
01 Apr 21 26 Mar 21 01 Mar 21 12 Mar 21 15 Mar 21
15 Apr 21 09 Apr 21 15 Mar 21 25 Mar 21 26 Mar 21
29 Apr 21 23 Apr 21 29 Mar 21 09 Apr 21 12 Apr 21
13 May 21 07 May 21 12 Apr 21 23 Apr 21 26 Apr 21
27 May 21 21 May 21 26 Apr 21 07 May 21 10 May 21
10 Jun 21 04 Jun 21 10 May 21 21 May 21 24 May 21
24 Jun 21 18 Jun 21 24 May 21 04 Jun 21 07 Jun 21
08 Jul 21 02 Jul 21 07 Jun 21 18 Jun 21 21 Jun 21
22 Jul 21 16 Jul 21 21 Jun 21 02 Jul 21 05 Jul 21
05 Aug 21 30 Jul 21 05 Jul 21 16 Jul 21 19 Jul 21
19 Aug 21 13 Aug 21 19 Jul 21 30 Jul 21 02 Aug 21
02 Sep 21 27 Aug 21 02 Aug 21 13 Aug 21 16 Aug 21
16 Sep 21 10 Sep 21 16 Aug 21 27 Aug 21 30 Aug 21
30 Sep 21 23 Sep 21 27 Aug 21 09 Sep 21 10 Sep 21
14 Oct 21 08 Oct 21 13 Sep 21 23 Sep 21 27 Sep 21
28 Oct 21 22 Oct 21 27 Sep 21 08 Oct 21 11 Oct 21
11 Nov 21 05 Nov 21 11 Oct 21 22 Oct 21 25 Oct 21
25 Nov 21 19 Nov 21 25 Oct 21 05 Nov 21 08 Nov 21
09 Dec 21 03 Dec 21 08 Nov 21 19 Nov 21 22 Nov 21
* These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle.* Hierdie advertensietariewe geld vanaf 1 Januarie 2021 en vervang alle vorige weergawes van enige tariewe en/of tariefkaarte wat Media24 Leefstyl vrygestel en/of gepubliseer het.
-
RATES AND SCHEDULES 2021 DIGITAL
Source: GOOGLE ANALYTICS (OCT 2020)All rates excl VAT. These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/
or rate cards released and/or published by Media24 Lifestyle. *POA = Price on Application.**Banner rates are quoted as CPM
INSTAGRAM
11 262
WW
W.NET
WER
K24.C
OM/KUIER
FACEBOOK
144 826TWITTER
2 783
UNIQUE BROWSERS
40 431
DIGITAL FOOTPRINT
199 302
CONTENT MARKETING PACKAGES
WEB BANNERSLeaderboard 728x90 R345**
Half page 300x600 R450**
Medium Rectangle 300x250 R380**
PROGRAMMATICLeaderboard 728x90 POA*
Medium Rectangle 300x250 POA*
Half Page 300x600 POA*
TAKEOVER Homepage (web and mobile)1440x900 (background branding),
728x90, 300x600, 300x250 (web), 300x50, 320x50, 300x250
(mobile)
POA*
VIDEO Pre- & Post Rolls 536x400, 10” POA*
MOBILE WEB BANNERSBanner 300x50, 320x50 R125**
Medium Rectangle 300x250 R380**
DISPLAY ADVERTISING
PACKAGES BASIC PREMIUM SUPER
1 Video R15 000 R30 000 R45 0003 Videos R30 000 R60 000 R90 0005 Videos R60 000 R120 000 R180 000
10 Videos R120 000 R240 000 R360 000
VIDEO
Refer to the POP! Rate Card for more information on the breakdown of the video packages.Timeline: Minimum of 2-3 weeks depending on the complexity and availability of resources.• 1 week to conceptualise the video content• 1 to 2 weeks to shoot & edit videos – excludes client approval. Maximum of 2 changes from client.All videos on Kuier must be Afrikaans. Rates are excl. VAT.
TO ADVERTISE
Please contact Elodie BooyensEmail: [email protected] Call: 083 657 9000
BRANDED CONTENT PACKAGE
Digitorial 1
Boosted Facebook post 1
Sponsored Facebook Post 1
Sponsored Instagram Post 1
Banner adverts - 100% Share of voice (Static or rich media) 1
Total cost R 32 585
-
DIGITALDISPLAY ADVERTISING & SPECIFICATIONS
1
2
3
4
Leaderboard 728x90 (39KB) Medium Rectangle 300x250 (39KB)
1
4 4
Content Marketing Display Options
Half Page 300x600 (39KB) Background branding 1440x900 (100KB)
5
6
Mobile WebBanner320x50 / 300x50 (9KB)
Mobile WebMedium rectangle300x250 (9KB)
6
5
Facebook blurb • Max 30 words• Custom call to action motivating readers to click on the link• Please provide us with the Facebook handle we should tag, along with the correct and relevant hashtag Feature image • 1200 (w) x 627 pixels (h)• If it is for an Afrikaans brand, copy on the image should be in Afrikaans• Max 1 small logo on image – no text on image • If it is a boosted post please make sure that the text on the image is no more than 20% Please use the following link to test this: https://www.facebook.com/ads/tools/text_overlay• Please make sure that the copy is in line with Facebook’s advertising guidelines. To review their guidelines click here: https://www.facebook.com/policies/ads/• Link to the client’s Facebook page Heading • Name of the article Introduction • Max 20-50 words (please note editorial discretion will be applied)
DIGITORIAL
Headline • Max 7 words Feature image • 600 (w) x 450 (h) pixels• Max 1 small logo on image – no text or graphics on image • Other images: as per above size• If it is for an Afrikaans brand, copy on the image should be in Afrikaans
Introduction • Max 30 words Body text • Max 200-500 words• If product-related provide clear specifications• Please include video embed links to any YouTube pages / channels and to client’s website (correct links)• Copy supplied will be rewritten in our tone – editorial discretion applies
TWITTERTwitter blurb • Tweet • Max 12 words (140 characters)• Links to digitorial or website via a shortened link• Tag client’s Twitter handle and relevant hashtag (please supply)
Feature image • If it is for an Afrikaans brand, copy on the image should be in Afrikaans• Will use the main / feature image from Facebook• Max 1 small logo on image. No text on the image itself • Please make sure that the copy is in line with Twitter’s advertising guidelines • To review their guidelines click here: https://support.twitter.com/articles/20169693
FACEBOOK
INSTAGRAM
• As per editorial discretion
2
3
-
LA
ND
BO
U, M
AG
NU
M A
ND
SA
JA
GT
ER
FISCAL RATES & SCHEDULES
2021/22
WEE
KLY
MA
GA
ZIN
ES
-
PRINTRATES AND SCHEDULES 2021
ADVERTISEMENT RATES
• All advertising rates exclude VAT• Advertorial rates include standard production and photographic costs
STANDARD POSITIONS
SIZE COST
DPS 275 x 420 R 79 725FULL PAGE 275 X 210 R 39 8652/3 PAGE 170 X 190 R 33 2951/2 PAGE 127 X 190 R 27 4601/3 PAGE 86 X 190 R 24 2751/4PAGE 127 X 92 R 14 900
1/8 PAGE 61 X 92 R 7 565 INSERT RATES• All insert rates are for insertion costs only
LOOSE INSERTS rate excl vat per ‘000 BOUND IN rate excl vat per ‘000
SINGLE PAGE R 780 24 PAGES R 1 725 SINGLE PAGE R 955
4 PAGES R 1 025 32 PAGES R 2 025 4 PAGES R 1 505
6 - 8 PAGES R 1 220 48 PAGES R 2 500 6 - 8 PAGES R 1 775
12 PAGES R 1 365 52 PAGES R 2 710 12 PAGES R 2 075
16 - 20 PAGES R 1 465 Rates exclude VATRates exclude VAT
* These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle.* Hierdie advertensietariewe geld vanaf 1 Januarie 2021 en vervang alle vorige weergawes van enige tariewe en/of tariefkaarte wat Media24 Leefstyl vrygestel en/of gepubliseer het.
