first c of seo
TRANSCRIPT
![Page 1: First c of seo](https://reader037.vdocuments.us/reader037/viewer/2022102323/54526a34af7959013f8b691e/html5/thumbnails/1.jpg)
The First “C”of SEO
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“What is SEO?”Asks the 65 year old Korean woman
who’s never done a search…
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If you’ve done a search
Position Click thru Click thru
1 42.30% 33.84%
2 11.92% 9.54%
3 8.44% 6.75%
4 6.03% 4.82%
5 4.86% 3.89%
6 3.99% 3.19%
7 3.37% 2.70%
8 2.98% 2.38%
9 2.83% 2.26%
10 2.97% 2.38%
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How are the sites ranked?
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it’s SIMPLE
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it’s SIMPLE= Relevance
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Relevance =
2 C’s of SEO
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1. Content(signals)
Telling Google what your content is
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Internet Library
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Websites
Books
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#1Title Tag
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...but people still want to use their co. names or brands
• #59 for “seattle web design”
• Title: Webcami Site Design – Cami MacNamara - West Seattle
Web Design - Seattle, WA – Social Media
• 92 characters long
• Google truncates the titleWebcami Site Design – Cami MacNamara – West Seattle
Web Design ...
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Hi, My name is Cami MacNamara
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Hi, I do Seattle Web Design
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Title:
Clear Concepts - Seattle Website Design, SEO, Content Management
Page 9 for “Seattle Web Design”
The further left, the more credit & the fewer words, the more focused
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Other
‘s
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H1 Tagsand other header tags
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h1
h1
h2
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Images
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Logo Name? Alt = ?
logo_page3design_home.jpg
logo_seattle_graphic_design.jpg
Better version = better signalsalt="PAGE 3 DESIGN - Click to return home
alt=“Seattle Graphic Design Co Logo”
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Meta Description
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Next UpThe 2nd C