finding contractors and consultants on linkedin

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Post on 10-May-2015

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Allen Beers (Product Consultant) created a powerful and short deck that describes the best way to target contractors and consultants on LinkedIn! Enjoy

TRANSCRIPT

Page 1: Finding Contractors and Consultants on LinkedIn

LinkedIn Confidential ©2013 All Rights Reserved

Special Session Finding Contractors and

Consultants on LinkedIn

Allen Beers Recruitment Product Consultant

LinkedIn | New York, NY | [email protected]

Page 2: Finding Contractors and Consultants on LinkedIn

• Advanced Search • Tracking • InMail

Agenda

Page 3: Finding Contractors and Consultants on LinkedIn

Target Audience

Active

20%

VS.

Passive

80%

Page 4: Finding Contractors and Consultants on LinkedIn

Advanced Boolean String

(contract OR contractor OR contracted OR contracting OR consult OR consultant OR consulted OR consulting OR "on assignment" OR “off assignment” OR temp OR temporary OR “per diem” OR “hourly rate” OR “corp to corp” OR 1099 OR “on project” OR “bill rate” OR billrate OR “pay rate” OR payrate OR freelance OR freelancer OR freelancing OR “currently looking” OR “looking for work” OR “looking for assignment” OR “seeking assignment” OR “seeking work”) NOT (recruiter OR recruitment OR recruiting) AND skillset

Save

Me!

Page 5: Finding Contractors and Consultants on LinkedIn

Targeted Refinement Filters

Interested In Consultants /Contractors

Function Consultant

Years in Position Less than 1 Year/1 to 2 Years

When Joined Within 2 Weeks

Groups My Groups/All Groups

Current Company That Uses Contractors

Company Size 1-10

Company Type Self-Owned

Page 6: Finding Contractors and Consultants on LinkedIn

Project Folders

& By Job Req By Skillset

Tag

Contractor

Tag

Contractor

Page 7: Finding Contractors and Consultants on LinkedIn

InMailing Contractors/Consultants

Target the 20% of Active Seekers

Use “Consulting Offer” as Category

Be Upfront About Opportunity

Personalize the Message

Keep it Short

Convey Urgency

Save Template

Follow-Up in 1-Week if No Response is Received

the Script