BLACK & WHITE
SIZE (mm) COST SIZE (mm) COST
FULL PAGE 275 x 210 R 23 165 3/4 X 1 COLUMNS 192 X 44 R 4 3851/2 PAGE 127 X 190 R 11 580 1/2 X 3 COLUMNS 127 X 141 R 8 7253 COLUMNS 258 X 141 R 17 350 1/2 X 2 COLUMNS 127 X 92 R 5 7952 COLUMNS 258 X 92 R 11 580 1/2 X 1 COLUMNS 127 X 44 R 2 9101 COLUMN 258 X 44 R 5 795 1/4 X 4 COLUMNS 61 X 190 R 5 7953/4 X 4 COLUMNS 192 X 190 R 16 250 1/4 X 3 COLUMNS 61 X 141 R 4 3853/4 X 3 COLUMNS 192 X 141 R 13 380 1/4 X 2 COLUMNS 61 X 92 R 2 9103/4 X 2 COLUMNS 192 X 92 R 8 715 1/4 X 1 COLUMNS 61 X 44 R 1 475
GUARANTEED POSITIONS
INSIDE FRONT COVER R 41 850
INSIDE BACK COVER R 41 850OUTSIDE BACK COVER R 49 825
TO ADVERTISE
Please contact Dirk LamprechtEmail: [email protected] Call: 083 235 6302
-
PRINTRATES AND SCHEDULES 2021
SCHEDULE
ISSUE DATE BOOKING DEADLINE BOOKING DEADLINE MATERIAL DEADLINE
7-14 Jan 21 31 Dec 20 04 Dec 20 11 Dec 20
21 Jan 21 15 Jan 21 11 Dec 20 18 Dec 20
28 Jan 21 22 Jan 21 01 Jan 21 07 Jan 21
04 Feb 21 29 Jan 21 08 Jan 21 15 Jan 21
11 Feb 21 05 Feb 21 15 Jan 21 22 Jan 21
18 Feb 21 12 Feb 21 22 Jan 21 29 Jan 21
25 Feb 21 19 Feb 21 29 Jan 21 05 Feb 21
04 Mar 21 26 Feb 21 05 Feb 21 12 Feb 21
11 Mar 21 05 Mar 21 12 Feb 21 19 Feb 21
18 Mar 21 12 Mar 21 19 Feb 21 26 Feb 21
25 Mar 21 19 Mar 21 26 Feb 21 05 Mar 21
01 Apr 21 26 Mar 21 05 Mar 21 12 Mar 21
08 Apr 21 01 Apr 21 12 Mar 21 19 Mar 21
15 Apr 21 09 Apr 21 19 Mar 21 26 Mar 21
22 Apr 21 16 Apr 21 26 Mar 21 02 Apr 21
29 Apr 21 23 Apr 21 02 Apr 21 09 Apr 21
06 May 21 30 Apr 21 09 Apr 21 16 Apr 21
13 May 21 07 May 21 16 Apr 21 23 Apr 21
20 May 21 14 May 21 23 Apr 21 30 Apr 21
27 May 21 21 May 21 30 Apr 21 07 May 21
03 Jun 21 28 May 21 07 May 21 14 May 21
10 Jun 21 04 Jun 21 14 May 21 21 May 21
17 Jun 21 11 Jun 21 21 May 21 28 May 21
24 Jun 21 18 Jun 21 28 May 21 04 Jun 21
01 Jul 21 25 Jun 21 04 Jun 21 11 Jun 21
SCHEDULE
ISSUE DATE BOOKING DEADLINE BOOKING DEADLINE MATERIAL DEADLINE
08 Jul 21 02 Jul 21 11 Jun 21 18 Jun 21
15 Jul 21 09 Jul 21 18 Jun 21 25 Jun 21
22 Jul 21 16 Jul 21 25 Jun 21 02 Jul 21
29 Jul 21 23 Jul 21 02 Jul 21 09 Jul 21
05 Aug 21 30 Jul 21 09 Jul 21 16 Jul 21
12 Aug 21 06 Aug 21 16 Jul 21 23 Jul 21
19 Aug 21 13 Aug 21 23 Jul 21 30 Jul 21
26 Aug 21 20 Aug 21 30 Jul 21 06 Aug 21
02 Sep 21 27 Aug 21 06 Aug 21 13 Aug 21
09 Sep 21 03 Sep 21 13 Aug 21 20 Aug 21
16 Sep 21 10 Sep 21 20 Aug 21 27 Aug 21
23 Sep 21 17 Sep 21 27 Aug 21 03 Sep 21
30 Sep 21 23 Sep 21 03 Sep 21 10 Sep 21
07 Oct 21 01 Oct 21 10 Sep 21 17 Sep 21
14 Oct 21 08 Oct 21 17 Sep 21 24 Sep 21
21 Oct 21 15 Oct 21 24 Sep 21 01 Oct 21
28 Oct 21 22 Oct 21 01 Oct 21 08 Oct 21
04 Nov 21 29 Oct 21 08 Oct 21 15 Oct 21
11 Nov 21 05 Nov 21 15 Oct 21 22 Oct 21
18 Nov 21 12 Nov 21 22 Oct 21 29 Oct 21
25 Nov 21 19 Nov 21 29 Oct 21 05 Nov 21
02 Dec 21 25 Nov 21 05 Nov 21 12 Nov 21
09 Dec 21 03 Dec 21 12 Nov 21 19 Nov 21
16 Dec 21 10 Dec 21 19 Nov 21 26 Nov 21
* These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle.* Hierdie advertensietariewe geld vanaf 1 Januarie 2021 en vervang alle vorige weergawes van enige tariewe en/of tariefkaarte wat Media24 Leefstyl vrygestel en/of gepubliseer het.
-
RATES AND SCHEDULES 2021 DIGITAL
Source: GOOGLE ANALYTICS (OCT 2020)All rates excl VAT. These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/
or rate cards released and/or published by Media24 Lifestyle. *POA = Price on Application.**Banner rates are quoted as CPM
INSTAGRAM
4 756
YOUTUBE
1 620
WW
W.LA
NDBO
UWEE
KBLA
D.COM
NEWSLETTER SUBS
12 361
FACEBOOK
89 565
TWITTER
17 680
UNIQUE BROWSERS
312 102
DIGITAL FOOTPRINT
438 433
BRANDED CONTENT PACKAGE
Digitorial 1
Boosted Facebook post 1
Sponsored Tweet 1
Newsletter sponsored blurb 1
Banner adverts - 100% Share of voice (Static or rich media) 1
Total cost R 31 405
CONTENT MARKETING PACKAGES
Display Display advert on editorial newsletter (1 banner) R0.25/ mailerPartnership Mailer Bespoke client newsletter (Max 60 000 mailers) R0.75/ mailer
EMAIL MARKETING
WEB BANNERSLeaderboard 728x90 R345**
Half page 300x600 R450**
Medium Rectangle 300x250 R380**
PROGRAMMATICLeaderboard 728x90 POA*
Medium Rectangle 300x250 POA*
Half Page 300x600 POA*
TAKEOVER Homepage (web and mobile)1440x900 (background branding),
728x90, 300x600, 300x250 (web), 300x50, 320x50, 300x250
(mobile)
POA*
VIDEO Pre- & Post Rolls 536x400, 10” POA*
EMAIL Newsletter Display Banner x 1 1200x500 R0,25 per mailer
MOBILE WEB BANNERSBanner 300x50, 320x50 R125**
Medium Rectangle 300x250 R380**
DISPLAY ADVERTISING
PACKAGES BASIC PREMIUM SUPER
1 Video R15 000 R30 000 R45 0003 Videos R30 000 R60 000 R90 0005 Videos R60 000 R120 000 R180 000
10 Videos R120 000 R240 000 R360 000
VIDEO
Refer to the POP! Rate Card for more information on the breakdown of the video packages.Timeline: Minimum of 2-3 weeks depending on the complexity and availability of resources.• 1 week to conceptualise the video content• 1 to 2 weeks to shoot & edit videos – excludes client approval. Maximum of 2 changes from client.All videos on Landbou must be Afrikaans. Rates are excl. VAT.
