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FINANCIAL AND BUSINESS SERVICESAGENCY WIZARDRY
INDUSTRY SOLUTION EXPERIENCEOne click dashboard to drive fast decision making
QUICKLY DISTILL ACTIONABLE CUSTOMER AND MARKET INSIGHTS FROM DISPARATE DATA SOURCES The media agency industry is undergoing major upheavals. Increased customer pressure on costs for manual processes and inefficient collaboration are nullifying agencies’ margins. Exponential data growth, rising social media influence, and increased competition from software vendors are hitting one of the agencies’ most vulnerable spots - technology - where they have neither experience nor budget. In this environment, how can an agency compete, differentiate, add value, and deliver a first-class customer experience?
Dassault Systèmes Agency Wizardry Industry Solution Experience for advertising, social, media, and PR agencies empowers organizations to effectively address the above challenges. This one-click dashboard with Brands, Topics, Markets, and Events using the 3DEXPERIENCE® platform lets you listen, analyze, and act on content and data in real-time, helping you differentiate and meet your customers’ needs.
AGENCY WIZARDRY MEETS YOUR INFORMATION NEEDS
*Agency Wizardry is an Industry Solution Experience available from the app(s) represented on the 3DEXPERIENCE platform: NETVIBES®
KEY BENEFITS: • Create a single view across all media channels
• Cut through clutter to drive fast decision making
• Stay ahead of the competition with real-time alerts
• Save time and costs with automatic data analytics and reporting
• Differentiate with custom branded dashboards— no IT help required
Business Problem Business Requirements Business Benefits
Increased costs No-IT, easy to install and use solution, no hidden fees
Lowers cost of ownership
Number of customer touch points is increasing
A real time, transversal, multichannel ‘ear’ that connects the dots across different information sources
Less time wasted finding information, analyzing and acting on it, no news missed
Explosive growth of data Follow the flow of information, especially on social networks and be sure not to miss any mention
Better quality (noise-free content for trustworthy analytics) that drive stronger decision-making
Agencies cannot afford to invest in analytics infrastructure
Need to easily analyze vast amounts of social and marketing data
Lower data management costs, better quality data
Inefficient agency-wide collaboration due to information silos and outdated methods
Real-time, interactive collaboration, capture and reuse information
Better quality information and less time required finding it
Increased competition from new market entrants (customers, technology providers, management consulting)
Swift results reporting and ability to demonstrate ROI to customers
Strengthen customer centricity and add potential business opportunities
Customers want to take ownership of their data
Aggregated view of information, single source of truth, that can be easily shared with customer
Regain customer trust, competitive advantage
Only agencies that can swiftly distill actionable customer and market insights from disparate sources of data will be able to transform the challenges of the current market environment, strengthen customer loyalty, increase their operational efficiencies, and gain a competitive advantage.
Whether you are a Chief Executive Officer, Chief Marketing Officer, Account Executive, or Business Development Director, the four dashboard wizards in Agency Wizardry* give you easy, one-click access to extensive marketing data. Each wizard offers specific pre-populated information, theme selections, and automatically generated analytics.
Track wherever your brand is mentioned online
Monitor any topic or keyword with laser focus
Follow everything related to your industry and market
Understand, analyze, and share any information related to your event
23% of marketing executives “very satisfied” with social media monitoring tools.— Source: Web Liquid and RSW/US
ONE-CLICK DASHBOARD WITH 4 WIZARDS
“Being able to aggregate all digital data onto a single dashboard saves us an hour of digital media and news monitoring each day.”
— Head of Digital Marketing, Leading Agency
Perform internal and external data analysis correlation.
Create your one click dashboard to access data across all media channels.
COMPLETE PICTURE: VISIBILITY ACROSS ALL COMMUNICATION CHANNELS Gain a complete picture of your subject and relevant information with the Agency Wizardry interactive dashboard that enables faster and better decision making. You can aggregate all types of online data without expensive IT projects, and leverage broad integration with social networks to search, read, and watch everything that matters to you. Select your sources for reliable noise-free results and access information through one-click dashboarding. You easily capture relevant data and save valuable time to analyze and act.
EASY TO USE: POWERFUL ANALYTICS Get the most from your data by leveraging Agency Wizardry Analytics that are easy to set up without IT intervention. Add SmartTags to your content and make your team members’ opinions count. More than 24 unique filtering conditions let you drill down precisely with our powerful Universal Search. Ask questions of all your data and use simple drag-to-compare correlations for faster business insights with MisoData. Agency Wizardry Analytics help you make more informed decisions and calculate ROI on any task.
Our 3DEXPERIENCE® platform powers our brand applications, serving 12 industries, and provides a rich portfolio of industry solution experiences. Dassault Systèmes, the 3DEXPERIENCE® Company, provides business and people with virtual universes to imagine sustainable innovations. Its world-leading solutions transform the way products are designed, produced, and supported. Dassault Systèmes’ collaborative solutions foster social innovation, expanding possibilities for the virtual world to improve the real world. The group brings value to over 190,000 customers of all sizes in all industries in more than 140 countries. For more information, visit www.3ds.com.
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Europe/Middle East/AfricaDassault Systèmes10, rue Marcel DassaultCS 4050178946 Vélizy-Villacoublay CedexFrance
AmericasDassault Systèmes175 Wyman StreetWaltham, Massachusetts02451-1223USA
Asia-PacificDassault Systèmes K.K.ThinkPark Tower2-1-1 Osaki, Shinagawa-ku,Tokyo 141-6020Japan
COLLABORATE: CAPTURE AND REUSE YOUR WORKAgency Wizardry automatically saves all your data and dashboard content so you can easily reuse data, without needing teams to repeat research. Agency Wizardry lets you collaborate agency-wide, so you can share charts, articles, or any social mentions.
ACT IN REAL TIME: BUSINESS AUTOMATION Always stay up-to-date with dashboards that are updated 24/7. You can program your dashboard to act immediately in response to data, events, or social media. Deliver customized automatic reporting to your client, using the data and graphs you choose, thanks to the PushMail™ automated reporting capabilities. Agency Wizardry eliminates manual time-consuming reporting and shows clients their up-to-the-minute results.
CORE SOLUTION CAPABILITIES• Aggregate all types/sources of data based on context and
experience• Enrich data by adding SmartTags and team opinions• Perform internal and external data analysis (who, what how,
where) and correlation. Drag-and-compare any datasets• Automatically save your dashboard content• Share knowledge by automating your customer reporting• Program your dashboard to act for you by setting
personalized alerts
PROVEN SUCCESSAgency Wizardry leverages NETVIBES® dashboard intelligence, which has been deployed around the world by agencies like Lewis PR, AAAA, and the ARF. Leveraging this heritage of value creation, Agency Wizardry addresses key agency industry challenges, including providing easy-to-use, multichannel social media insights and improving customer relationship with highly personalized and automated reporting.
Learn more about Agency Wizardry at www.3ds.com/agencywizardry