financial planning and control systems 2013-3 re
TRANSCRIPT
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Financial Planning andControl Systems
MFM 4th Semester
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Responsibility Accounting
Responsibility accounting is a system of accounting that
recognizes various responsibility centres throughout theorganization and that reflects the plan of action of each of
these centres by allocating particular revenues and costs
to the one having the relevant responsibility
Responsibility accounting is also known as activity
accounting, profitability accounting and MBO through the
accounting control system
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Essentials of Responsibility Accounting
To create suitable responsibility centres in the organization
To fix the area ofauthority and responsibility for each
centre
To have a clear-cut idea, on the part of each manager as to
what is expected of him
To mention only the revenues, expenses, profits and
investments controllable by the manager in the performance
report of each centre
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Responsibility Centres
Creation of Responsibility Centres
Responsibility Accounting focuses attention on the
responsibility centres where control is exercised over the
costs or revenue
For effective control of all activities a large firm is divided intomeaningful segments, departments or divisions
The sub-units of an enterprise for the purpose of control are
called responsibility centres or decisions centre
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Responsibility Centres
Creation of Responsibility Centres
A responsibility centre is sub-unit of an organization under
the control of a manager who has the responsibility for the
activities of that centre.
I.e. Production department,Treasury department,Front orBack office,R & D centre,Dealing room and back office in
case of Brokers in Stock or Forex Market,Housekeeping in
case of Service industry viz Hotel,Health care, Sourcing
incase of Banks, Procurements in the case of Manufacturing.
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Responsibility Centres
Creation of Responsibility Centres
The important criteria for creating a responsibility centre
are that the unit of the organization should be separable
and identifiable for operating purposes,and that the
performance measurement should be possible
Responsibility centres are usually classified into three
classes
Cost centres
Profit Centres
Investment Centres
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Responsibility Centres
Cost Centre
A centre where the manager is responsible only for costs
He is not responsible for profit or investment, Hence cost
centres are service departments providing services to
other departments such as PR,R & D, HRD
The performance of the manager is evaluated by
comparing the actual expenses incurred with the
budgeted expenses for the cost centre
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Responsibility Centres
Cost Centre
A cost centre is to be taken as an index of performance for
departments whose product/output cannot be measuredand expressed in financial figures like consultancy, personaland administration
It therefore reflects productivity of I/P i.e. cost per unit ofservice
In a cost centre the consequences of decisions aremeasured by costs alone, the accomplishments of the costcentre are not measured in financial terms. Thus,theeffectiveness and efficiency of the cost centre cannot beproperly evaluated.
This kind of analysis of course ignores the contributionmade by the cost centre to the firms overall profitability
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Responsibility Centres
Profit Centre
A profit centre is a responsibility centre where the
manager is responsible for both costs and revenuesand thus for profits
A profit centre provides more effective assessment of
performance as both costs and revenues are measured
in financial terms
A profit centre is more relevant forprofit planning and
control as it allows the measurement of both output
and input units of the centre
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Responsibility Centres
Profit Centre
To ensure effective control through the profit centre
control system, the controllable and non controllableactivities should be identified
In a profit centre approach the profit may be targeted
and the manager has full authority
To control costs
To earn revenue
To effect cost-revenues
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Responsibility Centres
Investment Centre
An investment centre where the manager is responsible for
costs and revenues as well as for investment in assets
used by the centre.
In an investment centre, performance is assessed not only
by profit but by relating profit to investment
Investment centres are treated as separate firms where the
manager is responsible for the overall activities affecting
costs, revenues and investments
The performance of this centre is measured in terms ofROI
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Responsibility CentresAdaptation of the Accounting System The accounting system catering only to the needs of
external users and is not adequate for the purpose profitplanning and control and internal management
The accounting system should be suitably adapted tofacilitate the planning and control process
It should be structured around the area of responsibility sosound budgetary system needs the creation of aresponsibility accounting system
A responsibility accounting system is primarily orientedtowards the organizational responsibilities and is a means toachieving effective control
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Responsibility Accounting
The New Bank Ltd.Budget for the New Project- Division
Budgeted Total Expenditure Rs.120,000
Training Rs.60,000
Welfare Rs.14,000
Facilities Rs.40,000Other Expenses Rs.6,000
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Responsibility Accounting
The New Bank Ltd.The Budget expressed under Responsibility Accouting Concept
Activity /HeadsV.P. Real Estate V.P. Projects V.P. Strategic Sourcing
Training Rs.10,000 Rs.20,000 Rs.30,000
Welfare Rs.4,000 Rs.8,000 Rs.2,000
Facilities Rs.10,000 Rs.15,000 Rs.15,000
Other Expenses Rs.2,000 Rs.2,000 Rs.2,000
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Responsibility Accounting
Important Ratios for Cost Centre
Operating Ratios
Output-Input Ratios
Waste and Scrap Data
Quality Variance
Cost Variance
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Responsibility Accounting
Important Ratios for Profit Centre
Profitability
Capital/Asset Turnover
Inventory Turnover
Profit trend
ROI
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Responsibility Accounting
Important Ratios for Investment Centre
Those of Cost/Profit Centre ratios
Capital expenditure variance
Asset Turnover
Cost of Capital, D/E Ratio, Liquidity Ratio
Comparative Study of the incremental cost of funds and
incremental revenues from these funds
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Limitation of Responsibility Centre
Difficulty in designing an organization chart with clearly
delineating lines of authority and responsibility
Difficulty in implementing on account of conflict between
individual interest and organization interest
Ignoring the personal reactions of the personnel involved in
the implementations
Requiring a good reporting system to make the systemuseful and meaningful
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Cost accounting Vs Responsibilityaccounting Cost Accounting
Historical cost accountinghas paid more attentionto the measurement ofcost of production
It emphasis on productcost basis
It is difficult to use cost
data accumulated forproduct costing purposesfor planning and control
Responsibility accounting
Here emphasis is onplanning and control and noton a product cost basis
Here emphasis is onplanning and control
The cost accumulated forplanning and control purposecan easily be recast forproduct costing purpose
P fit C t
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Profit Centers
As per the extensive information provided by Anthony and
Govindrajan 93 % of the US firms have more than one
profit center,the corresponding figure in Holland is 89 %and India 66 %
Asea Brown Boveri has 4,500 profit center's, Kyocera of
Japan has 800
K
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Kyocera Maximize revenues and minimize expenses. Measure
your inflow and control your outflow; don't chase profit,
but let it follow your effort.