TO ADVERTISE
Please contact Dirk LamprechtEmail: [email protected] Call: 083 235 6302
-
DIGITALDISPLAY ADVERTISING & SPECIFICATIONS
Newsletter banner728X90 (1MB)
Newsletter banner300X250 (1MB)
8
9
6
7
Mobile WebBanner320x50 / 300x50 (9KB)
Mobile WebMedium rectangle300x250 (9KB)
8
8
1
2
3
5 5
4
7
6
1
2
3
Leaderboard 728x90 (39KB)
Medium Rectangle 300x250 (39KB)
Content Marketing Display Options
Half Page 300x600 (39KB) 5
4 Medium Rectangle 300x150 (39KB)
Background branding 1440x900 (100KB)
Facebook blurb • Max 30 words• Custom call to action motivating readers to click on the link• Please provide us with the Facebook handle we should tag, along with the correct and relevant hashtag Feature image • 1200 (w) x 627 pixels (h)• If it is for an Afrikaans brand, copy on the image should be in Afrikaans• Max 1 small logo on image – no text on image • If it is a boosted post please make sure that the text on the image is no more than 20% Please use the following link to test this: https://www.facebook.com/ads/tools/text_overlay• Please make sure that the copy is in line with Facebook’s advertising guidelines. To review their guidelines click here: https://www.facebook.com/policies/ads/• Link to the client’s Facebook page Heading • Name of the article Introduction • Max 20-50 words (please note editorial discretion will be applied)
DIGITORIAL
Headline • Max 7 words Feature image • 600 (w) x 450 (h) pixels• Max 1 small logo on image – no text or graphics on image • Other images: as per above size• If it is for an Afrikaans brand, copy on the image should be in Afrikaans
Introduction • Max 30 words Body text • Max 200-500 words• If product-related provide clear specifications• Please include video embed links to any YouTube pages / channels and to client’s website (correct links)• Copy supplied will be rewritten in our tone – editorial discretion applies
TWITTERTwitter blurb • Tweet • Max 12 words (140 characters)• Links to digitorial or website via a shortened link• Tag client’s Twitter handle and relevant hashtag (please supply)
Feature image • If it is for an Afrikaans brand, copy on the image should be in Afrikaans• Will use the main / feature image from Facebook• Max 1 small logo on image. No text on the image itself • Please make sure that the copy is in line with Twitter’s advertising guidelines • To review their guidelines click here: https://support.twitter.com/articles/20169693
NEWSLETTER BLURB
Text • Max 20 words • Links to digitorial or website via button
Feature image • 600 (w) x 450 pixels (h)• Will use the main / feature image from the digitorial if applicable or not otherwise arranged• Max 1 small logo on image. No text on the image itself
FACEBOOK
-
PRINTRATES AND SCHEDULES 2021
SCHEDULE
ISSUE DATE ON SALE BOOKING DEADLINE MATERIAL DEADLINE INSERT DEADLINE
Jan/Feb 2021 22 Jan 21 11 Dec 20 17 Dec 20 17 Dec 20
Mar/April 2021 26 Mar 21 22 Feb 21 02 Mar 21 03 Mar 21
May 21 14 May 21 12 Apr 21 20 Apr 21 21 Apr 21
Jun 21 18 Jun 21 17 May 21 25 May 21 26 May 21
Jul 21 16 Jul 21 14 Jun 21 22 Jun 21 23 Jun 21
Aug 21 13 Aug 21 12 Jul 21 20 Jul 21 21 Jul 21
Sept/Oct 2021 23 Sep 21 23 Aug 21 31 Aug 21 01 Sep 21
Nov/Dec 2021 19 Nov 21 18 Oct 21 26 Oct 21 27 Oct 21
ADVERTISEMENT RATES
• All advertising rates exclude VAT• Advertorial rates include standard production and photographic costs
STANDARD POSITIONS FULL COLOUR
COSTTYPE (MM)
HEIGHT X WIDTHTRIM (MM)
HEIGHT X WIDTHBLEED (MM)
HEIGHT X WIDTH
DPS R 39 515 253 X 395 275 X 420 285 X 430FULL PAGE R 19 760 253 X 185 275 X 210 285 X 2201/2 PAGE R 13 265 - 124 X 185 -1/3 PAGE R 9 860 - 253 X 59 -1/4 PAGE R 7 250 - 124 X 90 -CREDIT CARD SIZE R 2 495 - 60 X 91 -A-Z R 1 200 - 55 X 44 55 X 44
STANDARD POSITIONS BLACK & WHITE
COSTTYPE (MM)
HEIGHT X WIDTHTRIM (MM)
HEIGHT X WIDTHBLEED (MM)
HEIGHT X WIDTH
DPS R 24 810 253 X 395 275 X 420 285 X 430
FULL PAGE R 12 415 253 X 185 275 X 210 285 X 220
1/2 PAGE R 7 030 - 124 X 185 -
1/3 PAGE R 5 035 - 253 X 59 -
1/4 PAGE R 4 065 - 124 X 90 -
CREDIT CARD SIZE R 1 760 - 60 X 91 -INSERT RATES• All insert rates are for insertion costs only
LOOSE INSERTS rate excl vat per ‘000 BOUND IN rate excl vat per ‘000
SINGLE PAGE R 555 24 PAGES R 1 335 SINGLE PAGE R 685
4 PAGES R 765 32 PAGES R 1 465 4 PAGES R 945
6 - 8 PAGES R 915 48 PAGES R 1 890 6 - 8 PAGES R 1 110
12 PAGES R 1 030 52 PAGES R 2 055 12 PAGES R 1 290
16 - 20 PAGES R 1 160 Rates exclude VATRates exclude VAT
GUARANTEED POSITIONS
FULL COLOUR PER INSERTION
INSIDE FRONT COVER R 20 750INSIDE BACK COVER R 20 750OUTSIDE BACK COVER R 24 700
* These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle.* Hierdie advertensietariewe geld vanaf 1 Januarie 2021 en vervang alle vorige weergawes van enige tariewe en/of tariefkaarte wat Media24 Leefstyl vrygestel en/of gepubliseer het.
TO ADVERTISE
Please contact Dirk LamprechtEmail: [email protected] Call: 083 235 6302
-
SCHEDULE
ISSUE DATE ON SALE BOOKING DEADLINE MATERIAL DEADLINE INSERT DEADLINE
Jan/Feb 2021 15 Jan 21 10 Dec 20 17 Dec 20 17 Dec 20
Mar/April 2021 12 Mar 21 09 Feb 21 18 Feb 21 24 Feb 21
May 21 30 Apr 21 30 Mar 21 08 Apr 21 14 Apr 21
Jun 21 28 May 21 28 Apr 21 06 May 21 12 May 21
Jul 21 25 Jun 21 25 May 21 03 Jun 21 09 Jun 21
Aug 21 23 Jul 21 22 Jun 21 01 Jul 21 07 Jul 21
Sept/Oct 2021 03 Sep 21 03 Aug 21 12 Aug 21 18 Aug 21
Nov/Dec 2021 19 Nov 21 19 Oct 21 28 Oct 21 03 Nov 21
ADVERTISEMENT RATES
• All advertising rates exclude VAT• Advertorial rates include standard production and photographic costs
STANDARD POSITIONS FULL COLOUR
COSTTYPE (MM)
HEIGHT X WIDTHTRIM (MM)
HEIGHT X WIDTHBLEED (MM)
HEIGHT X WIDTH
DPS R 42 750 258 X 380 275 X 420 285 X 430FULL PAGE R 21 380 249 X 186 275 X 210 285 X 2201/2 PAGE R 13 435 - 122 X 186 -1/3 PAGE R 9 955 - 253 X 59 -1/4 PAGE R 8 090 - 122 X 91 -CREDIT CARD SIZE R 2 595 - 60 X 91 -
AZ R 1 255 55 X 44 55 X 44 55 X 44
STANDARD POSITIONS BLACK & WHITE
COSTTYPE (MM)
HEIGHT X WIDTHTRIM (MM)
HEIGHT X WIDTHBLEED (MM)
HEIGHT X WIDTH
DPS R 28 865 258 X 380 275 X 420 285 X 430
FULL PAGE R 14 440 249 X 186 275 X 210 285 X 220
1/2 PAGE R 8 845 - 122 X 186 -
1/3 PAGE R 8 820 - 253 X 59 -
1/4 PAGE R 6 030 - 122 X 91 -
CREDIT CARD SIZE R 1 825 - 60 X 91 -
INSERT RATES• All insert rates are for insertion costs only
LOOSE INSERTS rate excl vat per ‘000 BOUND IN rate excl vat per ‘000
SINGLE PAGE R 555 24 PAGES R 1 335 SINGLE PAGE R 685
4 PAGES R 765 32 PAGES R 1 465 4 PAGES R 945
6 - 8 PAGES R 915 48 PAGES R 1 890 6 - 8 PAGES R 1 110
12 PAGES R 1 030 52 PAGES R 2 055 12 PAGES R 1 290
16 - 20 PAGES R 1 160 Rates exclude VATRates exclude VAT
GUARANTEED POSITIONS
FULL COLOUR PER INSERTION
INSIDE FRONT COVER R 22 450INSIDE BACK COVER R 22 450OUTSIDE BACK COVER R 26 725
PRINTRATES AND SCHEDULES 2021
* These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle.* Hierdie advertensietariewe geld vanaf 1 Januarie 2021 en vervang alle vorige weergawes van enige tariewe en/of tariefkaarte wat Media24 Leefstyl vrygestel en/of gepubliseer het.
TO ADVERTISE
Please contact Dirk LamprechtEmail: [email protected] Call: 083 235 6302
-
FISCAL RATES & SCHEDULES
2021/22
GLO
SSY
MA
GA
ZIN
ES
-
PRINTRATES AND SCHEDULES 2021
SCHEDULE
ISSUE ON SALE DATEADVERTORIAL BOOKING
DEADLINEADVERTORIAL MATERIAL
DEADLINECLASSIFIED BOOKING/MATERIAL DEADLINE
MAINBODY ADVERT BOOKING DEADLINE
MAINBODY ADVERT MATERIAL DEADLINE
INSERT DEADLINE
Feb-March'21 29 Jan 21 04 Dec 20 11 Dec 20 18 Dec 20 06 Jan 21 08 Jan 21 15 Jan 21
Apr-May'21 26 Mar 21 03 Feb 21 10 Feb 21 26 Feb 21 03 Mar 21 05 Mar 21 12 Mar 21
KRUGER GIDS/GUIDE * 16 Apr 21 19 Mar 21 24 Mar 21
June-July'21 28 May 21 07 Apr 21 14 Apr 21 30 Apr 21 05 May 21 07 May 21 14 May 21
NAMIBIA GIDS/GUIDE * 25 Jun 21 28 May 21 02 Jun 21
Aug-Sep'21 30 Jul 21 19 May 21 03 Jun 21 02 Jul 21 07 Jul 21 09 Jul 21 16 Jul 21
STAPGIDS/HIKING * 27 Aug 21 30 Jul 21 04 Aug 21
Oct-Nov'21 01 Oct 21 11 Aug 21 18 Aug 21 03 Sep 21 08 Sep 21 10 Sep 21 17 Sep 21
BOTSWANA GIDS/GUIDE * 29 Oct 21 01 Oct 21 06 Oct 21
Dec-Jan'22 03 Dec 21 13 Oct 21 20 Oct 21 05 Nov 21 10 Nov 21 12 Nov 21 19 Nov 21
* Rates & Material Specifications: Danie Nell 082 859 0542
* These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle.* Hierdie advertensietariewe geld vanaf 1 Januarie 2021 en vervang alle vorige weergawes van enige tariewe en/of tariefkaarte wat Media24 Leefstyl vrygestel en/of gepubliseer het.
-
ADVERTISEMENT RATES
• All advertising rates exclude VAT• Advertorial rates include standard production and photographic costs
STANDARD POSITIONS SPECIAL POSITIONING
FULL COLOUR PER INSERTION
ADVERTORIAL PER INSERTION
FULL COLOUR PER INSERTION
DPS R 119 150 R 131 485 INSIDE FRONT COVER DPS R 148 935
FULL PAGE R 59 570 R 65 740 INSIDE FRONT COVER FP R 71 535
1/2 PAGE R 44 680 OUTSIDE BACK COVER R 71 5351/4 PAGE R 35 745 INSIDE BACK COVER R 65 5302 COLUMNS R 50 630 SPECIFIC POSITION R 65 5301 COLUMN R 41 695
INSERT RATES• All insert rates are for insertion costs only
LOOSE INSERTS rate excl vat per ‘000 BOUND IN rate excl vat per ‘000
SINGLE PAGE R 550 24 PAGES R 1 295 SINGLE PAGE R 665
4 PAGES R 755 32 PAGES R 1 525 4 PAGES R 910
6 - 8 PAGES R 895 48 PAGES R 1 825 6 - 8 PAGES R 1 075
12 PAGES R 1 000 52 PAGES R 1 990 12 PAGES R 1 24016 - 20 PAGES R 1 135 16 - 20 PAGES R 1 365
SUBSCRIBERS subject to postage where applicable R 3 220
MATERIAL SPECIFICATIONS
SIZE TYPE (MM)HEIGHT X WIDTH
TRIM (MM)HEIGHT X WIDTH
BLEED (MM)HEIGHT X WIDTH
DPS 255 X 400 275 X 420 285 X 430
FULL PAGE 255 X 190 275 X 210 285 X 220
1/2 VERTICAL 255 X 85 275 X 105 285 X 115
1/2 HORIZONTAL 117 X 190 137 X 210 147 X 220
1/3 VERTICAL 255 X 50 275 X 70 285 X 80
1/3 HORIZONTAL 72 X 190 92 X 210 102 X 220
1/4 VERTICAL 255 X 33 275 X 53 285 X 63
1/4 HORIZONTAL 49 X 190 69 X 210 79 X 220
1/4 BLOCK 117 X 85 137 X 105 147 X 115
ACTION RATES
*CARRYING FEE R 550 *PASTE/GLUE-ON (specific page) R 1 160
MACHINE/HAND INSERTION (random) R 370 BAGGING (contribution) R 320
MACHINE/HAND INSERTION (specific page) R 490 BAGGING (with hand insertion) R 1 170* Carrying fee must be added to glueing/bagging costs
CLASSIFIEDS - RY & BLY GIDS/GO&STAY GUIDE
SIZE FULL COLOUR PER INSERTION VERTICAL (MM)HEIGHT X WIDTH
HORIZONTAL (MM)HEIGHT X WIDTH
QUADRANGLE (MM)HEIGHT X WIDTH
1/24 R 2 110 - - 32 x 462/24 R 4 110 72 x 46 32 x 95 -3/24 R 6 040 112 x 46 32 x 144 -4/24 R 7 960 152 x 46 32 x 194 72 x 956/24 R 11 795 232 x 46 72 x 144 112 x 9510/24 R 19 335 192 x 95 - -12/24 R 23 065 232 x 95 112 x 194 -FULL PAGE R 39 165 - - 232 x 194
SHOP WINDOW - OUTDOOR ACCESSORIES AND CAMPING GEAR
SIZE FULL COLOUR PER INSERTION VERTICAL (MM)HEIGHT X WIDTH
HORIZONTAL (MM)HEIGHT X WIDTH
QUADRANGLE (MM)HEIGHT X WIDTH
1/12 R 4 690 - - 56 X 572/12 R 9 100 118 X 57 56 X 118 -3/12 R 13 360 176 X 57 56 X 180 -4/12 R 17 380 238 X 57 - 117.5 X 1186/12 R 25 540 178 X 118 118 X 180 -FULL PAGE R 46 640 - - 238 X 180
PRINTRATES AND SCHEDULES 2021
* These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle.* Hierdie advertensietariewe geld vanaf 1 Januarie 2021 en vervang alle vorige weergawes van enige tariewe en/of tariefkaarte wat Media24 Leefstyl vrygestel en/of gepubliseer het.