Pricing is management.-Pricing is top management's
responsibility: to find that one point where customers
are happy and the company is most profitable.
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P fit C t
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Profit Centers Now computing the profit of these profit centers,many
functions,which one would expect to be discretionary
costs stretch their credibility and charge to other profitcenters charging their services to various profit center with
the costs according to actual or estimated usage.
Hence these service or support units are being treated asprofit centers themselves.
P fit C t
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Profit CentersService Category Treated as Profit
Center
1 Finance and Accounting 35 %
2 Legal 35 %
3 Electronic Services 63 %
4 General Marketing Services 35 %
5 Advertising 50 %
6 Market Research 36 %
7 Public Relations 24 %
Profit Centers
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Profit CentersService Category Treated as Profit
Center
8 Industrial Relations 32 %
9 Personnel 35 %
10 Real Estate 37 %11 Operation Research 47 %
12 Purchase 40 %
13 Top Corporate overhead 13 %
14 Corporate Planning 20 %
M t b Obj ti
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Management by Objectives
Peter Drucker
George Odiorne
M t b Obj ti
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Management by Objectives
Management by objectives is a process whereby the
superior and subordinate managers of an organizationjointly identify common goal,define each individuals
major areas of responsibility in terms of the results
expected of them,and use these measures as guides for
appreciating the unit and the contribution of each of its
members
Different goals are sought to be achieved by the
introduction of MBO in organization
M t b Obj ti
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Management by Objectives
MBO is used for
To integrate the organizational goals with the
individual goal
As a motivational technique wherein individuals are
driven towards the achievement of goals
To appraise the performance of managers involved in
the process
To control the activities as they are performed
M t b Obj ti
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Management by Objectives Drucker suggested that objectives are to be specified in the
key resu lt areaof business.
A key result area may be understood as one,theperformance of which,directly and vitally affected thesuccess and survival of the business
The KRAs vary from business to business .
Since MBO involves a systematic effort towards theachievement of objectives,utmost care has to be exercised
in setting the objectives for all the KRAS
R ibilit b d ti & MBO
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Responsibility budgeting & MBO
Establishment of goals for the whole organization
Preparation by subordinates, of specific goals within the
framework provided by the superior
Joint discussion of an agreement upon the goals by thesuperior and subordinate
Joint review of progress at regular intervals in the light of
the predetermined goals
Corrective measures, if necessary, as revealed by the
review
Why MBO is not a live force today
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Why MBO is not a live force today Tying personnel performance
evaluation,promotion,compensation and the like to objectiveachievement is often counter-productive because it
discourages the development ofinnovative,high risk,highreward objectives
Lack oftop management involvement and support.For anMBO programme to succeed
Lack of understanding of the philosophy behind MBO
Poor integration with other systems
Value Based Management
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Value-Based Management
Value Based Management is the management approachwhich ensures that companies are consistently with the
objective of maximizing shareholder value. It includes
Creating Value
Managing Value
Measuring Value
Value Based Management
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Value-Based Management
Godrej implementing the EVA metric of consultants sternStewart and co
The EVA is equal to net operating profit after tax minusthe capital charge
Mermaid Godrej chairman Godrej Group says Our goal isto maximize market value added (MVA) which is equalsthe present value of all future EVA.
The EVA, which measures business performance includes
in its measurement parameters ,setting goals,communication, evaluation strategies, analyzingacquisitions ,measuring performance, paying bonuses
EVA t GODREJ
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EVA at GODREJ
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EVA t GODREJ
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EVA at GODREJ
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Value-Based Management
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Value-Based Management The BOOH Factor
Since the companies are financed with a blend of debt andequity ,the cost of capital is a blend of returns required bylenders and owners
The Four Fundamentals strategies identified to improve EVAcan be summarized as BOOH
Build Invest as long as return exceed the cost of capital
Optimize Reduce cost of capital by optimizing capitalstructure
Operate Improve the return earned on existing capital
Harvest Divest capital when return fails to achieve the costof capital
Value-Based Management
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Value-Based ManagementGodrej on Learning Curve There is no economic value added if the capital is high.
Reward people on these basis so people will be careful onthe capital used
Excessive capital-intensive usage is not good decision
Minimum capital investment will lead to maximumEVA
No acquisition if it results into negative EVA
Working capital usage has been reduced and Godrej isnow operating on negative working capital
Types of Cost
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Types of Cost
Engineered Costs
Discretionary Costs
Difference between Engineered costs
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Difference between Engineered costsand Discretionary costs
Characteristics Engineered Costs Discretionary Costs
Process or
Activity
- Detailed and
Physically
Observable
- Repetitive
-Black
Box(Knowledge of
process is sketchy or
unavailable)
-Non -Repetitive
Level ofUncertainty Moderate or smalli.e. manufacturing
settings
Large i.e. R & D
Eng neere Costs & D scret onary
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Eng neere Costs & D scret onaryCosts
Costs
Activity
Engineered Costs
Discretionary Costs