TO ADVERTISE
Please contact Danie NellEmail: [email protected] Call: 082 859 0542
-
RATES AND SCHEDULES 2021 DIGITAL
Source: GOOGLE ANALYTICS (OCT 2020)All rates excl VAT. These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/
or rate cards released and/or published by Media24 Lifestyle. *POA = Price on Application.**Banner rates are quoted as CPM
WW
W.N
ETW
ERK2
4.COM
/WEG
INSTAGRAM
40 853
YOUTUBE
669
NEWSLETTER SUBS
39 333
FACEBOOK
129 779
TWITTER
15 743
UNIQUE BROWSERS
100 081
DIGITAL FOOTPRINT
326 458
BRANDED CONTENT PACKAGE
Digitorial 1
Boosted Facebook post 1
Sponsored Tweet 1
Newsletter sponsored blurb 1
Banner adverts - 100% Share of voice (Static or rich media) 1
Total cost R 32 500*
CONTENT MARKETING PACKAGES
Display Display advert on editorial newsletter (1 banner) R0.25/ mailerPartnership Mailer Bespoke client newsletter (Max 60 000 mailers) R0.75/ mailer
EMAIL MARKETING
VIDEO
WEB BANNERSLeaderboard 728x90 R345**
Half page 300x600 R450**
Medium Rectangle 300x250 R380**
PROGRAMMATICLeaderboard 728x90 POA*
Medium Rectangle 300x250 POA*
Half Page 300x600 POA*
TAKEOVER Homepage (web and mobile)1440x900 (background branding),
728x90, 300x600, 300x250 (web), 300x50, 320x50, 300x250
(mobile)
POA*
VIDEO Pre- & Post Rolls 536x400, 10” POA*
EMAIL Newsletter Display Banner x 1 1200x500 R0,25 per mailer
MOBILE WEB BANNERSBanner 300x50, 320x50 R125**
Medium Rectangle 300x250 R380**
DISPLAY ADVERTISING
PACKAGES BASIC PREMIUM SUPER
1 Video R15 000 R30 000 R45 0003 Videos R30 000 R60 000 R90 0005 Videos R60 000 R120 000 R180 000
10 Videos R120 000 R240 000 R360 000
VIDEO
Refer to the POP! Rate Card for more information on the breakdown of the video packages.Timeline: Minimum of 2-3 weeks depending on the complexity and availability of resources.• 1 week to conceptualise the video content• 1 to 2 weeks to shoot & edit videos – excludes client approval. Maximum of 2 changes from client.All videos on Weg! must be Afrikaans. Rates are excl. VAT.
*Package includes both languages - but clients can book individual languages (Weg! or Go!) at the sales representatives discretion.
TO ADVERTISE
Please contact Danie NellEmail: [email protected] Call: 082 859 0542
-
DIGITALDISPLAY ADVERTISING & SPECIFICATIONS
7
5
6
Mobile WebBanner320x50 / 300x50 (9KB)
Mobile WebMedium rectangle300x250 (9KB)
Newsletter Banner1200x500 (39KB)
7
5
6
1
2
3
4
Leaderboard 728x90 (39KB) Medium Rectangle 300x250 (39KB)
1
2
3
4 4
Content Marketing Display Options
Half Page 300x600 (39KB) Background branding 1440x900 (100KB)
Facebook blurb • Max 30 words• Custom call to action motivating readers to click on the link• Please provide us with the Facebook handle we should tag, along with the correct and relevant hashtag Feature image • 1200 (w) x 627 pixels (h)• If it is for an Afrikaans brand, copy on the image should be in Afrikaans• Max 1 small logo on image – no text on image • If it is a boosted post please make sure that the text on the image is no more than 20% Please use the following link to test this: https://www.facebook.com/ads/tools/text_overlay• Please make sure that the copy is in line with Facebook’s advertising guidelines. To review their guidelines click here: https://www.facebook.com/policies/ads/• Link to the client’s Facebook page Heading • Name of the article Introduction • Max 20-50 words (please note editorial discretion will be applied)
DIGITORIAL
Headline • Max 7 words Feature image • 600 (w) x 450 (h) pixels• Max 1 small logo on image – no text or graphics on image • Other images: as per above size• If it is for an Afrikaans brand, copy on the image should be in Afrikaans
Introduction • Max 30 words Body text • Max 200-500 words• If product-related provide clear specifications• Please include video embed links to any YouTube pages / channels and to client’s website (correct links)• Copy supplied will be rewritten in our tone – editorial discretion applies
TWITTERTwitter blurb • Tweet • Max 12 words (140 characters)• Links to digitorial or website via a shortened link• Tag client’s Twitter handle and relevant hashtag (please supply)
Feature image • If it is for an Afrikaans brand, copy on the image should be in Afrikaans• Will use the main / feature image from Facebook• Max 1 small logo on image. No text on the image itself • Please make sure that the copy is in line with Twitter’s advertising guidelines • To review their guidelines click here: https://support.twitter.com/articles/20169693
NEWSLETTER BLURB
Text • Max 20 words • Links to digitorial or website via button
Feature image • 600 (w) x 450 pixels (h)• Will use the main / feature image from the digitorial if applicable or not otherwise arranged• Max 1 small logo on image. No text on the image itself
FACEBOOK
INSTAGRAM
• As per editorial discretion
-
PRINTRATES AND SCHEDULES 2021
SCHEDULE
ISSUE ON SALE DATEADVERTORIAL
BOOKING DEADLINE
ADVERTORIAL MATERIAL DEADLINE
ADVERT BOOKING DEADLINE
ADVERT MATERIAL DEADLINE
INSERT DEADLINE
PLATTELAND AUTUMN 2021 26 Feb 21 13 Jan 21 20 Jan 21 29 Jan 21 05 Feb 21 12 Feb 21
PLATTELAND WINTER 2021 28 May 21 14 Apr 21 21 Apr 21 30 Apr 21 07 May 21 14 May 21
PLATTELAND SPRING 2021 27 Aug 21 14 Jul 21 21 Jul 21 30 Jul 21 06 Aug 21 12 Aug 21
PLATTELAND SUMMER 2021 26 Nov 21 13 Oct 21 20 Oct 21 29 Oct 21 05 Nov 21 12 Nov 21
PLATTELAND AUTUMN 2022 25 Feb 22 12 Jan 22 19 Jan 22 28 Jan 22 04 Feb 22 11 Feb 22
ADVERTISEMENT RATES
• All advertising rates exclude VAT• Advertorial rates include standard production and photographic costs
MATERIAL SPECIFICATIONS & RATES
SIZE RATES TYPE (MM)HEIGHT X WIDTH
TRIM (MM)HEIGHT X WIDTH
BLEED (MM)HEIGHT X WIDTH
DPS R 64 955 258 X 400 275 X 420 285 X 430
INSIDE FRONT COVER DPS R 74 700 258 X 400 275 X 420 285 X 430
DPS ADVERTORIAL R 71 560 258 X 400 275 X 420 285 X 430
FULL PAGE R 32 480 258 X 190 275 X 210 285 X 220
INSIDE FRONT COVER R 37 355 258 X 190 275 X 210 285 X 220
INSIDE BACK COVER R 35 730 258 X 190 275 X 210 285 X 220
OUTSIDE BACK COVER R 38 980 258 X 190 275 X 210 285 X 220
FULL PAGE ADVERTORIAL R 40 600 258 X 190 275 X 210 285 X 220
1/2 PAGE VERTICAL R 21 105 258 X 85 275 X 105 285 X 115
1/2 PAGE HORIZONTAL R 21 105 116 X 190 136 X 210 146 X 220
1/3 PAGE VERTICAL R 17 860 258 X 50 275 X 70 285 X 80
1/3 PAGE HORIZONTAL R 17 860 72 X 190 92 X 210 102 X 220
1/4 PAGE VERTICAL R 12 995 255 X 33 275 X 53 285 X 63
1/4 PAGE HORIZONTAL R 12 995 49 X 190 69 X 210 79 X 220
1/4 PAGE BLOCK R 12 995 116 X 85 136 X 105 146 X 115
INSERT RATES• All insert rates are for insertion costs only
LOOSE INSERTS rate excl vat per ‘000 BOUND IN rate excl vat per ‘000
SINGLE PAGE R 550 24 PAGES R 1 295 SINGLE PAGE R 665
4 PAGES R 755 32 PAGES R 1 525 4 PAGES R 910
6 - 8 PAGES R 895 48 PAGES R 1 825 6 - 8 PAGES R 1 075
12 PAGES R 1 000 52 PAGES R 1 990 12 PAGES R 1 24016 - 20 PAGES R 1 135 16 - 20 PAGES R 1 365
SUBSCRIBERS subject to postage where applicable R 3 220
ACTION RATES
*CARRYING FEE R 550 *PASTE/GLUE-ON (specific page) R 1 160
MACHINE/HAND INSERTION (random) R 370 BAGGING (contribution) R 320
MACHINE/HAND INSERTION (specific page) R 490 BAGGING (with hand insertion) R 1 170* Carrying fee must be added to glueing/bagging costs
* These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle.* Hierdie advertensietariewe geld vanaf 1 Januarie 2021 en vervang alle vorige weergawes van enige tariewe en/of tariefkaarte wat Media24 Leefstyl vrygestel en/of gepubliseer het.
TO ADVERTISE
Please contact Danie NellEmail: [email protected] Call: 082 859 0542
-
PRINTRATES AND SCHEDULES 2021
SCHEDULE
ISSUE ON SALE DATE ADVERTORIAL BOOKING DEADLINEADVERTORIAL MATERIAL
DEADLINECLASSIFIED BOOKING/MATERIAL DEADLINE
MAINBODY ADVERT BOOKING DEADLINE
MAINBODY ADVERT MATERIAL DEADLINE INSERT DEADLINE
Feb-Mar'21 29 Jan 21 08 Dec 20 15 Dec 20 18 Dec 20 04 Jan 21 07 Jan 21 14 Jan 21
ENG TOWING LICENCE * 19 Feb 21 07 Jan 21 14 Jan 21 21 Jan 21 28 Jan 21
Apr-May'21 26 Mar 21 22 Feb 21 01 Mar 21 25 Feb 21 01 Mar 21 04 Mar 21 16 Mar 21
June-July'21 28 May 21 26 Apr 21 03 May 21 29 Apr 21 03 May 21 06 May 21 18 May 21
Aug Sep'21 30 Jul 21 28 Jun 21 05 Jul 21 01 Jul 21 05 Jul 21 08 Jul 21 20 Jul 21
Oct-Nov'21 24 Sep 21 23 Aug 21 30 Aug 21 26 Aug 21 30 Aug 21 02 Sep 21 14 Sep 21
Dec-Jan'22 25 Nov 21 24 Oct 21 31 Oct 21 27 Oct 21 31 Oct 21 03 Nov 21 15 Nov 21
* Rates & Material Specifications: Danie Nell 082 859 0542
* These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle.* Hierdie advertensietariewe geld vanaf 1 Januarie 2021 en vervang alle vorige weergawes van enige tariewe en/of tariefkaarte wat Media24 Leefstyl vrygestel en/of gepubliseer het.
-
PRINTRATES AND SCHEDULES 2021ADVERTISEMENT RATES
• All advertising rates exclude VAT• Advertorial rates include standard production and photographic costs
STANDARD POSITIONS SPECIAL POSITIONING
FULL COLOUR PER INSERTION
ADVERTORIAL PER INSERTION
FULL COLOUR PER INSERTION
DPS R 60 880 R 73 360 INSIDE FRONT COVER DPS R 73 055
FULL PAGE R 30 440 R 36 685 INSIDE FRONT COVER FP R 36 530
1/2 PAGE R 22 715 OUTSIDE BACK COVER R 36 5301/4 PAGE R 18 275 INSIDE BACK COVER R 33 4852 COLUMNS R 25 890 SPECIFIC POSITION R 33 4851 COLUMN R 21 310
MATERIAL SPECIFICATIONS
SIZE TYPE (MM)HEIGHT X WIDTH
TRIM (MM)HEIGHT X WIDTH
BLEED (MM)HEIGHT X WIDTH
DPS 255 X 400 275 X 420 285 X 430
FULL PAGE 255 X 190 275 X 210 285 X 220
1/2 VERTICAL 255 X 85 275 X 105 285 X 115
1/2 HORIZONTAL 117 X 190 137 X 210 147 X 220
1/3 VERTICAL 255 X 50 275 X 70 285 X 80
1/3 HORIZONTAL 72 X 190 92 X 210 102 X 220
1/4 VERTICAL 255 X 33 275 X 53 285 X 63
1/4 HORIZONTAL 49 X 190 69 X 210 79 X 220
1/4 BLOCK 117 X 85 137 X 105 147 X 115
SHOPWINDOW - OUTDOOR ACCESSORIES AND CAMPING GEAR/RESORTS & ACCOMODATION
SIZE FULL COLOUR PER INSERTION VERTICAL (MM)HEIGHT X WIDTH
HORIZONTAL (MM)HEIGHT X WIDTH
QUADRANGLE (MM)HEIGHT X WIDTH
1/12 R 1 680 - - 56 X 572/12 R 3 365 118 X 57 56 X 118 -3/12 R 5 040 178 X 57 56 X 180 -4/12 R 6 720 238 X 57 - 117.5 X 1186/12 R 13 935 178 X 118 118 X 180 -FULL PAGE R 20 155 - - 238 X 180
INSERT RATES• All insert rates are for insertion costs only
LOOSE INSERTS rate excl vat per ‘000 BOUND IN rate excl vat per ‘000
SINGLE PAGE R 550 24 PAGES R 1 295 SINGLE PAGE R 665
4 PAGES R 755 32 PAGES R 1 525 4 PAGES R 910
6 - 8 PAGES R 895 48 PAGES R 1 825 6 - 8 PAGES R 1 075
12 PAGES R 1 000 52 PAGES R 1 990 12 PAGES R 1 24016 - 20 PAGES R 1 135 16 - 20 PAGES R 1 365
SUBSCRIBERS subject to postage where applicable R 3 220
ACTION RATES
*CARRYING FEE R 550 *PASTE/GLUE-ON (specific page) R 1 160
MACHINE/HAND INSERTION (random) R 370 BAGGING (contribution) R 320
MACHINE/HAND INSERTION (specific page) R 490 BAGGING (with hand insertion) R 1 170* Carrying fee must be added to glueing/bagging costs
* These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle.* Hierdie advertensietariewe geld vanaf 1 Januarie 2021 en vervang alle vorige weergawes van enige tariewe en/of tariefkaarte wat Media24 Leefstyl vrygestel en/of gepubliseer het.
TO ADVERTISE
Please contact Danie NellEmail: [email protected] Call: 082 859 0542
-
WW
W.N
ETW
ERK2
4.COM
/WEG
YOUTUBE
340
NEWSLETTER SUBS
36 026
FACEBOOK
66 266
TWITTER
1 968
UNIQUE BROWSERS
100 081
DIGITAL FOOTPRINT
204 681
VIDEO
RATES AND SCHEDULES 2021 DIGITAL
Source: GOOGLE ANALYTICS (OCT 2020)All rates excl VAT. These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/
or rate cards released and/or published by Media24 Lifestyle. *POA = Price on Application.**Banner rates are quoted as CPM
BRANDED CONTENT PACKAGE
Digitorial 1
Boosted Facebook post 1
Sponsored Tweet 1
Newsletter sponsored blurb 1
Banner adverts - 100% Share of voice (Static or rich media) 1
Total cost R 32 500*
CONTENT MARKETING PACKAGES
Display Display advert on editorial newsletter (1 banner) R0.25/ mailerPartnership Mailer Bespoke client newsletter (Max 60 000 mailers) R0.75/ mailer
EMAIL MARKETING
VIDEO
WEB BANNERSLeaderboard 728x90 R345**
Half page 300x600 R450**
Medium Rectangle 300x250 R380**
PROGRAMMATICLeaderboard 728x90 POA*
Medium Rectangle 300x250 POA*
Half Page 300x600 POA*
TAKEOVER Homepage (web and mobile)1440x900 (background branding),
728x90, 300x600, 300x250 (web), 300x50, 320x50, 300x250
(mobile)
POA*
VIDEO Pre- & Post Rolls 536x400, 10” POA*
EMAIL Newsletter Display Banner x 1 1200x500 R0,25 per mailer
MOBILE WEB BANNERSBanner 300x50, 320x50 R125**
Medium Rectangle 300x250 R380**
DISPLAY ADVERTISING
PACKAGES BASIC PREMIUM SUPER
1 Video R15 000 R30 000 R45 0003 Videos R30 000 R60 000 R90 0005 Videos R60 000 R120 000 R180 000
10 Videos R120 000 R240 000 R360 000
VIDEO
Refer to the POP! Rate Card for more information on the breakdown of the video packages.Timeline: Minimum of 2-3 weeks depending on the complexity and availability of resources.• 1 week to conceptualise the video content• 1 to 2 weeks to shoot & edit videos – excludes client approval. Maximum of 2 changes from client.All videos on Weg! must be Afrikaans. Rates are excl. VAT.
*Package includes both languages - but clients can book individual languages (Weg! or Go!) at the sales representatives discretion.
TO ADVERTISE
Please contact Danie NellEmail: [email protected] Call: 082 859 0542
-
DIGITALDISPLAY ADVERTISING & SPECIFICATIONS
7
5
6
Mobile WebBanner320x50 / 300x50 (9KB)
Mobile WebMedium rectangle300x250 (9KB)
Newsletter Banner1200x500 (39KB)
7
5
6
1
2
3
4
Leaderboard 728x90 (39KB) Medium Rectangle 300x250 (39KB)
1
2
3
4 4
Content Marketing Display Options
Half Page 300x600 (39KB) Background branding 1440x900 (100KB)
Facebook blurb • Max 30 words• Custom call to action motivating readers to click on the link• Please provide us with the Facebook handle we should tag, along with the correct and relevant hashtag Feature image • 1200 (w) x 627 pixels (h)• If it is for an Afrikaans brand, copy on the image should be in Afrikaans• Max 1 small logo on image – no text on image • If it is a boosted post please make sure that the text on the image is no more than 20% Please use the following link to test this: https://www.facebook.com/ads/tools/text_overlay• Please make sure that the copy is in line with Facebook’s advertising guidelines. To review their guidelines click here: https://www.facebook.com/policies/ads/• Link to the client’s Facebook page Heading • Name of the article Introduction • Max 20-50 words (please note editorial discretion will be applied)
DIGITORIAL
Headline • Max 7 words Feature image • 600 (w) x 450 (h) pixels• Max 1 small logo on image – no text or graphics on image • Other images: as per above size• If it is for an Afrikaans brand, copy on the image should be in Afrikaans
Introduction • Max 30 words Body text • Max 200-500 words• If product-related provide clear specifications• Please include video embed links to any YouTube pages / channels and to client’s website (correct links)• Copy supplied will be rewritten in our tone – editorial discretion applies
TWITTERTwitter blurb • Tweet • Max 12 words (140 characters)• Links to digitorial or website via a shortened link• Tag client’s Twitter handle and relevant hashtag (please supply)
Feature image • If it is for an Afrikaans brand, copy on the image should be in Afrikaans• Will use the main / feature image from Facebook• Max 1 small logo on image. No text on the image itself • Please make sure that the copy is in line with Twitter’s advertising guidelines • To review their guidelines click here: https://support.twitter.com/articles/20169693
NEWSLETTER BLURB
Text • Max 20 words • Links to digitorial or website via button
Feature image • 600 (w) x 450 pixels (h)• Will use the main / feature image from the digitorial if applicable or not otherwise arranged• Max 1 small logo on image. No text on the image itself
FACEBOOK
INSTAGRAM
• As per editorial discretion
-
PRINTRATES AND SCHEDULES 2021
SCHEDULE
ISSUE DATE ON SALEINSERT
DEADLINEPROMO/ADVERTORIAL BOOKING DEADLINE
ADVERTISING BOOKING DEADLINE
ADVERTISING MATERIAL DEADLINE
Mar-Apr 2021 26 Feb 21 17 Feb 21 13 Jan 21 29 Jan 21 05 Feb 21
May-June 2021 30 Apr 21 21 Apr 21 17 Mar 21 02 Apr 21 09 Apr 21
July-Aug 2021 25 Jun 21 16 Jun 21 12 May 21 28 May 21 04 Jun 21
Sep-Oct 2021 27 Aug 21 18 Aug 21 14 Jul 21 30 Jul 21 06 Aug 21
Nov-Dec 2021 29 Oct 21 20 Oct 21 15 Sep 21 01 Oct 21 08 Oct 21
Jan-Feb 2022 07 Jan 22 15 Dec 21 10 Nov 21 26 Nov 21 03 Dec 21
ADVERTISEMENT RATES
• All advertising rates exclude VAT• Advertorial rates include standard production and photographic costs
STANDARD POSITIONS SPECIAL POSITIONING
FULL COLOUR PER INSERTION
ADVERTORIAL PER INSERTION
FULL COLOUR PER INSERTION
DPS R 106 875 R 128 020 INSIDE FRONT COVER DPS R 128 250
FULL PAGE R 53 275 R 64 015 SECOND DPS R 122 905
1/2 PAGE R 40 080 INSIDE BACK COVER R 58 8051/3 PAGE R 37 470 OUTSIDE BACK COVER R 66 595
1ST 15% OF MAGAZINE R 63 935
INSERT RATES• All insert rates are for insertion costs only
LOOSE INSERTS rate excl vat per ‘000 BOUND IN rate excl vat per ‘000
SINGLE PAGE R 550 24 PAGES R 1 295 SINGLE PAGE R 665
4 PAGES R 755 32 PAGES R 1 525 4 PAGES R 910
6 - 8 PAGES R 895 48 PAGES R 1 825 6 - 8 PAGES R 1 075
12 PAGES R 1 000 52 PAGES R 1 990 12 PAGES R 1 24016 - 20 PAGES R 1 135 16 - 20 PAGES R 1 365
SUBSCRIBERS subject to postage where applicable R 3 220
MATERIAL SPECIFICATIONS
SIZE TYPE (MM)HEIGHT X WIDTH
TRIM (MM)HEIGHT X WIDTH
BLEED (MM)HEIGHT X WIDTH
DPS 258 X 380 275 X 420 285 X 430
FULL PAGE 258 X 190 275 X 210 285 X 220
1/2 PAGE VERTICAL 258 X 92 275 X 105 285 X 115
1/2 PAGE HORIZONTAL 127 X 190 136 X 210 146 X 220
1/3 PAGE VERTICAL 258 X 59 275 X 70 285 X 80
1/3 PAGE HORIZONTAL 84 X 190 94 X 210 104 X 220
ACTION RATES
*CARRYING FEE R 550
MACHINE/HAND INSERTION (random) R 370
MACHINE/HAND INSERTION (specific page) R 490
*PASTE/GLUE-ON (specific page) R 1 160
BAGGING (contribution) R 320
BAGGING (with hand insertion) R 1 170* Carrying fee must be added to glueing/bagging costs
* These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle.* Hierdie advertensietariewe geld vanaf 1 Januarie 2021 en vervang alle vorige weergawes van enige tariewe en/of tariefkaarte wat Media24 Leefstyl vrygestel en/of gepubliseer het.
TO ADVERTISE
Please contact Sarah Curtis-BowlesEmail: [email protected] Call: 084 444 8880
-
PRINTRATES AND SCHEDULES 2021
SCHEDULE
ISSUE DATE ON SALE INSERT DEADLINE
PROMO/ADVERTORIAL
BOOKING DEADLINE
ADVERTISING BOOKING DEADLINE
ADVERTISING MATERIAL DEADLINE
Apr-Jun 21 09 Apr 21 26 Mar 21 24 Feb 21 12 Mar 21 18 Mar 21
Jul-Sep 21 02 Jul 21 18 Jun 21 19 May 21 04 Jun 21 10 Jun 21
Oct-Dec 21 01 Oct 21 17 Sep 21 18 Aug 21 03 Sep 21 09 Sep 21
Jan-Mar 22 07 Jan 22 03 Dec 21 03 Nov 21 19 Nov 21 25 Nov 21
ADVERTISEMENT RATES
• All advertising rates exclude VAT• Advertorial rates include standard production and photographic costs
STANDARD POSITIONS SPECIAL POSITIONING
FULL COLOUR PER INSERTION
ADVERTORIAL PER INSERTION
FULL COLOUR PER INSERTION
DPS R 72 995 R 87 405 INSIDE FRONT COVER DPS R 87 585
FULL PAGE R 36 495 R 43 705 SECOND DPS R 83 935
1/2 PAGE R 29 935 OUTSIDE BACK COVER R 45 6151/3 PAGE R 25 545 INSIDE BACK COVER R 40 145
1ST 15% OF MAGAZINE R 43 790
1ST 30% OF MAGAZINE R 41 970
MATERIAL SPECIFICATIONS
SIZE TYPE (MM)HEIGHT X WIDTH
TRIM (MM)HEIGHT X WIDTH
BLEED (MM)HEIGHT X WIDTH
DPS 242 x 380 262 x 400 272 x 410
FULL PAGE 242 x 180 262 x 200 272 x 210
1/2 VERTICAL 242 x 80 262 x 100 272 x 110
1/2 HORIZONTAL 110 x 180 130 x 200 140 x 210
1/3 VERTICAL 242 X 46 262 X 66 272 X 76
1/3 HORIZONTAL 67 X 180 87 X 200 97 X 210
INSERT RATES• All insert rates are for insertion costs only
LOOSE INSERTS rate excl vat per ‘000 BOUND IN rate excl vat per ‘000
SINGLE PAGE R 550 24 PAGES R 1 295 SINGLE PAGE R 665
4 PAGES R 755 32 PAGES R 1 525 4 PAGES R 910
6 - 8 PAGES R 895 48 PAGES R 1 825 6 - 8 PAGES R 1 075
12 PAGES R 1 000 52 PAGES R 1 990 12 PAGES R 1 24016 - 20 PAGES R 1 135 16 - 20 PAGES R 1 365
SUBSCRIBERS subject to postage where applicable R 3 220
ACTION RATES
*CARRYING FEE R 550 *PASTE/GLUE-ON (specific page) R 1 160
MACHINE/HAND INSERTION (random) R 370 BAGGING (contribution) R 320
MACHINE/HAND INSERTION (specific page) R 490 BAGGING (with hand insertion) R 1 170* Carrying fee must be added to glueing/bagging costs
* These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/or rate cards released and/or published by Media24 Lifestyle.* Hierdie advertensietariewe geld vanaf 1 Januarie 2021 en vervang alle vorige weergawes van enige tariewe en/of tariefkaarte wat Media24 Leefstyl vrygestel en/of gepubliseer het.
TO ADVERTISE
Please contact Sarah Curtis-BowlesEmail: [email protected] Call: 084 444 8880
-
RATES AND SCHEDULES 2021 DIGITAL
Source: GOOGLE ANALYTICS (OCT 2020)All rates excl VAT. These advertising rates are effective 1 January 2021 and replaces all previous versions of any rates and/
or rate cards released and/or published by Media24 Lifestyle. *POA = Price on Application.**Banner rates are quoted as CPM
WW
W.N
ETW
ERK2
4.COM
/SAR
IE
INSTAGRAM
73 405
YOUTUBE
11 700
PINTEREST
15 321
NEWSLETTER SUBS
96 221
FACEBOOK
137 091
TWITTER
44 088
UNIQUE BROWSERS
181 352
DIGITAL FOOTPRINT
559 178
BRANDED CONTENT PACKAGE
Digitorial 1
Boosted Facebook post 1
Sponsored Tweet 1
Newsletter sponsored blurb 1
Banner adverts - 100% Share of voice (Static or rich media) 1
Total cost R 34 500
CONTENT MARKETING PACKAGES
Display Display advert on editorial newsletter (1 banner) R0.25/ mailerPartnership Mailer Bespoke client newsletter (Max 60 000 mailers) R0.75/ mailer
EMAIL MARKETING
WEB BANNERSLeaderboard 728x90 R345**
Half page 300x600 R450**
Medium Rectangle 300x250 R380**
PROGRAMMATICLeaderboard 728x90 POA*
Medium Rectangle 300x250 POA*
Half Page 300x600 POA*
TAKEOVER Homepage (web and mobile)1440x900 (background branding),
728x90, 300x600, 300x250 (web), 300x50, 320x50, 300x250
(mobile)
POA*
VIDEO Pre- & Post Rolls 536x400, 10” POA*
EMAIL Newsletter Display Banner x 1 1200x500 R0,25 per mailer
MOBILE WEB BANNERSBanner 300x50, 320x50 R125**
Medium Rectangle 300x250 R380**
DISPLAY ADVERTISING
PACKAGES BASIC PREMIUM SUPER
1 Video R15 000 R30 000 R45 0003 Videos R30 000 R60 000 R90 0005 Videos R60 000 R120 000 R180 000
10 Videos R120 000 R240 000 R360 000
VIDEO
Refer to the POP! Rate Card for more information on the breakdown of the video packages.Timeline: Minimum of 2-3 weeks depending on the complexity and availability of resources.• 1 week to conceptualise the video content• 1 to 2 weeks to shoot & edit videos – excludes client approval. Maximum of 2 changes from client.All videos on SARIE.com must be Afrikaans. Rates are excl. VAT.
TO ADVERTISE
Please contact Sarah Curtis-BowlesEmail: [email protected] Call: 084 444 8880
-
DIGITALDISPLAY ADVERTISING & SPECIFICATIONS
7
5
6
Mobile WebBanner320x50 / 300x50 (9KB)
Mobile WebMedium rectangle300x250 (9KB)
Newsletter Banner1200x500 (39KB)
7
5
6
1
2
3
4
Leaderboard 728x90 (39KB) Medium Rectangle 300x250 (39KB)
1
2
3
4 4
Content Marketing Display Options
Half Page 300x600 (39KB) Background branding 1440x900 (100KB)
Facebook blurb • Max 30 words• Custom call to action motivating readers to click on the link• Please provide us with the Facebook handle we should tag, along with the correct and relevant hashtag Feature image • 1200 (w) x 627 pixels (h)• If it is for an Afrikaans brand, copy on the image should be in Afrikaans• Max 1 small logo on image – no text on image • If it is a boosted post please make sure that the text on the image is no more than 20% Please use the following link to test this: https://www.facebook.com/ads/tools/text_overlay• Please make sure that the copy is in line with Facebook’s advertising guidelines. To review their guidelines click here: https://www.facebook.com/policies/ads/• Link to the client’s Facebook page Heading • Name of the article Introduction • Max 20-50 words (please note editorial discretion will be applied)
DIGITORIAL
Headline • Max 7 words Feature image • 600 (w) x 450 (h) pixels• Max 1 small logo on image – no text or graphics on image • Other images: as per above size• If it is for an Afrikaans brand, copy on the image should be in Afrikaans
Introduction • Max 30 words Body text • Max 200-500 words• If product-related provide clear specifications• Please include video embed links to any YouTube pages / channels and to client’s website (correct links)• Copy supplied will be rewritten in our tone – editorial discretion applies
TWITTERTwitter blurb • Tweet • Max 12 words (140 characters)• Links to digitorial or website via a shortened link• Tag client’s Twitter handle and relevant hashtag (please supply)
Feature image • If it is for an Afrikaans brand, copy on the image should be in Afrikaans• Will use the main / feature image from Facebook• Max 1 small logo on image. No text on the image itself • Please make sure that the copy is in line with Twitter’s advertising guidelines • To review their guidelines click here: https://support.twitter.com/articles/20169693
NEWSLETTER BLURB
Text • Max 20 words • Links to digitorial or website via button
Feature image • 600 (w) x 450 pixels (h)• Will use th